Presentación de David Slight (Business Stategy Consultancy, Director) de Microsoft en el Productivity Day 2012

4. Value Realization
Leveraging your investments…
Insuring that your technology investments
enable Business and IT changes that lead to
business benefits which are linked to your
objectives and drivers.
Changing the way people work…
Things only improve when people do things
differently. Value is only realized when people
change the way they work.

5. Change

6. Drive Value Realization through Change
Plan
Do
Check
Act

7. Plan: Strategy
Future Vision
We help clients envision and define their future
state for various technology enabled
transformations. Helping you articulate your
vision is the first step to developing an initiative.
Roadmaps
We develop roadmaps that show the path to
achieving your future state, helping you
understand the level of effort and associated
costs and benefits.
Transformation
New Way of Working projects and other global
transformation initiatives that impact technology,
people and processes.

8. Do: Adoption
Time to Value
Improving and accelerating adoption rates
translates to faster time to value; helping you
realize benefits faster and break even sooner
Workforce Analysis
The use of Personas and Scenarios help target
adoption to specific users and uses of technology
that are most important; creating adoption
momentum.
Remove Barriers
Identify and categorize your barriers and target
them with proven intervention techniques.

9. 8. Scenario: Effective Meetings
Meetings are supported by a centralized workspace, where participants can be invited to attend remotely by using audio and video.
Meetings can be recorded, and participants can collaborate effectively by using shared screens, whiteboards, and polls. At the end of
meetings, lists of action items and next steps can be created and centrally published.
CULTURAL CHANGE We use a meeting workspace to prepare, conduct, and document meetings for participants and stakeholders.
We support remote colleagues by sharing data through audio, video, and remote conferencing capabilities.
TOP-LINE IMPACT Meetings are supported by a centralized workspace, where participants can be invited to attend remotely by
using audio and video.
Business Benefits Skills Enabling Technologies Rules of Engagement
 Cost reduction due to reduced  Schedule meeting and invite  Collaborative workspaces  Stop unnecessary travel
travel participants and portals  Start sharing agendas, goals,
 Cost reduction due to lowered  Set up a meeting workspace  Instant messaging meeting minutes, and action
facility costs and presence items from the workspace
 Facilitate meeting with audio,
Meeting efficiencies achieved  Audio and video conferencing  Start using video for interactive
 video and sharing
through consistent processes meetings

10. Change Management
The People Side
Our Change Management services focus on the
people side of change to drive the desired value
from your initiative.
Change Management Matters
Studies have shown a high-correlation between
change management effectiveness and overall
initiative or project success. Change Management
enables the future state.
Structured and Holistic
More than just communication and training; our
Change Management services use a structured
approach than prepares, manages and reinforces
the change across both Motivation and Ability.

11. Correlation of change management effectiveness
to meeting project objectives
100%
90% 95%
Percent of respondents that met
80%
or exceeded project objectives
80%
70%
60%
50%
51%
40%
30%
20%
10% 16%
0%
Poor Fair Good Excellent
(n=111) (n=259) (n=313) (n=65)
Overall effectiveness of change management program
© Prosci. From Prosci’s 2009 Best Practices in Change Management benchmarking report

12. Driving Change
• A clearly articulated vision, powerful and risk-
taking leaders, contextual & consistent
communication … and above all trust
• Experience shows that formal adoption
planning (change management) is required to
drive past the early adopters and enthusiasts
and achieve organisation-wide goals
• Clear communication as to the purpose and
reason for change is needed (“why should I
change” is the biggest hurdle)
• Scenarios are used to explain the change
(language and situations) so that teams
connect with their productivity business goals

13. Adoption Measures –
Mapping to Change Categories
A successful change program needs to address and implement a variety
of adoption measures

14. Adoption Tactics - Timeline Example
Awareness Availability Usage Adoption
Tactic Phase Months before (t-60d)Weeks before (t-30d)Days before (t-7d) Deployment Day (t) Week after (t+7d) Month after (t+30d) At any time (t~)
Exec Blog
Newsletter
Entry Communication
Teaser Communication
Promo Video (overall)
1st Touch)
Desk Visit
Early Adopter Video
Podcasts
Posters
Online/on-demand training
Class-room training
Lunch & learn
Brown bag sessions
Tips & Tricks
Webcast/Mini-Webcast
Viral marketing)
Awards/incentives and certifications
Roadshow
Exec Sponsoring/Role Model
Super User Community
New employee orientation

15. … Behavioral Change Management is
about getting people attracted, ready,
involved, willing and able to deliver
sustainable business benefits

16. Take the stairs

17. Check: Measurement
Value dimensions
Choosing the right value dimensions and using
existing KPIs ensures a baseline exists
Measurement framework
Establish and drive process around measurement
so that trends emerge

19. Act: Governance
Balanced
Helping clients balance the need to empower
users vs. restrict them through governance across
business and IT.
Controlled Growth
Help maintain user experience standards, content
quality and compliance with data policies without
impacting growth.
Effective Decisions
Develop decision making roles and processes so
decisions are made by authorized personnel in a
timely manner.

20. Value Realized

21. Enterprise Architecture
Develop your Capabilities
Through joint Governance across IT and the
Business, helping customers to understand, use,
represent and develop the business capabilities
essential for driving your business goals.
Align your IT Model
Understand and develop the role of IT services as
an enabler to support and enhance your business
capabilities.
Achieve Goals
Establish constant improvement in your business
by understanding your benefit network and the
change required to realize these benefits.

22. Better Planning and
Accelerated Value Realization
Microsoft Points of View for Industry IT best Industry-specific business capability and Proven industry-specific business process patterns
practices process models and technology architectures
Industry-specific trend analysis, business Industry experience-based project objectives & Industry project and success case studies &
capability blueprinting, & KPI benchmarking scoping linked to KPIs evidence

23. Mission
Driving Value…
The BSC team focuses on driving adoption; helping the
customer realize value from their investments in Microsoft
products, services and technologies when they are used
widely and in high value scenarios
.. through Change
Our services combine an understanding of change
methods and tools with a highly capable and experienced
team of Business Consultants with knowledge across
Business and IT Alignment, Governance, Change
Management, Adoption and Enterprise Architecture

24. Meet some of the team

25. Contact Information