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Let’s Get Digital – 
How Camden is Building Government as a Service 
- Digital by Design, Open by Default 
PSEICT conference 11th November 2014 
John Jackson – CIO Camden Council 
(@johnjackson1066) 
camden.gov.uk
camden.gov.uk 
Life Before Austerity
Camden 
• Local Authority in centre of London 
• Over £1Billion turnover 
• Circa £350 M controllable spend 
• Over 24,000 businesses 
• Over 220,000 residents 
• Circa 5000 employee’s 
• 600 plus different lines of business 
camden.gov.uk
camden.gov.uk 
Context 
• Like all Councils we must save £150 M between 2012- 
2018 from our bottom line 
• At the same time we need to deliver fundamental 
transformation to tackle inequality, foster economic 
growth and deliver citizen centric services 
• The challenges becomes harder because social and 
economic pressures are mounting as people live longer 
and populations expand & Citizen expectations of 
government services are rising driven by a 
transformation of consumer experience 
• We cannot deliver this without innovation and this drove 
us to rethink our approach to Digital Strategy
Digital Strategy 
Democratic & Strategic Leadership 
• Citizen and Business Focused Council - Use modern 
business intelligence / customer analytics (e.g. via Google) 
to develop policy & direct resources to maximum effect 
• Civic dashboards – enable citizens to discover / explore 
decision making, use of resources for themselves using Council 
supplied Business Intelligence Dashboards and Open Data 
• Inside-out and outside in engagement – use social media for 
crowdsourcing / crowd funding / Ideation / Hackathons to 
drive new ways of engaging the community and our partners 
in helping the Council ; 
• Deliver Open Data about the Council that can be consumed by 
the myriad of free & commercial applications that are being 
developed to support us in nearly every aspect of our lives 
camden.gov.uk 
Hanessing Economic Growth 
• Digital skills – nurture & develop digital skills at 
school , and in adults; coding course for children ; 
connect business , HE / FE institutions with schools 
to share good practice ; 
• Digital Business – helping businesses to get on line 
, support them become digital, foster innovation 
incubation, attract inward investment , driving 
transactions through an integrated Business Account 
• Extend high capacity digital connectivity 
(including 4G) into CIP, business parks and new 
developments; 
• Open Spaces Wireless – free access to the internet 
in designated areas around the Borough 
• Apprenticeships and digital job creation – What 
more can be done through Camden sponsored 
initiatives to tackle worklessness and generate 
growth (eg Camden’s “Into Enterprise” initiative); 
• Location services– maximizing Camden’s on line 
profile to attract visitors and consumer spending 
into Camden 
Right first Time Service (Value for 
Money) 
• One Camden Account joining up citizen and 
business data to simplify and streamline processes 
• Digital Public Realm – Harness the potential of 
digital assets and smart devices to transform public 
services 
• Channel shift to be more efficient, joined-up and 
slicker when delivering local services 
• Agile workforce – mobile , collaborative and digital by 
default 
• Maximise Income from Digital - explore 
opportunities from e-advertising, , single view of debt 
and digital philanthropy 
Sustainable Neighbourhoods – Making Sure Non One Left Behind 
• Assisted access – Promote new approaches to the use of digital resources in libraries, resource centres, 
schools, post office ; Where appropriate invest in IT that helps vulnerable groups including elderly and 
disabled residents (particularly at risk of isolation) benefit from advances in technology 
• Maximize community access -, Libraries, Resource Centres, City Learning Centre provide high quality 
access o individuals and groups at risk of digital exclusion / poverty through new offer 
• Effectively signpost resources – so those who don’t know what’s digital actually do and use it 
• Open up new channels (eg Digital Television & Mobile) to encourage wider take-up & tackle exclusion 
Tackling Inequality through new solutions 
• Joined up data - across services and organizational 
boundaries 
• Predictive analytics - to aid in risk assessment and 
decision making 
• Integrated infrastructures - to enable access and 
data sharing 
• Camden Explorer – make Camden’s data 
searchable irrespective of where the data is stored
Evolving for 
Digital 
Nurture Digitally Savvy 
Employees 
Develop our leadership teams and 
staff so they understand the 
opportunities offered by a digital 
future and can effectively use this 
knowledge to deliver new 
business models 
Build Digital Centres of Excellence 
Strengthen organisational 
capabilities in business intelligence, 
agile working, seamless 
government 
camden.gov.uk 
Deliver Open Systems / Open 
Source platform for Government 
Accelerate drive Open Applications, 
Open API’s, Open Data delivered to 
any mobile devices to enable 
information sharing and service 
integration across different systems 
and organizations 
Design Software from the 
Customers Perspective 
Design and build from the Customer 
journeys and apply Agile Methods 
Ensure “Digital Friendly” Policies 
Build digital thinking into key 
policies and processes (particularly 
procurement, service 
commissioning, planning and 
economic regeneration) 
Keep Information Safe 
Build robust identity management 
and security systems to keep the 
public’s data safe 
Incubate Open Systems Alliance 
for government 
Building an eco system between like 
minded authorities to accelarate 
innovation and reduce costs 
Protect Privacy 
Get data sharing and knowledge 
management right
The focus of 
today’s 
presentation is on 
three key areas:- 
camden.gov.uk
Citizen Driven Services 
Integrated 
Patient Care 
Across 
Sectors 
camden.gov.uk 
Early 
Intervention, 
Improved Life 
Chances 
Seamless, 
Multi Channel 
Transactions 
via citizen 
account 
Accelerating 
Connectivity, 
Code Clubs 
& business 
account
Citizen Driven Services 
camden.gov.uk 
Using Customer 
Insight, Understanding 
Consumption & Costs 
to Deliver Services 
Differently, 
Integrating, 
Collaborating 
Efficiently - Multi 
Agency / Cross 
Sector Teams 
Digital by Default 
Workforce , 
Mobile, 
Paperless & 
Digitally Wired
Reimagining Government Driven by IoT 
Big Belly Bins 
– Waste 
Management 
camden.gov.uk 
Toilet Flush 
Sensors – 
Independent 
Living 
Smart Parking 
Bays - 
Enforcement 
E-Tourism & 
location 
based 
services, 
Digital Ads
Digital Engagement 
Crowdsourcing Citizen Facing You Cut 
camden.gov.uk 
Dashboards & 
Open Data
Building Government as a Platform for 
to transform the Public Sector 
- Digital by Design, Open by Default 
camden.gov.uk
BitCoin 
camden.gov.uk 
The Power of Open API’s 
Why bother automate 
banking when I can just 
replace banks through 
API’s? 
