2. What are we going to talk about? Who is this guy and why is he talking? What is social media? How has it changed things? How can I use it for the YMCA? How can I use it personally?
3. Who is this guy and why is he talking? Marketing Communications and Entrepreneurship MBA Worked 2 years in retail Social Media “Expert” Intercollegiate YMCA Board Member I too think it’s fun to stay at the YMCA
4. What is social media? so·cialme·di·a – media designed to be disseminated through social interaction, created using highly accessible and scalable publishing techniques... In English, it is the dynamic exchange of information and user content.
5. How has it changed things? What is the significance of these images?
6. How can I use it for the YMCA? Transformational Communicate what you do for the community Video, Pictures, Stories User-Generated Content Learn from “TOMS” Check-In Challenge Foursquare in with their goals and progress QR Codes Scan and Fan
7. How can I use it for the YMCA? Transactional Membership Retention Feedback and Complaints – Keep Transformational Coming Customized Tabs with Flyers and Discounts – Referral Discount Recruiting Who will know better than your members? Unique Data – Make them “like” your page The power of Facebook ads
8. How can I use it personally? The Holy Trinity Facebook, Twitter and LinkedIn Boost your SEO with pictures and video named and tagged correctly Have fun with it!
