How to determine your ideal target market - your skills and knowledge

1. How To Determine Your
Ideal Target Market

2. One of the very first things you
need to determine for your online
business is what your ideal target
market will be.
In other words you need to decide
what topic or niche your business
will be based on.

3. I am going to help you determine
what your ideal target market
might be and of course it will be
different for everyone.
Just because someone suggests
to you that a particular market
would be highly profitable doesn't
necessarily mean that it's the right
market for you to go into.

4. You see, when you go into
Internet marketing you will need to
dedicate a lot of time and effort
into building up your business and
if you have chosen a niche that
really doesn't interest you very
much it will be very difficult to
keep on track and stay motivated
to take the action that you need
to in order to see success.

5. You need a real desire to succeed
and drive to keep pushing you
forward on a day-to-day basis
and therefore I believe that you
need to be interested in your
chosen niche.

6. So ask yourself, what kind of things
interest me?
What are my hobbies?
What are the kinds of things that I
spend a lot of time on and really enjoy
doing?

7. You should be able to come up with a
list of topics that really interest you.
It is likely that you will also find that
these particular topics you already
have some skills in.

8. This is the second most important
thing to help you determine in
your ideal target market.
You really need to have some skill
in that area yourself or at least
have some knowledge so that you
already know a fair amount of
information about it.

9. So once you have your list of topics that
interest you, go through each one and
determine which topics you have skills in.
Out of those topics what are the ones that
your friends and family ask you for help on?
If someone asked you how to do something
in one of those topics which one would you
feel the most confident about going into
details?

10. If you do the above exercise you
should have a few topics that you
can choose from that you know
you have an interest in and you
know you already have
knowledge in.

11. The third important step is to make sure that
the topic you have chosen is going to be
profitable.
So you need to go online and find out
whether there are lots of buyers and if there
is a lot of competition.
If there is a lot of competition then it strongly
suggests that that particular niche will be
profitable and that there is a high demand
for information about it.

12. If you found this helpful then you might like to visit
my website:
KayFranklin.com
(Free download available)