Meetup PredicSis.ai

1. User Group Meetup #2 Jean-Baptiste Priez, Ph.D Math Coder expert / Data Jedi / AWS convinced __________________ Tuesday, October 12th

2. Outline E-commerce startup ● Context ● Data Science subject ● How to manage those subjects (without PredicSis.ai & AWS)? Economy of scale problem Solution: PredicSis.ai + Amazon ML

3. EE E-commerce startup ● Context ● Data Science subject ● How to manage those subjects (without PredicSis.ai & AWS)?

4. E-Commerce startup - Context • Online clothing store • Customer centring: • Acquisition • Minimize churn • Minimize returns • … etc. ...

5. User Group Meetup #2 Jean-Baptiste Priez, Ph.D Math Coder expert / Data Jedi / AWS convinced __________________ Tuesday, October 12th

6. Outline E-commerce startup ● Context ● Data Science subject ● How to manage those subjects (without PredicSis.ai & AWS)? Economy of scale problem Solution: PredicSis.ai + Amazon ML

7. EE E-commerce startup ● Context ● Data Science subject ● How to manage those subjects (without PredicSis.ai & AWS)?

8. E-Commerce startup - Context • Online clothing store • Customer centring: • Acquisition • Minimize churn • Minimize returns • … etc. ...

9. E-Commerce startup - Data Science subject(s) Orders table Visited pages table Email campaigns table

10. E-Commerce startup - (Old) Data Science Business Understanding: Let start a marketing campaign about red t-shirt buyers ! Orders table Visited pages table Email campaigns table

11. E-Commerce startup - (Old) Data Science Data Understanding: Which data seems to be relevant to target red t-shirt buyers ? • Number t-shirt orders? • Time spend over t-shirt pages? • etc. Orders table Visited pages table Email campaigns table

12. E-Commerce startup - (Old) Data Science Data Preparation: • Materialize a column red t-shirt buyers • Number t-shirt orders: • Filter t-shirt orders • Count orders for each customer • Time spend over t-shirt pages? • Filter t-shirt pages • Compute mean duration • etc. Orders table Visited pages table Email campaigns table

13. E-Commerce startup - (Old) Data Science Modeling & Evaluation: • Fit a predictive model • Evaluate the model Reiterate until the perfection Orders table Visited pages table Email campaigns table

14. E-Commerce startup - (Old) Data Science BI report: Few weeks after Source: https://www.linkedin.com/pulse/5-kpis-matter-most-ron-palinkas/

15. Orchestrate a predictive campaign 5 weeks !!! Result analysis and reports Few weeks after !!! E-Commerce startup - (Old) Data Science Source: https://www.slideshare.net/RCG_Global_Svcs/big-data-po-c-v41

16. Economy of scale problem

18. Solution: PredicSis.ai + Amazon ML (+ QuickSight)

19. Solution: PredicSis.ai + Amazon ML Orders table Visited pages table Email campaigns table

20. Solution: PredicSis.ai + Amazon ML PredicSis: ● Aggregates relational data ● Select and optimize features Amazon ML: ● Fit a classifier ● … business as usual … QuickSight: ● Reports DEMO !

21. Lannion - HQ 5 rue Louis de Broglie 22300 Lannion San Francisco Suite 231, 2415 Third Street CA 94107, USA Paris 3 rue Colonel Moll 75017, Paris https://predicsis.ai/ D’autres questions ? Contactez-moi jbp@predicsis.ai

22. E-Commerce startup - Data Science subject(s) Orders table Visited pages table Email campaigns table

23. E-Commerce startup - (Old) Data Science Business Understanding: Let start a marketing campaign about red t-shirt buyers ! Orders table Visited pages table Email campaigns table

24. E-Commerce startup - (Old) Data Science Data Understanding: Which data seems to be relevant to target red t-shirt buyers ? • Number t-shirt orders? • Time spend over t-shirt pages? • etc. Orders table Visited pages table Email campaigns table

25. E-Commerce startup - (Old) Data Science Data Preparation: • Materialize a column red t-shirt buyers • Number t-shirt orders: • Filter t-shirt orders • Count orders for each customer • Time spend over t-shirt pages? • Filter t-shirt pages • Compute mean duration • etc. Orders table Visited pages table Email campaigns table

26. E-Commerce startup - (Old) Data Science Modeling & Evaluation: • Fit a predictive model • Evaluate the model Reiterate until the perfection Orders table Visited pages table Email campaigns table

27. E-Commerce startup - (Old) Data Science BI report: Few weeks after Source: https://www.linkedin.com/pulse/5-kpis-matter-most-ron-palinkas/

28. Orchestrate a predictive campaign 5 weeks !!! Result analysis and reports Few weeks after !!! E-Commerce startup - (Old) Data Science Source: https://www.slideshare.net/RCG_Global_Svcs/big-data-po-c-v41

31. Solution: PredicSis.ai + Amazon ML (+ QuickSight)

32. Solution: PredicSis.ai + Amazon ML Orders table Visited pages table Email campaigns table

33. Solution: PredicSis.ai + Amazon ML PredicSis: ● Aggregates relational data ● Select and optimize features Amazon ML: ● Fit a classifier ● … business as usual … QuickSight: ● Reports DEMO !

34. Lannion - HQ 5 rue Louis de Broglie 22300 Lannion San Francisco Suite 231, 2415 Third Street CA 94107, USA Paris 3 rue Colonel Moll 75017, Paris https://predicsis.ai/ D’autres questions ? Contactez-moi jbp@predicsis.ai

Meetup PredicSis.ai

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