How to make social business innovation a reality - in coorporation with employees, customers and partners? Thoughts and reflections presented at the LeaderLab kick-off in Copenhagen on June 17th 2010.

1. LeaderLab /
Social
BUSINESS
INNOVATION
2010
17th of June,
By Sofus Midtgaard,
LeaderLab.com
sofus@leaderlab.com
@sofus
/ Rethinking business, organizations & leadership

2. Historien om “is industrien”...
The story about
the “Ice industry”

3. Ice factories killed
the ice cutters
http://www.edinphoto.org.uk/0_buildings_g/0_buildings_-_granton_ice_works_west_shore_road_7.jpg

4. http://www.flickr.com/photos/93174672@N00/3495166863/

5. Game changing
innovation

6. social media Globalization Meaning
Google Financial Crisis wisdom of the crowds
radical innovation Transparency
Open Source Innovative Leadership
Co-creation

7. What business are you in?

8. “The empires of tomorrow
are the empires of the mind.”
Winston Churchill

9. Nobody knew
these guys in 1998

10. What business
is Apple in?
http://www.apple.com/

11. Our management thinking
is still rooted in the
industrial revolution
http://waynemellinger.blog.friendster.com/2008/06/

12. In our longing for control
we end up leading
companies as machines
http://www.fs-community.com/index.php?topic=88.0%3Bprev_next=next

13. “We tend to overvalue the things
we can measure, and undervalue
the things we cannot.”
- John Hayes,
CMO of American Express

14. Trust is crucial for
motivation and efficiency -
we need to learn to let go!

15. Are we educating people
for the future or the past?
http://www4.army.mil/OCPA/uploads/large/scorecard.jpg

16. “People don't buy what
they buy why!”
Simon Sinkek
Why
Purpose
How
What

17. Tear down the walls
http://www.yaf.org/uploadedImages/Blogs/berlinwall1.jpg

18. Leadership
HR Communication
Social
Business Marketing
Production
Innovation
R&D Sales
Customer
Service

19. Chief Listening Officer

20. We need to invite customers
inside our companies
http://blog.zyb.com/

21. Starbucks have recieved more
than 80.000 ideas to improve
their business from users
Source: Mystarbucksidea.com
http://www.flickr.com/photos/rudelovers/65007512/

22. More than 35% of P&G’s new
products come from customer
and partnernet works
Source: Former CEO A.G Lafley, HBS
http://www.noscruf.org/AG%20speech.jpg

23. What kind of relationsship
do we want?

24. Openness does not
replace Leadership...
http://www.flickr.com/photos/ari/2238959127/

25. ...tribes can emerge even
though you are closed and
arrogant...
http://www.apple.com/

26. ...Leadership does not
replace Management...
http://foto.jp.dk/fto/store/res_7073.jpg

27. ...but listening louder one
way or the other is key to
future succes!
http://www.flickr.com/photos/23501684@N00/3644545091

28. LeaderLab /
Sofus Midtgaard,
Managing Partner
+45 30 220 111
sofus@leaderlab.com
@sofus
www.leaderlab.com
/ Rethinking business, organization & leadership