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Getting People To
Buy your product:
What is
Social
Media?
Why Use
Social
Media?
So-cial me-di-a
Online gathering of interaction, ideas,
comments and commentary.
Essentially, consumer conversation in
cyberspace.
“Social media is
people having
conversations
online.”
n
Tools:
IS USING
IT!!!
EVERYONE
750M
1.One in eveqy nine people
on Eaqth is on Facebook
2.Each Facebook useq spends
on aveqage 15 houqs and 33
minutes (oq oveq half a
day total) a month on the
site
3.30 billion pieces of content
is shaqed on Facebook each
month
Social Media Stats
• Statuses
• “BalloonXpress will be at ComicCon this
year…what kinds of geek balloons do you want to
see?”
• Pictures
• Links
• “Book your next event with BalloonXpress at
www.balloonxpress.com!”
• Friends
• Messages
Profiles
Start A Conversation About Your Business
Pages
Give Updates
Connect To Site
Share With Friends
One Central
Location For
Information
Events
Give Updates
Brings People
Gets People
Out Of
Cyberspace
140 Characters
Or Less
Tease People About Your Business
Give Them Just Enough To Want More
All Roads Lead To This!
What you say is just as
important as how you say it.
THE IMPORTANCE OF WORDS
What is Social
Media?
People having
conveqsations
online
Why Use Social
Media?
Eveqyone Is
Using It!
Converse
Tease
Hook
QUESTIONS?
COMMENTS?

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