10. Benefits of SMM Cost effective Drive traffic Wider audience reach Customer service & feedback Information sharing Increase search engine rankings Establish a brand and raise awareness Increase customer loyalty and trust
11. Significance of SMM Global Social Network Traffic Globally on an average, people spend approx 6 hours daily on Facebook Source: Nielsen Company
12. Brand Reputation Brand is a trademark or unique name identifying a product or service. Social Media Marketing is one of the well-known marketing tool which helps organization to create brand awareness and generate customer loyalty.
15. 15% of social media users are more inclined to buy from brands that advertise in social media
16. 25% are more likely to find out more about brands that advertise on social media sites
17. Nearly 4 out of 5 web users visit a social networking site on monthly basis
18. Internet users worldwide spend more hours per week with social media than any other online activityInternet users in select countries who have created a social network profile Source: Nielsen Company
