Firefly Daily Investor Deck

2. Who Are We?
Videos:
• Original Videos
• Webisodes
• Curated Videos
New Age Daily:
• Crisp Real Time News
• Personalized Feeds
• Covers All Vertical
Trending:
• Everything Hot On Web
• User Generated Content
• Viral Articles

3. Team – Bhavik / Ankur/ Neil
Bhavik Jhaveri
Founder of Ambab Infotech &
Pretr, India-based leading
consumer Internet and mobility
technology company.
Ankur Joshi
Co-Founder & COO Ambab
Infotech & Pretr.
Neil Dodhia
5 years of Digital Media Exprience,
Founder of FireflyDaily

4. Team
Business Development Sr. Content Writer Jr. Content Writer
Designer SEO Developer
Fareen Vazir
Experience – 4 Years
Swechchha Ojha
Experience – 6 Years
Princey Wilkins
Experience – 2.5 years
Pratik Ghawale
Experience – 2.5 Years
Sharda Kumari
Experience – 5 Years
Ravi Merugu
Experience – 11 Years

5. Current Problem
There are more ads and less
news.
Youth do not have the time to read
newspapers.
Subscription of the newspapers
are going down

6. About Firefly Daily
Crisp News
Interesting reads
Trending Stories
Personalized Feeds
Mobile App
(Coming soon)

7. Market Opportunity
Local languages news in one app
You can carry the news anywhere and
everywhere
There is greater data coverage.
Smartphone Users are going up
Tremendous increase in
News based apps

8. Market Opportunity
Total
Population
Active
Internet Users
Active Social
Media Users
Mobile
Connection
Active Social
Media Users

9. Market Opportunity
Growth In The
Number Of Active
Internet Users
Growth In The
Number Of Active
Social Media Users
Growth In The
Number Of Mobile
Subscriptions
Growth In The Number
Of Active Mobile Social
Media Users

10. Market Opportunity – Time Spent With Media
PC & Tablet
Average hours spent daily
Mobile Phone
Social Media via
Any Device
Mobile Phone

11. Sweet Spot
Perfect Target
Audience
Data Source: Next Big What

12. Sweet Spot
Next Big What
Business Insider Business Standard
Gizmodo

13. Business Model
Old Way Of Advertising – Banner Ads
• Uninteresting ads
• Irritating at times
• Viewers are forced to see these ads

14. Business Model
New Way Of Advertising – Paid Articles
• Viewers can read these
if and when they want
• Budget friendly ads

15. Competitors
InShorts ScoopWhoop Buzzfeed Storypick Scroll FireFlyDaily
News
Trending
Stories
Personalized
Feeds
Videos
Mobile App
Limited Limited Limited

16. Traction
Revenue Source (2015)
$400 = Rs. 28,000 Promoted Posts – Rs. 1,70,000

17. Traction

18. Next Critical Milestones

19. Funding Allocation