2. Values embedded within technology
● Fictional explorations of technology - what
do these tell us about people's fears? Hopes?
How we relate to society and humanity?
● “Our own values and desires influence our
choices, from the data we choose to collect
to the questions we ask. Models are opinions
embedded in mathematics” (O'Neil, 2016,
p89)
3. Values embedded within technology
● Value Sensitive Design was developed by
Friedman and Kahn (Friedman and Kahn, 2017)
● “The “values” in VSD refer to “what a person or
group of people consider important in life” –
things like freedom, community, or clean air. In
order to investigate the impact on people’s
values, VSD integrates three types of
investigations - conceptual, empirical and
technical – in an iterative process.” (Watkins et al,
2013, p297)
4. Examples of use in empirical research
● Watkins et al 2013, transport study where they surveyed
indirect stakeholders to better understand the service
ecosystem
● Czeskis, et al, 2010, child monitoring technology, tensions
between freedom and safety
● Friedman, 2006 , privacy, safety, informed consent
