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Moore’s Law
Moore's law refers to an observation made by
Intel co-founder Gordon Moore in 1965. He
noticed that the number of transistors per
square inch on integrated circuits had doubled
every year since their invention.
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Kryder’s Law
The density of information on hard drives
has been growing at an even faster rate,
increasing by a factor of 1000 in 10.5 years,
which corresponds to a doubling roughly
every 13 months
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Big Data?
• Lots of web pages
• A billion Facebook users
• Billion+ facebook pages
• Hundreds of millions Twitter account
• Hundreds of millions Tweets per day
• Billions of Google queries per day-may be
more
• Millions of servers, petabytes of data
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Big corporations work on
• 5000-50000 servers, may be some
more
• Terabytes of data, millions
transactions per day
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Big Data technology
• Traditional BI using databases
• Google, Facebook, LinkedIn, eBay,
Amazon, … did not use traditional
databases for their data
Statistical
report
Databases Data
Warehouse
More
Databases
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What they use?
• Parallel programming
• Massive parallelism
• Map-Reduce paradigm
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Data and intelligence
• “Any fool can know. The point is to
understand.”
-Albert Einstein
The goal of understanding is to
predict.
1. Reactive Intelligence
2. Predictive intelligence