The document provides a template for analyzing various macroenvironmental factors that can positively or negatively impact a business. It lists several factors - political, economic, sociocultural, technological, legal/regulatory, and ecological - and provides some examples of potential positive and negative effects for each factor.

1. PESTLE Environmental Analysis Template
Please customize this template as needed for your assignment.
Macroenvironment Positive Effects, if any Negative Effects, if any
Factor
Political The USPS has continued to ra
recently up to 39 cents a stam
Economic Catalog growth has proven to outpace retail sales March 2006 proved to be a po
growth. retail/catalog distributors. Wea
prices contribute. 7% of sales
Sociocultural Customization and Individuality shopping habits American culture tends to dem
are growing. gratification, with catalog sale
demand.
Technological Online shopping continues to grow and many Paper catalog ordering is bein
catalog companies are finding success with orders as historically. Constan
“online catalogs” Up 3% annually online sites is necessary.
Legal/Regulatory Do not call lists continue to gr
the potential to eliminate “cold
for catalog companies.
Ecological With the large consumption of
with catalogs some activists h
the necessity of them.