Presented by Ben Huh, CEO and Founder of Cheezburger

1. The Story of the
Cheezburger
Ben Huh, CEO and Founder of Cheezburger
@benhuh

2. @benhuh

3. From 1905
@benhuh

4. January 11, 2007
@benhuh

5. Sept. ’07: Buy ICHC
@benhuh

6. FAIL Blog added 4/08
@benhuh

7. 60+ sites
20,000 user-created sites
@benhuh

8. One of the world’s
largest humor
destinations.
@benhuh

9. But WHY?
@benhuh

10. Earth Sun
@benhuh

11. Media Durty, nasty, dumb people
@benhuh

12. Google
Facebook
Twitter
@benhuh

13. What do these
companies have in
common?
@benhuh

14. Users create more
content in 1 day than
the media does in a year.
@benhuh

15. The Unwashed Masses
@benhuh

16. Internet Culture will
produce Rockstars of
Tomorrow.
@benhuh

17. Crap is now gold
@benhuh

18. Being weird doesn’t
mean you’re alone.
Thx, Internet.
@benhuh

19. Damn it.
@benhuh

20. Stupid, Fad, Dumb,
What’s wrong with
America?
@benhuh

21. The bigger you get...
@benhuh

22. Ignorers gonna... wut?
@benhuh

23. Finding success:
It’s not a gold rush
@benhuh

24. It’s matchmaking
@benhuh

25. We are more likely to
advertise a business
for free than
ever before.
@benhuh

26. But they won’t tell
your story.
They’ll tell theirs.
@benhuh

27. @benhuh

28. @benhuh

29. Diversity of:
Sources
Perspectives
Engagement
@benhuh

30. @benhuh

31. Institution of
popular culture
(Media-Driven)
@benhuh

32. Embodiment of
Internet Culture
(User-Driven)
@benhuh

33. The Internet
vs.
The Interwebs
@benhuh

34. @benhuh

35. I consume,
therefore I Internet
(verb)
@benhuh

36. @benhuh

37. I participate,
therefore I am the
Internets
(noun)
@benhuh

38. “I live in the
Intertubes”
@benhuh

39. Money is only useful
if you follow your
dreams.
@benhuh

40. Make the world happy
everyday.
@benhuh