New Media For Business, Marketing and PR: Blogs, Podcasts, Social Media & Syndication

Introduction to New Media Blogs Podcasts Online Video RSS Content Syndication Podblaze.com Rodney Rumford

The Control is Gone ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Technology Enablers ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Key Points ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

What is a Business Blog? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Blogs Grow Curve: Doubling Every 8 Months

The Rule of 1%, 10%, 89% ,[object Object],[object Object],[object Object],[object Object],[object Object]

RSS Feed Syndication ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

IE7 RSS Subscribe: As easy as Bookmarking

iTunes Visibility = 55+ Million

Podcast Example: Flash Player & RSS

RSS Marketing Provides Many Marketing Visibility Opportunities ,[object Object],[object Object],[object Object]

Creating Increased Online Visibility

Why Does Blogging Matter? (SEO) ,[object Object],[object Object],[object Object],[object Object],[object Object]

SEM, SEO & Online Visibility ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Google Blog & Podcast Search ,[object Object]

Why Use Blogs & Podcasts for Business & Marketing? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Microsoft Employee & Evangelist/Critic Blog

Simon & Schuster Example: Weekly Podcasts: Author Interviews

Case Study: MojoPages.com ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Podcasting Business Uses: Varied ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

XML & Syndication Distribution ,[object Object]

7 Parting Thoughts & Next Steps ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

No One Has Control ,[object Object],[object Object],[object Object],[object Object],[object Object]

Questions? Need Help? New Media Strategy, Best Practices, Technology & Marketing Rodney Rumford Direct: 858-720-9604 [email_address] http://blog.podblaze.com

New Media For Business, Marketing and PR: Blogs, Podcasts, Social Media & Syndication

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