1. Resume - Logan Whitaker
60 Newry St, Fitzroy North 3068
Contact: Ltwhitaker@Gmail.com or 0433 572 784
Employment Experience
FIDA Football & AAA Programs Manager – AFL Victoria (November 2015 – Current)
Through my previous role as the FIDA General Manager (below) I oversaw the
transition of FIDA from a stand alone football league to sit under the AFL Victoria
development structure, as such my role has been expanded to include Access All
Abilities programs with responsibilities including;
Driving the strategic direction of the AFL Victoria FIDA Football League
Overseeing and co-ordinating all competition management activities
including match scheduling, rules & regulations, regular club meetings,
education sessions for players and club officials, umpiring, insurance &
match day arrangements
Support the ongoing development of clubs including club governance and
capacity building
Co-ordinate the operations and logistics of the AFL Victoria FIDA State Team
and the participation of this team in the national AFL program with other
states and territories
Liaise closely with AFL Victoria Regional Staff to support Auskick centres
taking on a AAA component, run clinics in special schools and develop
pathways for children with disabilities to enjoy a lifelong involvement in
football
Lead the development of disability awareness training and education for all
AFL Victoria staff
Develop and maintain productive relationships with all clubs and community
football leagues as well as local councils, state government, regional sports
assemblies and disability providers.
Manage the AFL Victoria FIDA Football League budget as well as the AAA
implementation budget and oversee the development of the annual budget
process including related revenue/expenditure forecasting
General Manager – Football Integration Development Association (July 2014 –
October 2015)
As the General Manager of the Football Integration Development Association I had
the overall responsibility for the day to day management of the league across a
number of different portfolios, including;
Management
Managed 16 Direct reports (paid and voluntary)
Provided direction for 32 indirect reports on Inclusion and Football
opportunities for people with disabilities
Coordinated FIDA internship program that takes on three third year
University students per year
2. General Manager – Football Integration Development Association (continued)
Revenue
Developed stable and diverse revenue streams
Developed sponsorship packages and identified key sponsorship targets
Increased sponsorship revenue by 800% (from a very low base)
Successfully identified and received $100,000 in government funding
Planning and Policy
Created FIDA Alcohol Policy
Created FIDA Social Media Policy
Ensured By-Laws are up to date and in line with the Laws of Australian
Football
In line with FIDA Executive create three, five and ten year Strategic Plan
Relationships
Developed and enhanced relationships with stakeholders including member
clubs, AFL Clubs, AFL Victoria, AFL Victoria affiliated leagues, Local
Government & Sponsors
Financial
Managed FIDA’s financial operations
Developed budget in conjunction with the FIDA Executive
Managed the operational expenses of FIDA through MYOB
Promotion, Marketing and Communication
Managed all School visits and other promotional activities
Made comment in print media, on radio and TV when required
Managed the FIDA Website and social media activity
Produced all marketing collateral required for the FIDA competition
Competition and Club Development
Promoted training and development opportunities for member clubs and
the general community
Ensured all clubs had at least one Level 1 Accredited coach
Pathway Development
Ensure sufficient pathways available from Auskick through to school and
then FIDA and/or community football
Developed a representative program giving players the opportunity to
represent Victoria
Played an integral role in the development of the AFL National Inclusion
Carnival
Competition manager for the AFL National Inclusion Carnival
3. Football Administration Manager – Football Integration Development Association
(December 2012 – July 2014)
As the Football Administration manager for the Football Integration Development
Association I was responsible for the day to day operations management of the
competition. Responsibilities included;
Liaising with member clubs, players, parents and supporters as required
Overseeing the player registration process including implementation of
online registrations
Updating competition stats including match results, best players and goal
kickers
Overseeing tribunal proceedings
Ensuring all databases are up to date including; members, players, coaches,
sponsors and schools
Acting AFL Victoria Community Development Manager – Eastern Region (2011-
2012)
Manage 10 national portfolios delivered regionally
Manage 12 direct reports (paid and voluntary)
Manage recognition programs for volunteer coaches and administrators.
Manage ‘priority market’ growth in female and multicultural demographics.
Facilitate and deliver community engagement courses culturally and
linguistically diverse communities including migrants, refugees and
international students.
Facilitate and deliver training/education courses to club administrators and
coaches.
Support club administrators with formulating and submitting grant
applications to government, private and community sector funding bodies.
Academic Achievements
La Trobe University - Masters of Management, expected completion in 2016
(average grade 88%)
La Trobe University – Bachelor of Business & Sport Management (average grade
80%)
Norwood Secondary College VCE – ENTER 80.01
Professional Development
AFL Level 1 Coaching Accreditation
Level II First Aid
AFL Accredited mediator
Completed vilification policy training with the AFL
Working with Children Check
References
Brett Connell
Community Football & Engagement Manager
AFL Victoria
0418 503 817
Shawn Wilkey
Community, Diversity & Supporter Engagement Manager
Carlton Football Club
0418 543 698
