The digital printing industry in Nigeria is changing rapidly. Where previously there was only one major printer, Xerox, now customers can choose from over 1000 digital printers across Nigeria. Digital printing technologies are being adopted more widely as the costs go down. Customers now have more power and information at their fingertips, allowing them to easily order prints online from multiple printers and have them delivered. If adoption of technology continues to scale up across the industry, it will drive further innovation and cheaper prices, benefiting both customers and printers.

1. The changing face
of the Nigerian
digital print industry
@OluyomiOjo
CEO, Printivo.com

2. My generation
totally believes
print is DEAD!
Even the man wearing a
branded T-shirt who just
handed me his business cards
at a conference think so too

3. Yesterday…
If you have a project that
be printed on DI, you most
likely will think of only one
place in Nigeria…
XEROX, Fatai Atere,
Matori Area, Mushin.

4. Today…
You can simply
digital prints from
over 1000
in Nigeria.

5. In fact…
You can even pick up your
and order digital print products
have it printed and shipped to
doorstep anywhere in Nigeria…

6. What Changed?

7. Adoption Scale Technology

8. Industries experience huge leaps
when these three happen together
• More companies are adopting digital
printing technologies today than ever
before.
• Digital printers and OEMs are scaling faster
and earning more as more customers opt for
print on demand.
• The printing industry is experiencing its
greatest innovation since inception, from
software, to new machine models, print sizes,
technologies, process, sales channel, third
party industries…
• Costs are being driven down. Digital printing
is cheaper today than ever and it’s going to
be cheaper tomorrow.

9. Every time these three happen, industries get
changed in ways beyond our imagination…

10. And digital printing is not left out

11. Automated and smarter printing processes…

12. Compare growth in digital Printing Versus
Offset

13. Finally…
THE DIGITAL PRINT CUSTOMER
IS MORE POWERFUL THAN EVER BEFORE

14. Today’s digital print
customer is not just a
designer, a big brand
or a print broker…

15. ... It’s every single person
walking on the streets of
Nigeria, and technology has
made them more powerful.

16. 2. Huge competition. Hence more options
for the customer to choose from.
1. Information at the customer’s finger tips
3. New opportunities will spring up within
the digital print industry through
innovations outside from the industry

17. 5. Digital printers will be able to collaborate
and achieve more by using P2P models
where one printer can have another printer
treat his print order without any hiccups .
4. Technology will drive better prints, cheaper
prices and faster print process

18. Technology will help
digital printing thrive more
instead of killing it
through scale and
adoption

19. More than ever before,
this is the best time to
be a digital printer.

20. Thank You

21. Oluyomi Ojo
CEO, Printivo.com
@OluyomiOjo