For the complete report, get in touch with us at : info@netscribes.com Kody Medical Electronics (P). Ltd. is headquartered in Chennai and manufactures Medical Equipments such as OBG, Vascular, Diabetology, Plastic Surgery, Physiotherapy, Diagnostics Equipment such as Ultrasound Scanner, Color Doppler, Automatic Blood Pressure Monitor, etc The report begins with the basic facts about the company such as contact details, revenues, competitors, brief history, line of business and geographic reach among others. Key Products and Services of the company describe the rationale of how it creates, delivers, and captures value through its services offered. Business Model of the company invites dealer and other companies to form business association with the company and work jointly. Information about the company’s management side is also provided that details their names, designation, professional experiences, memberships of boards etc. Through SWOT analysis, the report highlights key internal factors that give the company advantage or disadvantage over its peers along with key external factors prevailing in the industry that may have favorable or unfavorable impact on the company’s operations. The report also covers the financial analysis of the company including the balance sheet, profit and loss a/c and the key ratios depicting the key financial figures for fiscal year 2007-10. Industry Analysis provides top level understanding of the Medical Equipment sector in India with special reference to medical imaging segment. Market size, growth, key segments, growth drivers, import \ export and trends are some of the foremost points covered in the analysis. The competitive landscape identifies key players of the industry drawing comparisons on parameters such financial performance and service offerings. The company is benchmarked against its main competitors’ key financial ratios in the competitive benchmarking chapter.

1. Kody Medical Electronics (P)
Ltd.
February 2012

2. Contents
Executive Summary
Factsheet
Offices & Centres
Key products and Services
Business Model
Kody Medical Electronics (P) Key People
Ltd. SWOT Analysis
Financial Profile
Industry Analysis
Competitive Landscape
Competitive Benchmarking
Appendix
2

3. Executive Summary
• Kody Medical Electronics (P). Ltd. is a manufacturer of A and has its manufacturing base in C
Company
• The company specializes in the manufacture of R, S, T, U, P, Q such as A, B, M, etc
Description
• It primarily generates revenue through its product in the segments of L, M, N, O, S, D, F, G, Physiotherapy,
Key Products and H, Z and X
Services
• Kody Medical Electronics has S with various R as well as U to expand its operations K as well as M
Business Model
• Strength 1 is one of its major strengths, however its Weakness 1 is one of the key areas of concern
SWOT Analysis • The company can reap significant benefits owing to opportunity 1 while threat 1 may have an adverse
affect on the strategic initiatives and growth prospects of the organization
• The company reported total Income of INR A mn in FY 20--, registering a decrease of z per cent over FY 20--
. It incurred a net loss of INR B mn in FY 20--, while it reported a net loss of INR O mn in FY 20--
• The financial profile of the company includes the profit & loss a/c, the balance sheet and the key ratios
Financial Profile depicting the key financial figures for FY 20--, 20--, 20-- and 20-- that informs about the financial health and
capacity to run its operations
• Medical Equipments market is estimated at INR W bn in FY 20-- and expected to grow at a CAGR of x per
cent to reach INR X bn in FY 20--
• The Medical Equipments market is classified into segments such as X, Y, Z, P
Industry Analysis • Imaging and Diagnostic Device market in India is estimated at INR C bn in FY 20-- and is expected to grow at
a CAGR of c per cent to reach INR D bn in FY 20--
• The major imaging devices are R, S, T, U, V
• Key competitors of the company can be enlisted as: Competitor 1 and Competitor 2
Competitive
Landscape
3

