1. Diederik Reitsma, BMW Group Nederland. MWG, February 13th, 2014.
BMW GROUP:
DELEN = VERMENIGVULDIGEN?

2. THE BMW GROUP.
THREE AUTHENTIC PREMIUM BRANDS.
Sheer driving
pleasure
The world’s most
exciting premium
small car brand
The pinnacle of
automobile luxury

3. CONSISTENT GROWTH.
RECORD SALES IN 2013.
Sales 2013
BMW Group Sales development
[in units]
1,845,186
1,655, 138
1,963,798
1,668,982
1,500,678
1,461,166
1,435,876
1,286,310
305,030
3,630
+ 6,4 %
MWG, February 13th, 2014.
2007
2008
2009
2010
2011
2012
2013
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4. THE BMW GROUP.
LEAN BACK AND ENJOY THE RIDE?
MWG, February 13th, 2014.
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5. THE BMW GROUP.
MWG, February 13th, 2014.
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6. THE WORLD IS CHANGING FASTER THAN EVER.
THINK AHEAD.
“Nobody
needs a computer at
home.”
(IBM to Steve Jobs)
MWG, February 13th, 2014.
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7. THE BMW GROUP.
The BMW Group is the world’s leading provider of
premium products and premium services for individual
mobility.

8. THE BMW GROUP.
Play

9. PROJECT MOBILITY SERVICES - STRATEGY AND
PORTFOLIO MATRIX.
Car-enabled
Mobility Services
BMW and MINI
Drivers
Car-related
Mobility Services
Car-independent
Mobility Services
Connected Drive
360° Electric
Automobile User
Mobile User
MWG, February 13th, 2014.
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10. DRIVENOW.
THE PRODUCT OFFERING.
MWG, February 13th, 2014.
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11. DELEN = VERMENIGVULDIGEN ?
…ja, de wereld verandert.
…ja, bepaal je eigen toekomst.
…hoe groot is/ wordt de vijver?
…niet alles is geschikt om te delen
MWG, February 13th, 2014.
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12. IN SUMMARY WE ARE…
…providing a premium solution for urban mobility.
…strengthening our brands.
…engaging with new consumers.
…generating new revenue streams.
…in the mobility services business today.
MWG, February 13th, 2014.
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