The document outlines Presstek's business growth program, discussing how their digital offset presses provide benefits such as improved flexibility, speed, quality and ROI for short and medium print runs. It describes the DI press portfolio and laser imaging and thermal plate media technology. The presses are positioned as bridging production between toner and offset printing profitably for runs between 500 to 20,000 impressions.

1. Presstek DI Value Proposition
Ian Pollock, EAMER Sales Director
August, 2016

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Presstek Business Growth Program
 Printer’s Discussion Points with Clients
− What issues do you experience with short runs?
− Describe your typical concerns with job turnaround times
− Have you any concerns regarding print quality?
− Are your print runs longer than you need?
− In what way would you want more flexibility?
− Do you have customer retention problems?
− Are your environmental objectives being met by your current print provider?

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Presstek Business Growth Program, Cont’d.
 Customer Needs – Generic Issues
− How to reduce the price paid for print
− Desire to maintain / increase print quality
− Concerned about their run lengths
e.g. obsolescence
− Questioning the lack of flexibility of their
current provider
− May want to version their printed collateral
− May want to personalize their content
− How to be more inspirational to their customers

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Presstek Business Growth Program, Cont’d.
 What is your value proposition for the following application types?
− Short-run
− On demand
− Proofing
(e.g. proofing for packing is high value)
− Versioning
− Printing shels & overprint
− Implement web-to-print

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Presstek Business Growth Program Cont’d.
 Printer’s Needs – Generic Issues
− Concern regarding decreasing profit margins
− Desire to grow turnover
− Need to reduce waste and other costs
− Difficult to strengthen relationships with clients
− Need to grow revenue from targeted customers
− Concerned as to how to differentiate
yourselves from the competition

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Presstek Business Growth Program Cont’d.
 What are we selling?
− Improved flexibility
− Speed of turnaround
− Industry leading quality
− Highest level of service
− Improved ROI based on print spend
− Web-to-Print versatility / convenience
A Total Solution to Unlock Potential to
Be More Capable, Profitable, and Competitive

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Be More Capable, Profitable, Competitive
Cost Per Sheet
 Enhances profitability on short to
medium runs
 Bridges the gap between toner and
offset
 24/7/365 duty cycle and highest
productivity in the market
Production Time
 DI is more productive for short to medium
run printing
 File to printed sheet in 10 minutes
 Ease of operation and automation ensures
fast turnaround

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Workflow – file to printed sheet
RIP/Workflow
Server
52DI-AC
Pre-press
Proofing
PDF
34DI-X
75DI
Streamlined Production

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DI Product Portfolio
Presses
& Media
DI MEDIA
34DI
52DI
52DI-AC
75DI & 75DI-AC
DI ECO-UV Option
DI press models
• 34DI - 34cm, 2-page portrait format, 7,000 sph, up to 0.5mm stock
• 52DI / 52DI AC - 52cm, 2-page landscape format, 10,000 sph, up to 0.5mm stock,
aqueous coating (optional)
• 75DI - 75cm, 4 – 6 colour 4-page multi-tower press, 16,000 sph, up to 0.6mm
stock (0.8mm option), aqueous coating (optional)
Specs at
a glance

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Presstek DI Technology
 Presstek DI presses are the result of three technologies working
together as a highly automated system to produce outstanding results.
 DI presses combine the ease of use of digital technology with the
quality and versatility of offset.
Press Design Laser Imaging Thermal Plate Media

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Laser Imaging Technology
 Plate media is simultaneously imaged on-press in precise register
 Each laser diode contains four uniquely
addressable beams
 16-micron laser produces sharp, well defined dots
 Each plate is first generation original
− No degradation of quality of consistency due
to emulsion or processing variances
 Smart inking
− ink keys are preset to match the image
 Chemistry-free imaging

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Thermal Plate Media
 Presstek Waterless Plate
− More consistent color
− Larger color gamut and better color saturation
− Less dot gain with more detail
 No fountain solutions – printing is cleaner
− Reduction in total VOCs
− Fewer variables in process
− No ink/water balance to manage
 Run lengths to 20,000 impressions
 Spooled polyester media automatically tensioned
− 23 plates/spool for 75DI press
− 44 plates/spool for 52DI press
− 28 plates/spool for 34DI press
DI MEDIA

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DI Press Positioning
 DI Presses are the optimum solution for bridging the production &
quality gap between toner and offset printing
 Profitably print runs between 500 – 20,000
 Improve quality and
accommodate a wider
range of substrates
than toner
 Offer a lower cost per
page in the most
frequent run lengths

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Presstek DI Is The Most Profitable
On Low to Medium Runs
Run Length
Short run
High
Med
Low
Quality
Digital
Printing
(Web Ink Jet)
Digital Printing
(Toner and
sheetfed inkjet)
Copiers
Bridge the gap between toner and conventional offset
Presstek DI Digital Offset
Traditional
Offset
Medium run Long run

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DI Benefits
Automation
 Extremely fast turnaround
− Produce more jobs in less time
 Reduced material and labor costs
 Push-button ease-of-use
− File to print
 Digital workflow allows for last minute
changes
Environment
 Chemistry-free platemaking
 Waterless printing
 Reduction of VOCs in the printing process
 Reduced makeready and running waste =
paper savings
 On demand, short run printing reduces
inventory space, waste and associated
costs
Quality
 Up to 300 lpi
or stochastic screening

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UV dryer lamp
integrated at the
delivery system
Touch screen UV controls
 34DI and 52DI ECO-UV Models
 Low energy requirements
 Print on plastics, vinyl, & traditional paper &
board
 Durable, scratch- and scuff-resistant printing
 Instant drying—sheets are 100% dried at
delivery and ready to turn or finish
 No pile height issues in drying
 Very little heat produced—no stock deformation
 High gloss print finish and rich colours
 Easy entry to the UV market a fast turnaround,
short to medium run length UV printing solution
ECO-UV available for
New DI & CPO press models
Field Upgradeable!
New ECO-UV Worldwide Launch at Drupa

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 Save up to 50% compared to the cost of a new DI press
 Factory remanufactured by Presstek DI press experts
 Full array of performance print tests conducted
 A new RIP computer and latest version of Presstek's
Momentum RIP software
 A complete Start-up Kit that includes plates, plate cleaning
towels, blankets, inks and supplies
 No Surprises – Full New Press Warranty!!
CPO – Certified Pre-Owned

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For further information contact
Ian Pollock
0044(0)2087458000 or
ipollock@presstek.com