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SWIMLANE MAP
EMOTIONALJOURNEY
DATE CLIENT PROJECT#
TOUCHPOINTDESCRIPTION/JOBS
STAKEHOLDERS/STORYBOARD
CHANNELS
SUB-STAGENAMESTAGE
CONCEPT
Marc Stickdorn,Jakob Schneider, Klaus Schwarzenberger
— www.mrthinkr.com

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Workshop template – swimlane map

  • 1. SWIMLANE MAP EMOTIONALJOURNEY DATE CLIENT PROJECT# TOUCHPOINTDESCRIPTION/JOBS STAKEHOLDERS/STORYBOARD CHANNELS SUB-STAGENAMESTAGE CONCEPT Marc Stickdorn,Jakob Schneider, Klaus Schwarzenberger — www.mrthinkr.com