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Manufacturers must get social with their supply chains
As more manufacturers turn to cloud and Web 2.0 based
platforms to create customer-centric, 'social' supply chains
and network with partners and suppliers, GXS is urging others
to follow suit.
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Mark Morley of B2B supply chain network services specialist GXS explains in his
blog: "In recent years, manufacturers have globalised their operations due to the
need to reduce costs and explore business opportunities in new markets.
Auto supply chain
project
Three leading car
manufacturers have
joined forces to reduce
risks in their ...
"Establishing a new manufacturing plant in a remote location has its problems, the most important of which
is guaranteeing a reliable supply of parts from key suppliers and, more importantly, maintaining regular
communications with them."
Electrolux gets cloud
clarity
All well and good, he says, but then there are the communication and collaboration problems. And hence his
insistence on the value of relatively new social network technologies
Appliances manufacturer
Electrolux has selected GT
Nexus to provide the ...
"One company that has developed a social networking tool for the supply chain is RollStream and in 2009
GXS partnered with this company to leverage their social networking platform amongst the trading partner
communities connected to GXS' Trading Grid," he says.
Products
Since this partnership started, GXS has seen an increasing interest in applying this type of social networking
tool across supply chains -- which led to GXS acquiring RollStream on 29 March 2011.
Morley describes it as "LinkedIn for the supply chain, and explains that it allows manufacturers and suppliers
to develop electronic social supply chains, pulling together all sorts of information flows through one portal
environment.
"I think this will transform the way manufacturers communicate with their trading partner communities
around the world," he predicts. "After all, GXS RollStream has been designed from the ground up to operate
in a similar way to other social networking tools [but with] a more structured and business-focused way to
communicate and collaborate with suppliers."
Morley also suggests that, from a manufacturing perspective, although GXS RollStream can be used in many
different situations, the key point is "that it helps to improve communication flows among trading partner
communities".
Author
Brian Tinham
Supporting Information
Companies
GXS
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