4. Factsheet
Basic Information Brief Description
Industry -- • Kody Medical Electronics (P). Ltd. (Kody) is a manufacturer of A
and has its manufacturing base in S
Corporate Address --
• The company specializes in the manufacture of W, E, C, V, B, M
such as U, T, R, etc
• It is the first company in India to introduce equipments such as:
• --
LE
• --
• --
Tel No.
Fax No.
--
--
• --
• --
MP
A
• Kody was the first company to introduce Q in X three decades
S
Website -- ago
• It is associated with companies such as C, I, Y, K, G and J. It also
Year Founded --
has association with Y
Year of Incorporation -- such as M, N, L, U, P, O, etc.
Ownership -- • Kody has its client spread all across R of V such as
X, Y, Z, J, B, H, P, T, P, L, I, O, A, E, etc
Revenue --
Fiscal Year End --
Auditor --
Brief History
Key Competitors: --
•19--:
•19--:
Source:
4

5. Offices & Centres – India
PLE
SAM
Headquarters
Note:
Source:
5

6. Key products and Services (1/2)
It generates revenue through its product which include:
Products Model
A -- -- -- -- -- --
S -- -- -- -- -- --
D -- -- -- -- -- --
F -- -- --
PLE -- -- --
G -- -- --
SAM -- -- --
H -- -- -- -- -- --
Source:
6

7. Business Model
The company has associations with the following :
Kody Medical Electronics (P) Ltd.
Q U
•-
•- •-
•- •-
•-
•-
•-
•-
•-
•-
PLE
•-
SAM
•- •-
•-
Source:
7

8. Key People
Shareholders of the Company Key Executives
Name No. of Shares held Year of
Name Designation Age
- - Joining
- -
- - - - - -
- -
- - - - - -
- -
- - - - - -
- -
- - Ownership Structure
- -
- -
E
Total Paid-up Capital INR X
L
- -
Number of Shareholders --
P
- -
- -
Share Holding Pattern
M
- -
A
- - R
S -
-
-
-
-
-
-
-
-
-
a%
b%
T
- -
- -
- -
Source: Note:
8

9. SWOT Analysis (1/2)
Strengths Weakness
• Strength 1:
• Weakness 1:
• Strength 2:
Internal
Factors
SAMPLE
Source:
9

10. SWOT Analysis (2/2)
Opportunities Threats
• Opportunity 1: • Threat 1:
• Opportunity 2: • Threat 2:
External
Factors
SAMPLE
Source:
10

11. Financial Profile
Financial Snapshot Profit & Loss Statement
Total Income
Net Profit/Loss
INR mn Particulars 2007 2008 2009 2010
8 E G
6 C
Income from
- - - -
A Operations
4
2
B Total Income - - - -
0
D
-2 F H
Operating
20-- 20-- 20-- 20-- - - - -
Expenditure
Financial Summary
Total
• Analysis point 1 - - - -
LE
Expenditure
• Analysis point 2
• Analysis point 3
MP Profit/(Loss)
before Tax
- - - -
SA Profit/(Loss)
after Tax
- - - -
Source: Note:
11

12. Ratio Analysis
Key Ratios Key Ratio Analysis
y-o-y
Particulars change 2010 2009 2008 2007 • Analysis point 1
(2010-09)
Profitability Ratios
Operating Margin - - - - - • Analysis point 2
Net Margin - - - - -
Profit Before Tax Margin - - - - -
Return on Equity - - - - - • Analysis point 3
Return on Capital
Employed
- - - - -
Return on Working Capital - - - - - • Analysis point 4
Return on Assets - - - - -
Return on Fixed Assets - - - - -
Cost Ratios - - - - - • Analysis point 5
Operating costs - - - - -
Liquidity Ratios - - - - -
Current Ratio - - - - - • Analysis point 6
E
Cash Ratio - - - - -
Leverage Ratios
Debt to Equity Ratio
Debt to Capital Ratio
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
PL
• Analysis point 7
Efficiency Ratios
Fixed Asset Turnover
Asset Turnover
Current Asset Turnover
Working Capital Turnover
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
SAM
Capital Employed Turnover - - - - -
Source: Improved Decline Note:
12

