3. Traditional vs. Social Marketing
Reach a broad
audience, hope that
1-3% respond
Wednesday, March 10, 2010
4. Traditional vs. Social Marketing
Reach a broad People are look for you/
audience, hope that your services/products
1-3% respond on the web, they find
you
Wednesday, March 10, 2010
18. Web Tips
• Tell a compelling story
• Have a call to action
• Frequently engage with your donors
• Provide spaces for feedback
• Appeal to donors ego
• Collaborate with other (share email
lists - fundraising events)
Wednesday, March 10, 2010
19. We can help you.. CALL US @ 781 987 1655
Email: Reiko@TheToolboxInc.com or Tom@TheToolboxInc.com
Twitter: @reikob (Reiko) @thatbeach (Tom) @nptoolbox
or follow
The Non-Profit
Toolbox on
Linkedin or Facebook
Wednesday, March 10, 2010