1. Welcome to the
Christmas in Chester 2013
Stakeholder Launch

2. Katrina Michel
Chief Executive
Marketing Cheshire

3. Chester Christmas Light Switch-On 21st Nov
Winter Wonderland at Chester Racecourse 21st Nov – 6th Jan
Chester Christmas Market 21st Nov – 15th Dec
Winter Watch Parade 5th Dec
The Snow Queen 5th Dec – 11th Jan
Santa Dash 8th Dec
Chester Zoo Lantern Magic 13th Dec– Jan ’14
Chester Cathedral Throughout December

4. Nicola Said
Head of Campaigns
Marketing Cheshire

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12. Emma Blackmore
Head of Marketing
Chester Race Company

14. _ Emotive/Engaging/Memorable
_ 11am-8pm/10am-9pm
_ Only pay once
_ 21st November – 1st January
_ Linenhall Car Park – free after 2pm
_ Transport infrastructure
_ Redeemable parking on first visit
_ New Year’s Eve
_ Christmas light switch-on

15. _ Emotive/Engaging/Memorable
_ Enchanted forrest
_ Life-size characters
_ Paddock transformation
_ M&S Bank
_ Santa’s Grotto
_ Real ice rink/Parade Ring
_ Reindeer
_ Mrs Claus story telling

16. _ Emotive/Engaging/Memorable
_ Traditional fairground
_ Performing stage – free for local performers
_ Festive themed 3-D movies
_ Alpine Bar
_ Traditional Christmas market
_ Real vodka ice bar
_ 22 chalets
_ £300/week - £500/week

17. _ Emotive/Engaging/Memorable
_ Private parties
_ Sponsorship
_ Site exclusivity
_ Ticket promotion
_ Chalet share
_ Cross promotion

19. Jenny Tegg
Marketing Manager
Chester Zoo

20. Christmas at

21. An unforgettable night time journey
through the zoo……….

22. Thursday 12 -
Tuesday 24 December
(Thurs – Sun plus 23 & 24 December)
4pm – 8pm
We will have Christmas themed activity
in the Diamond Jubilee Quarter
during normal opening hours
from 23 November.

28. Pri
Adult
16+
Child
3-
15years
Under
3s
Preview
Evening
Lantern Walk 9.99 8.99 FREE
Adult - £6.99
Child - £6.99
Lantern Admission
and Drink Voucher
Lantern Walk &
Supper 14.99 12.99 FREE
Adult -
£11.99
Child –
£10.99
Lantern Admission,
Supper and Drink
Voucher
Zoo, Lantern
Walk & Supper 24.99 19.99 FREE
Adult –
£21.99
Child –
£17.99
Day Zoo Admission,
Lantern Admission,
Supper and Drink
Voucher
PRICES

29. Katherine West
Arts and Festivals Manager
Cheshire West & Chester Council

30. Chester’s
Christmas
Parades
2013
Arts & Festival team

31. Chester’s
Christmas
Parades
2013
Arts & Festival team

32. 21 November
Join us for a festival
parade of light and
music to illuminate
the city and
celebrate the start of
Christmas in
Chester

33. Choral
entertainment
in key
locations

34. Cathedral green flower installation

35. The Queen of Light will visit Chester with her lantern helpers to
bring light to the City of Chester.
Parade route to finish at
Chester Racecourse

36. 2012
event
film clip

37. Arts & Festivals
Cheshire West & Chester Christmas parade event dates
21 November : Christmas Parade
28 November: Lantern Parade
05 December Winter Watch Parade
12 December: Winter Watch Parade
19 December: Roman Saturnalia Parade

38. Thank you.
Any questions?
Thank you. Any questions?

39. Matt Baker
Theatre in the Quarter

40. Katrina Michel
Chief Executive
Marketing Cheshire