13. Annual Financial Ratios
Profitability Ratios
15 10
10
5 0
0 2007 2008 2009 2010
-10
2007
-5 2008 2009 2010
-10 -20
-15
-20 -30
100
0
SAMPLE 100
50
2007
-100 2008 2009 2010
-200 0
-300 2007 2008 2009 2010
-50
-400
-100
-500
-600 -150
Source:
13

14. Industry Analysis
Medical Equipment Industry – Overview Market Size & Growth (20-- -20--e)
• The Medical Equipment market is estimated at INR A bn in FY
20-- and expected to grow at a CAGR of x per cent to reach INR B INR bn
bn by FY 20--
100 G
• This market can be classified into segments such as C, D, E and F x% F
• Indian medical equipment market imports y per cent of its 80 E
medical equipments from countries such as M, N, O, P D
60 C
• Major trends observed in the medical equipment market are: B
A
Trend 1 40
LE
Trend 2
Trend 3 20
Trend 4
Trend 5
MP
• Some of the key drivers of the medical equipment market are:
0
20-- 20-- 20--e 20--e 20--e 20--e 20--e
SA
Driver 1
Driver 2
Driver 3
Market Segmentation (FY 20--)
Driver 4
Driver 5 a%
• Some of the Government initiatives towards the Medical d%
equipment market were: M
Point 1 N
Point 2 O
b% P
c%
Source:
14

15. Industry Analysis
Imaging and Diagnostic Device Market – Overview Market Size & Growth (20-- -20--e)
• The Imaging and Diagnostic device market in India is estimated
at INR P bn in FY 20-- and is expected to grow at a CAGR of y per
INR bn
cent to reach INR Q bn by FY 20--
60 p% Y
• Major segments of Imaging devices include: X
Segment 1
W
40 V
Segment 2 T U
S
LE
Segment 3 20
Segment 4
MP
Segment 5
• Some of the trends observed in the Imaging Devices market are:
0
20-- 20-- 20--e 20--e 20--e 20--e 20--e
SA
Trend 1
Trend 2
Import-Export - Major Imaging Devices (20--)
Trend 3
Trend 4
INR mn Y
H Z
4,000
3,500
3,000
D
2,500 12%
49%
2,000
1,500
1,000
G I M
500 F J L
E K
0
Segment 1 Segment 2 Segment 3 Segment 4 Segment 5
Source:
15

16. Competitive Landscape (1/2)
Company Name Description
Company 1 • --
• --
• --
LE
• --
SAMP
Company 2 • --
• --
• --
• --
Source:
16

17. Competitive Landscape (2/2)
Competitive Scenario
Company Name Company A Company B Company C
Financial Information (INR mn – FY 2010)
Total Revenue - - -
Net Profit/(loss) - - -
Major Market Segmentation (Medical Equipments)
Imaging and
Diagnostic Devices:
Ultrasound Imaging
MRI systems
Medical X – Ray
Machines
ECG Machines
Ventilators
Doppler
Pulse Oximeter
Blood Pressure
Monitor
Patient Monitoring
SAMPLE
Source: H: High; L: Low; M: Medium Offered Not Offered
17

18. Competitive Benchmarking
Key Financial Ratios – FY 2010 (1/2)
% Q R
U W
10 V B • Analysis point 1
0
• Analysis point 2
-10
• Analysis point 3
-20 S T
X Y Z
% A B
100 E U
R T
0 • Analysis point 4
Q
-100
• Analysis point 5
LE
-200
W
-300 • Analysis point 6
P
X Y Z
150
100
%
J
M
K L
S
• Analysis point 7
AM
50 • Analysis point 8
0
X Y Z
Source:
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19. Thank you for the attention
Kody Medical Electronics (P) Ltd. is a part of Netscribes’ Healthcare Company Profile
Series.
For more detailed information or customized research requirements please contact:
Jitendra Punjabi
Phone: +91 33 4064 6215
E-Mail: jitendra.punjabi@netscribes.com
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