Micro-Volunteering… what is it all about? Using real-life examples, Shauna Carey, Manager of Nonprofit Outreach for The Extraordinaries, will discuss how nonprofits worldwide are leveraging the cognitive surplus of busy professionals for free, and crowd-sourcing their way to increased capacity.

1. Innovations in Volunteering
Shauna Carey, The Extraordinaries | www.sparked.com
Use Twitter Hashtag #npweb
Special Thanks To Our Sponsors

2. Helping ordinary people raise extraordinary amounts for nonprofits is all we do, and we love it.
A Proud Sponsor of NonprofitWebinars.com

3. Today’s Speakers
Shauna Carey
Sparked
Hosting: Sam Frank, Synthesis Partnership
Assisting with chat questions: April Hunt, Nonprofit Webinars

4. Shauna Carey (that’s me!)
• Background in nonprofit communications
• Manager of Nonprofit Outreach, Sparked.com
• Microvolunteering evangelist
Sparked/The Extraordinaries
The term microvolunteering was initially pioneered by Ben Rigby and Jacob
Colker, co-founders of The Extraordinaries and Sparked.com, in 2008. Ben
and Jacob sought to remove some of the barriers of traditional volunteering,
combining the best practices from the sector with cutting-edge technology.
The Extraordinaries, Inc. | 594 Howard Street, Suite 202 | San Francisco, CA 94105 | 415-816-4880 | info@sparked.com

5. Why innovate? A few truths…
The Extraordinaries, Inc. | 594 Howard Street, Suite 202 | San Francisco, CA 94105 | 415-816-4880 | info@sparked.com

6. Traditional volunteer recruitment and
management are arduous for nonprofits.
The Extraordinaries, Inc. | 594 Howard Street, Suite 202 | San Francisco, CA 94105 | 415-816-4880 | info@sparked.com

7. We live our lives on the Internet.
The Extraordinaries, Inc. | 594 Howard Street, Suite 202 | San Francisco, CA 94105 | 415-816-4880 | info@sparked.com

8. 74% of Americans do not volunteer.
The Extraordinaries, Inc. | 594 Howard Street, Suite 202 | San Francisco, CA 94105 | 415-816-4880 | info@sparked.com

9. The free time we do have comes in
small increments.
2 billion videos 24 million hours 388 million hours
The Extraordinaries, Inc. | 594 Howard Street, Suite 202 | San Francisco, CA 94105 | 415-816-4880 | info@sparked.com

10. …but it can really add up.
Empire State Building With the time we spend on Facebook alone, we
7,000,000 hours/540 days could build 55 Empire State Buildings. Every day.
The Extraordinaries, Inc. | 594 Howard Street, Suite 202 | San Francisco, CA 94105 | 415-816-4880 | info@sparked.com

11. Solution: Microvolunteerism
The Extraordinaries, Inc. | 594 Howard Street, Suite 202 | San Francisco, CA 94105 | 415-816-4880 | info@sparked.com

12. Microvolunteering is… convenient.
bite-sized.
crowd-sourced.
network-managed.
The Extraordinaries, Inc. | 594 Howard Street, Suite 202 | San Francisco, CA 94105 | 415-816-4880 | info@sparked.com

13. Micro vs. Virtual: What’s the difference?
Telecommuting vs. crowd-sourcing: the manner of volunteer engagement,
management requirements, and length of volunteer engagement are all vastly
different. One common thread – convenience.
The Extraordinaries, Inc. | 594 Howard Street, Suite 202 | San Francisco, CA 94105 | 415-816-4880 | info@sparked.com

14. Where does micro fit in?
Traditional Volunteering: Nonprofits create an account, and
post ads for individual on-site and virtual volunteer
opportunities. Those opportunities are searchable to
volunteers, and matched 1:1 with the interested skilled or non-
skilled volunteers.
Pro bono contractors: Nonprofits apply for and receive grants
entitling them to the labor of skilled volunteers to work on or
orchestrate a large-scale campaign or ongoing project. The
volunteer and nonprofit are matched through single
assignment.
Microvolunteering: Nonprofits create an account, and post
small projects at will. Those projects are then routed to the
volunteers with the relevant professional skill set or expertise,
and an interest in the cause. Tasks may be completed by
multiple volunteers, collaboratively.
The Extraordinaries, Inc. | 594 Howard Street, Suite 202 | San Francisco, CA 94105 | 415-816-4880 | info@sparked.com

15. Posting Projects
The Extraordinaries, Inc. | 594 Howard Street, Suite 202 | San Francisco, CA 94105 | 415-816-4880 | info@sparked.com

16. Examples
The Extraordinaries, Inc. | 594 Howard Street, Suite 202 | San Francisco, CA 94105 | 415-816-4880 | info@sparked.com

17. Business card design.
Surfrider Foundation – Portland Chapter
The Extraordinaries, Inc. | 594 Howard Street, Suite 202 | San Francisco, CA 94105 | 415-816-4880 | info@sparked.com

18. Arabic translation.
Ronald McDonald House of Cincinnati
The Extraordinaries, Inc. | 594 Howard Street, Suite 202 | San Francisco, CA 94105 | 415-816-4880 | info@sparked.com

19. Step-by-step instruction for getting rid
of a persistent hack.
Chimpanzee Sanctuary Northwest
The Extraordinaries, Inc. | 594 Howard Street, Suite 202 | San Francisco, CA 94105 | 415-816-4880 | info@sparked.com

20. Blog naming brainstorm.
Goodwill Industries International
The Extraordinaries, Inc. | 594 Howard Street, Suite 202 | San Francisco, CA 94105 | 415-816-4880 | info@sparked.com

21. Website feedback.
Cancer Council Australia
The Extraordinaries, Inc. | 594 Howard Street, Suite 202 | San Francisco, CA 94105 | 415-816-4880 | info@sparked.com

22. Find the listings for our current season of webinars
and register at
NonprofitWebinars.com
Chris Dumas
Chris@NonprofitWebinars.com
707-812-1234
Special Thanks To Our Sponsors