This presentation was prepared with love and care by Neo himself and his loyal team. They couldn't let your Social Media plan be a disaster or see you drowning in your SMM tasks. Harsh days of Social Media workload will be over soon.
4. If you’re viewing this slide then you are at a
constant battle with your time and productivity
5. Part 1: Your Monthly SMM Goals a.k.a.
Thomas Anderson Perspective
6. The Most Common SMM Monthly Goals
Get more targeted
fans/ followers/
friends/ subscribers
for both personal and
corporate accounts
Increase traffic
Increase
engagement = a
number of likes/
shares/ re-shares/
views/ comments
7. Part 2: Goals -> Activities Transformation a.k.a.
Thomas Anderson becomes Neo
9. ✓ polls, questions
✓ FB posts with
questions and CTAs in
description
✓ images
✓ posts with questions and
CTAs in description
✓ messages tailored to
specific circles
✓ RTs and personal #FF tweets
✓ answering users questions
✓ hashtags use
✓ brand mentions search
✓ Twitter cards
✓ posting your videos
on Google+
✓ video blog posts vs.
traditional ones
✓ Google+ hangouts;
YouTube: Google+:
Facebook: Twitter:
Increased Engagement
10. ✓ see previous slides +
✓ proprietary Facebook app
(like the one we have)
✓ website link in bio section
✓ content curation
✓ see previous slides +
✓ website link in bio section
✓ G+ interactive posts
✓ content curation
✓ see previous slides +
✓ website link in bio
section
✓ content curation
✓ see previous slides +
✓ keywords use
✓ videos embedded to
your site
✓ appropriate sitemap
Facebook:
Google+:
Twitter:
YouTube:
Increased Traffic
11. Part 3: Time execution boundaries a.k.a. it's 2199
not 1999 any more
12. Live conversation: 2 hrs per day -> 10 hrs per week ->
40 hrs per month
Check out next slides.
What do we mean by Live Conversations?
16. Content Curation: 4 hrs per day -> 20 hrs per week - >
60 hrs per month
What do we mean by Content Curation activities?
See next slide.
17. Content Curation
Activity Examples
Reading your newsfeed,
influential magazines, journals,
blogs and the like
Presenting content in an ''eatable''
format tailored for the specifics of
every social network
Choosing content
that can be the
most beneficial
one for your
target audience
Assigning
tasks to other
team
members.
18. Idea generation and self-improvement: 2 hrs per day
-> 10 hrs per week -> 40 hrs per month
What do we mean by idea generation & self-improvement?
Just that you need to push your imagination harder.
19. Content creation: writing
blog and guest posts
Creating
contests,
video ideas
Monitoring
competitors
Reading industry
and smm news
Testing waters on new
(old) social networks
Keeping an eye on stats
(e.g, Google Analytics,
Facebook fan page
statistics, etc.)
Meetings, emails
and other time
consuming holes
Report
preparation
21. Make NO mistake and first see what networks
generate more traffic for you
Sign in to your Google Analytics account and go to Standard Reports -> Traffic
Sources -> Social -> Overview
22. But you still can get a punch if you analyze only
TRAFFIC
Wanna know WHY?
24. ✓ 2-3 scheduled tweets
with links per day
✓ 1-2 unscheduled
tweets (real conversations
excluded) per day
✓ 6 scheduled tweets per
week-end (3 for Saturday
and 3 for Sunday)
✓ 2-4 videos per
month (1 video per
week ideally)
✓ 2 posts per day
✓ 2 posts per
week-end (1 for
Sat and 1 for Sun)
✓ 4 posts per day
✓ 4 posts per week-
end (2 on Sun and 2
on Sat)
Content Curation Schedule
Twitter
YouTube Google+
Facebook
25. Thus, your Monthly Social Media Scope will be:
Will that be enough? Let’s ask the experts!
26. What if I told
you can get even
more in next
slide?
So you say they made
it? They created the
basic SMM monthly
plan?
That’s not what I
mean, Neo.
It’s a bit
more
complex…
Like what?
27. Contact Neo SMM team and ask for advice:
Facebook: fb.me/LinkAssistant
Google Plus: gplus.to/LinkAssistant
28. You can get even more tips on how you can make
your content more engaging and shareable:
Just visit our blog and read the article
http://www.link-assistant.com/blog/monthly-smm-
ninja-plan/