First impressions are important for meeting new people, and
for Rotary clubs. Looking to improve the experience your
club provides for prospective and new members? We’ve got
some best practices and resources to help you impress and
engage.
3. MEET OUR PANELISTS
RIVP Jennifer Jones
Moderator
Rotary Club of Windsor,
Ontario
Canada
Jason Browne
Rotary Club of State
College – Downtown
PA, USA
RID Mikael
Ahlberg
Rotary club of Ölands
Södra
Sweden
Kathy Fahy
Rotary Club of Iowa
Great Lakes (Spirit Lake)
IA, USA
16. RESOURCES DESIGNED FOR YOU:
Whether you are looking to ATTRACT,
ENGAGE, CONNECT, ADAPT, or
GROW, Rotary has resources that can help
you meet your goals and take a fresh
approach.
Rotary.org/Membership
19. This presentation and others
from throughout the convention
are available through the
convention mobile app and on
SlideShare at
www.SlideShare.net/Rotary_International.
20. Rate this session in the
Rotary Events app,
available in your Apple or
Android app store.
21. DISCOVER ROTARY | 21
ATTRACT
Rotary.org/Membership
• Prospective Member Brochure
• Discover Rotary PowerPoint (Customizable)
• Club Brochure (Customizable)
22. DISCOVER ROTARY | 22
ENGAGE
Rotary.org/Membership
• Connect for Good
• Be a Vibrant Club (Regionalized)
• New Member Orientation Guide & Welcome Kit
23. DISCOVER ROTARY | 23
CONNECT
• Subscribe to “Membership Minute”
• Join the “Best Practices” Discussion
Group
24. DISCOVER ROTARY | 24
ADAPT
Rotary.org/Membership
• Membership Assessment Tools
(for club and community)
• Explore Flexibility
• Rotary Club Health Check
25. DISCOVER ROTARY | 25
GROW
Rotary.org/Membership
• Connect to Membership Leads
• Understanding Membership
Reports
• Creating Your Membership
Development Plan
• 9 Steps to Starting a Rotary Club
Hinweis der Redaktion
Jen to chat a little about this photo and the movement toward “People of Action.”
Looking at this picture of a Rotary meeting, what do we see? (elicit responses from the audience)
But what if the face we showed the world, on Facebook, or in club brochures, looked like this.
Or this
This
Or even this?
What is the Rotary we want to show the world? We have had to make the switch in how we view ourselves, and how we explain our good works to others.
Jennifer to talk through research points.
Additional notes on photography:
Top Ten Photo Tips for Mission Based Digital Publishing and Social Media
Photograph what makes you happy
Find the Light instead of using flash.
Frame your subject instead of centering them.
Remember the details
Leave some space in the photo
Discover a moment; find the action
Use Rotary's Voice and Style
Smart, Compassionate, Perservering, Inspiring, Uniting and Exchanging, Taking Action in your Community
When using a photo collage tool. Use the "Wide, Medium, Close up" method
When photographing groups, meetings or events, GET CLOSER
Parting Thought:
Every time you post a picture, put Rotary's best foot forward.
CALL TO ACTION: Consider every interaction an exciting opportunity to engage, educate, inspire and amplify Rotary’s message.
Learning objectives:
At the end of the session, participants will be able to:
Identify the resources available for attracting prospective members and engaging them as soon as they join.
Highlight the ways that Rotary is different from other service organizations in interactions with prospective and new members.
Take a fresh approach to creating a meaningful club experience for prospective and new members.
15:35
Engagement = Customer Service = RETENTION
We’ve added two resources into the app, which you can download directly.
Introducing New Members to Rotary, an Orientation Guide.
Impact begins with you: Prospective Member Brochure. Also available from shop.rotary.org $1.25 for pack of 5.
If you have a question for one of the panelists, please use the microphone and speak slowly and clearly.
I do ask that you please try to limit your comments to questions, and not statements so that we can address as many questions as possible in the allotted time.
[Keep this slide at the end]
[Keep this slide at the end, and read this suggested text]
Your feedback is valuable so remember to complete the brief session evaluation in the convention mobile app. To download the app, search for “Rotary Events” in your Apple or Android app store.
When your club is vibrant, innovative, and making a difference in your community, it will attract prospective members. Bringing in new, qualified members diversifies your club and increases its impact. Because this may be the first contact a prospective member has with a club, be sure to make it a positive one.
Membership Assessment Tools include surveys and exercises to help you assess classifications, diversity, membership satisfaction, and why people leave your club.