2. Types of culture:
1. Subculture:
Set of values shared by a minority group of the organization
members formed to help members of particular group.
Can weaken and undermine the organization if they are
conflict with the dominant culture.
R.ArunKumar,AP/Mech,RIT
3. Types of culture:
2. Dominant culture:
Dominant culture is the core value of an organization.
It refers to the overall organization culture.
Dominant culture is one which gives uniqueness to an
organization.
R.ArunKumar,AP/Mech,RIT
4. Types of culture:
3. Strong culture:
Core values of an organization are accepted by most of the
employees and followed with commitment.
It influences the behaviour of the people and builds loyalty.
Management will be least concerned about rules and
regulations.
R.ArunKumar,AP/Mech,RIT
5. Types of culture:
4. Weak culture:
Core values of an organization are not being accepted by most
of the employees and followed with commitment.
Creates low cohesiveness and loyalty.
R.ArunKumar,AP/Mech,RIT
6. Types of culture:
5. Authoritarian culture:
Leader of the organization exercises complete control over the
subordinates who issues the orders and instructions.
R.ArunKumar,AP/Mech,RIT
7. Types of culture:
6. Participative culture:
Subordinates suggests or contributes in important decision
making of an organization.
Motivation in the organization will be maximum.
R.ArunKumar,AP/Mech,RIT
8. Types of culture:
7. Normative culture:
Norms and procedures are predefined.
Employee behave in an ideal way and strictly adhere to the
policies of the organization.
No employees dares to break the rules.
R.ArunKumar,AP/Mech,RIT
9. Types of culture:
8. Pragmatic culture:
Customer satisfaction is the major motive of the employees.
Every employee strives hard to satisfy his clients needs to
maximize the business.
R.ArunKumar,AP/Mech,RIT
10. Types of culture:
9. Academy culture:
Employees hire skilled individuals.
Roles and responsibilities are delegated according to the
qualification and work experience.
More focused on equipping the employees.
R.ArunKumar,AP/Mech,RIT
11. Types of culture:
10. Fortress culture:
Employees won’t be sure about their career growth and
longevity.
Employees will be terminated if the organization is not
shining.
Individuals suffer the most when the organization is at loss.
R.ArunKumar,AP/Mech,RIT
12. Elements or components of an Organization culture:
Support
Rules
Innovation
Coordination
R.ArunKumar,AP/Mech,RIT
13. Elements or components of an Organization culture:
1. Support:
Related to support or the aid that an employee is receiving from
an organization.
E.g. Training, counselling.
R.ArunKumar,AP/Mech,RIT
14. Elements or components of an Organization culture:
2. Rules:
Ensures the tasks are performed within the limit without any
deviation.
R.ArunKumar,AP/Mech,RIT
15. Elements or components of an Organization culture:
3. Innovation:
Implementing new ideas to satisfy the needs of the customer /
consumer.
R.ArunKumar,AP/Mech,RIT
16. Elements or components of an Organization culture:
4. Coordination:
Blending efforts to ensure successful attainment of objectives.
Can be achieved by means of planning, organizing, actuating
and controlling.
R.ArunKumar,AP/Mech,RIT
17. Creating and Managing Culture:
Creating culture:
The vision and the functions of an organization are creators
of the culture of an organization.
R.ArunKumar,AP/Mech,RIT
18. Creating and Managing Culture:
Maintaining culture:
After creating, managing the culture is a big deal. It involves
three steps.
i. Selection process
ii. Top management actions
iii. Socialization
R.ArunKumar,AP/Mech,RIT