This document provides 10 reasons why businesses should use SlideShare to market themselves. SlideShare receives over 60 million unique visitors per month, providing exposure to potential customers. It allows businesses to attract targeted customers through relevant tags and generate leads by adding forms to presentations. SlideShare also offers analytics, easy uploading and formatting of content, search engine optimization benefits through inbound links, and the ability to build an engaged audience and make social connections.

1. You Should Use Slideshare
To Market Your Business
10 Reasons10 Reasons10 Reasons

2. SlideShare receives over
60 Million
unique visitors each month.
#1 Traffic

3. That’s a lot of potential eyes on your presentation –
and possibly to your website.

4. SlideShare’s main demographic is B2B users that are
seeking high quality content, particularly for business purposes.
#2 Business Markets

5. With the right tags, you can easily attract
the customers you are seeking.
image via www.flickr.com/photos/cambodia4kidsorg/

6. Go Pro!
#3 Generate leads

7. Go Pro and add a form to your presentation:
1. Simply select the option that adds a short form where viewers
can leave their information.

8. Enhance your presentations with video, audio, images, and
a design that makes it eye-catching.
#4 Design-abilityDesign-abilityDesign-ability

9. Still wondering what type of SlideShare to create?
You can upload everything from your annual P&L to a full eBook,
an eye-catching infographic or a how-to video.
images via www.flickr.com/photos/striatic/

10. #5 AnalyticsAnalyticsAnalytics
An entry-level paid account
gives you access to analytics.
You can find out:
Who is accessing your
presentations
 From where they are
being referred
 Which presentations
are the most popular
with your target market.

11. Uploading your
online content
.is easy
image via www.flickr.com/photos/ivyfield/
#6 Optimize

12. of content it isWhat type
(video, audio, etc.)
itAutomatically formats
horizontally or vertically
from yourPulls text
presentation for SEO juice
SlideShare intuitively figures out:

13. #7 inbound links
Google goes crazy over links from Slideshare
*hint, they’re highly ranked

14. All you have to do is link
your SlideShare
presentations to your
website to gain
a quality inbound link.
image via www.flickr.com/photos/agentkramer/

15. Users can subscribe
to your SlideShare.
These are the people
who are interested
in your content
(your tribe)
and easily convert to
customers.
#8 Tribes

16. Plus, you can through social media sitesfind people you know
and email contacts and connect with them on SlideShare.
image via www.flickr.com/photos/dave_davies/

17. When LinkedIn acquired SlideShare, this allowed
LinkedIn users to add presentations to their profile.
#9 connect socially
image via www.flickr.com/photos/domeguys/

18. This is a great example of how to betweenbuild links
highly ranking sites – and allow your social media
followers to easily access and .share your content

19. Add a SlideShare URL to your business card to
provide more information on your company in a
visual format (which most people prefer).
#10 Marketing kit
image via www.flickr.com/photos/aaronshapiro/
A SlideShare
presentation that
functions as a digital
marketing kit provides
a one-click link.

20. Don’t forget to add a
!lead capture form
Gotta capture
some leads!

21. SlideShare is a
very inexpensive
way to create
professional
presentations
that will reach a
wide audience
while building
high quality links.
image via www.flickr.com/photos/marcusk14/

22. Create a presentation in
almost any software,
upload your content
and you’ll have
new leads in
no time
at all.
image via http://www.flickr.com/photos/ragnarfreyr/

23. For help with your SlideShare presentation contact
me at Laura@WebNavigatorGal.com
click “Get In Touch” button below.
or...

24. web navigator gal