Presentation about using Twitter with tips and helpful hints.

1. Social Media: Twitter
Learn the basics and get the tools that you need
Tuesday, August 9, 2016
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2. Today’s Presentation
1. Handouts in folders.
2. What to post.
3. Avoid pitfalls.
4. Share your good news!
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3. Handouts in Folders
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4. Quick Reference Guide
• Terminology.
• Remember When You Tweet.
• Number of Characters.
• Teamwork.
• Retweet @browardschools.
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5. Hashtags
• What is a Hashtag?
• How to Refer to BCPS.
• How to Refer to the
Superintendent.
• Popular Hashtags.
• #BCAASports.
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6. What if I Made a Mistake?
• Delete and repost.
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7. What if I’m Not on Twitter?
Five steps to create an account:
1. Visit twitter.com.
2. Select your username.
3. Add your profile and header images.
4. Add a description.
5. Follow @browardschools.
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8. How Can I Get the Most Out of My Posts?
• Use photos from athletic events (students must have signed
releases on file).
• Include the name of the event in your tweet.
• Include statistics or important points about your sporting
events.
• Show training opportunities.
• Thank and recognize staff.
• Add your principal’s handle or school’s handle.
• Add your local city’s handle.
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9. Avoid Pitfalls
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Never use a simple password. Include:
• Letters
• Numbers
• Symbols
Passwords

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Posts on social media are public record and
follow public record regulations.
• Public Records Guidebook:
http://browardschools.com/SiteMedia/Docs/web/PIO/PRR_Guidebook_draft13.pdf
• Public Records Brochure:
http://browardschools.com/SiteMedia/Docs/web/PIO/Public_Records_Brochure_v2.pdf
Public Record

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• Social Media Guidelines:
http://www.browardprevention.org/wp-
content/uploads/2013/10/BCPS_SocialMediaUseGuidelines_Final.pdf
Social Media Guidelines

13. Share Your Good News!
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BCPS Shines

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BCPS Shines

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BCPS Shines

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BCPS Shines – Submit to MarComm
browardschools.com/marcomm
• Click on the PIO Request
Form.

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Office:
754-321-2305
Email:
maria.gebhardt@
browardschools.com