1. ⌲ Wrote grants, reports, appeals, and major gift requests that increased
revenue by 55% from the previous year
⌲ Developed and executed an online, video-based PSA ad campaign
⌲ Launched a mobile communications campaign that drove more opt-ins than
any single PP4NY initiative had to date
⌲ Worked with Public Relations to constantly iterate and improve our content
marketing strategy based on both quantitative and qualitative insights
⌲ Implemented PPFA’s new re-branding, ”Care. No Matter What.” across the
mid-Hudson Valley
⌲ Co-Managed a media campaign across local radio, television, print and
display advertising—increasing attendance 500% for first time visits within
targeted communities
As a member of the External Affairs team, my job was to plan and implement the
agency’s overall fundraising and community outreach goals. I was responsible for
securing funding opportunities through the identification, cultivation, solicitation, and
stewardship of foundation, individual, and corporate funding sources. In addition to
this, I was in charge of designing, writing, and coordinating marketing and
development materials, both print and online.
Development & Marketing Associate
PLANNED PARENTHOOD MID-HUDSON VALLEY // 2012-2013
⌲ Created an overall strategy for User Interface enhancements and advocated
new design standards for client facing platform based systems
⌲ Programmed layouts for intelligent asset selection, and dynamic resizing
⌲ Produced visual designs for research and development projects
⌲ Provided consultation to the sales team for scope of work and resource
needs for design projects—both in prospecting and in upsells
⌲ Spearheaded product rebranding: creating design guides, developer specs,
mockups, sketches, wireframes, interface elements & final assets
As a UX designer, my job was to design and implement web and mobile interfaces
for use in B2B multi-media marketing solutions for Fortune 500 companies. I was
responsible for both creating and communicating user-centered design strategies
reflecting the clients’ brand and industry best practices to cross functional teams and
project stakeholders. Clients included: eBay, Bank of America, Century21, Micahael’s
Craft Stores, Northwestern Mutual, American Red Cross, and USPS EDDM
User Experience & Visual Designer, Layout Specialist
LIVETECHNOLOGY HOLDINGS, INC // 2014-2014
PROFESSIONAL EXPERIENCE
Grant Writing
Content Marketing
Technical Writing
Research
Reporting
Market Analysis
Web Analytics
Social Media
Prospecting
Public Relations
COMMUNICATIONS
Community Outreach
Advocacy
Training & Instruction
Relationship Building
Crisis Management
Mediation
Conflict Resolution
Community Engagement
Program Planning
Program Management
HUMAN SERVICES
DESIGN (digital & print)
SKILLS
linkedin.com/in/rlpaviles
1.845.820.3334
rlpaviles@gmail.com
CONTACT INFO
I have over 10 years of experience cultivated in non-profit and startup environments
building communities and meeting human needs through an interdisciplinary
knowledge base, focusing on prevention as well as remediation of problems. I enjoy
integrating my love of UX and my sensitivity to the needs of communities by shaping
products, experiences and systems that address those voids.
ABOUT ME
DESIGN + HUMAN SERVICES + COMMUNICATIONS
Hello!
Please call me “Rebe”.
I am human-centered
designer who focuses on
innovative, people first
approaches to design, that
empower individuals &
communities alike.

2. WANT TO KNOW MORE?
ARTISTIC I am a Creator
⌲ I love writing, drawing, painting, and basically designing life.
⌲ I dont just think outside of the box—I think about where the box came from,
why it’s here and how it could be designed better.
⌲ I understand that design makes everything possible.
INVESTIGATIVE I am a Thinker
⌲ I am the kind of person who loves learning new things; especially when those
new things help me help others.
⌲ I happily spend my days reading, researching and analyzing topics because
my passion to help instills a tireless acquisition of knowledge!
SOCIAL I am a Helper
⌲ I am passionate about creating and cultivating communities.
⌲ I know community is much more than belonging to something; it’s about
doing something together that makes belonging matter.
⌲ Collaboration is key; I have an intuitive understanding of team cohesion,
dynamics, and interpersonal relations.
ENTERPRISING I am a Persuader
⌲ I am in the business of moving others; I have long had to do more with less
and master the art of influence without power.
⌲ I create content, and experiences that inspire human emotions and ultimately,
actions; I make it personal and I make it purposeful.
⌲ Designed original materials and lesson plans that integrated remedial and
basic education with technical skills training, allowing students to advance
simultaneously in basic skills and workforce training
⌲ Piloted the SUNY Orange and CTB McGraw-Hill partnership—applying a new
online model of service delivery for test evaluations and reporting
⌲ Increased youth engagement through effective basic skills assessment, ISS
plans, in-class and individualized counseling, and support
⌲ Analyzed student results across key metrics to modify ISS plans and optimize
performance outcomes
⌲ Established an on-site youth marketing work program to engage students
and prepare them for successful transitions to postsecondary education and
new employment
As an Employment Counselor and Instructor, my job was to assist at-risk youth begin
a lifetime of career achievement by capably attending to their personal, social, civic,
academic, and career needs through education and employment. I was responsible
for developing new program models strategically designed to address basic skills
needs and provide work-based learning opportunities. In addition, I also created
Individual Service Strategies (ISS) plans to help youth achieve desired outcomes by
clarifying specific goals and the steps needed to attain them.
Employment Counselor & Instructor
STATE UNIVERSITY OF NEW YORK ORANGE // 2010-2012
PROFESSIONAL EXPERIENCE
CODING
Excited to learn and finally
be able to bringing my
designs full circle!
PHOTOGRAPHY
Learning new techniques so
I can grow from the novice
to the professional level.
THINGS I’M LEARNING
RESEARCH
(YES, FOR FUN)
READINGTRAVEL
TEACREW
(ROWING)
ART
THINGS I LOVE
OUTSIDE OF WORK
A.A Psychology
State University of New York Orange
Completed: 2009
A.S. Human Services
State University of New York Orange
Completed: 2010
B.S. Human Services and
Community Organizing
State University of New York Empire
Expected: Winter 2015
EDUCATION
linkedin.com/in/rlpaviles
1.845.820.3334
rlpaviles@gmail.com
CONTACT INFO
DESIGN + HUMAN SERVICES + COMMUNICATIONS
I always put people
at the center of my
work and I love working
with passionate,
collaborative, action
biased people with big
ideas, who look to
do the same!