When we apply this to 
government its means lets 
not just automate govt but 
instead reimagine 
government through API’s
Service 
Oriented 
Architecture 
(SOA) 
camden.gov.uk 
Architect for Flexibility 
Why should government 
be locked into proprietary 
software designed for a 
different era 
Lets take control of user 
experience, business 
process and data storage 
through SOA.
Harness the Potential of Open 
camden.gov.uk 
Source 
Why pay for the same 
stuff time and time again. 
Lets open source our 
apps and harness the 
crowd to scale it through 
an Open Systems 
Alliance 
Don’t 
outsource 
it, crowd 
source IT
Disrupt the UK Software & 
Disrupt 
Medieval 
Markets 
camden.gov.uk 
Services Market 
Don’t be shaped by tired 
markets & inflexible solutions – 
but disrupt existing markets and 
create new ones. 
Build interoperability into new 
government contracts ; incubate 
API’s in vendor platforms to 
transform processes ; create a 
new market to deliver what we 
need
Harness The Power of Joined Up & 
Don’t lock 
our data up 
camden.gov.uk 
Open Data 
Lets Mash it up 
using next 
generation 
analytics, MDM & 
open data 
platforms
Camden’s Government As a Platform 
Service Oriented Architecture 
Ability to change how things look, how 
processes work and swap legacy systems in 
and out 
camden.gov.uk 
Master Data Management 
Linking our data together across silo’s to 
enable us to drive up data quality and 
mine data 
Agile Workforce 
• Mobile by default, electronic by default, 
unified communications by detault 
Analytical Capability 
Build breath taking dashboards that are 
driven by and responsive to the 
requirements of services 
Identity Assurance 
Using identity assurance to build services 
from different pieces of the jigsaw 
Citizen Account 
Intergrated point of access to services 
irrespective of channel and device 
Hybrid Cloud Govt Open API’s
Other Lessons Learnt 
camden.gov.uk
camden.gov.uk 
Challenge Doom and Gloom 
There are information and 
security risks to manage – 
but these should not 
prevent you doing 
something or lead to 
treacle like IT 
implementations where 
security forces rebellious 
(and high risk) behaviours 
or simply costs a lot of 
money
Making it Happen – Agile Software 
camden.gov.uk 
Development 
- Co-creation 
- Co-Designed with Customers 
- Developed Iteratively 
- Bonding Across the Organisation
Thematic Digital Centres of Excellence 
replace Old Style IT Departments 
Agile 
Working 
Customer 
Access & 
Channel Shift 
camden.gov.uk 
Seamless 
Government 
Business 
Intelligence, 
Analytics & 
Open Data 
Cross Cutting 
IT Capabilities
Evolve the Organisation for Digital 
• Business Drive Digital Opportunity 
• Digitally Savvy Leaders 
• Digitally Skilled Staff 
• Digitally Progressive Policies 
• Evidence Based Policy Making 
• Embedding Digital Practices 
camden.gov.uk
camden.gov.uk 
Other Key Enablers 
1. Digital woven into other Strategies at key trigger points 
2. Importance of external challenge and Systems Thinking 
3. Loosening up of “classic” organisational controls 
4. Focus on Pace from the top 
5. Move to evidence based leadership 
6. Integration of Services (including public Heath) 
7. Changed behaviors & attitudes to Digital 
8. Importance of leadership modelling & change champions
We are at a tipping point for the public 
sector where we can save billions, drive better 
outcomes and meet rising expectations through 
digital… 
So lets get digital … 
camden.gov.uk
And :- 
1. Reimagine Government so we don’t just 
automate it we #Bitcoin IT 
2. Lets not be defined by the market, but lets 
disrupt it #MedievalMarkets 
3. Lets be Digital by Design and Open By 
Default #SOA #API’s #OpenSystems #GaaS 
4. Don’t outsource IT, lets crowdsource IT 
#OpenSystemsAlliance #Opensource 
5. Don’t lock our data up, lets mash it up! 
camden.gov.uk
Let’s Get Digital – 
How Camden is Building Government as a Service 
- Digital by Design, Open by Default 
PSEICT conference 11th November 2014 
John Jackson – CIO Camden Council 
(@johnjackson1066) 
camden.gov.uk

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Digital Strategy and Building Government as a Platform

  • 1. Let’s Get Digital – How Camden is Building Government as a Service - Digital by Design, Open by Default PSEICT conference 11th November 2014 John Jackson – CIO Camden Council (@johnjackson1066) camden.gov.uk
  • 3. Camden • Local Authority in centre of London • Over £1Billion turnover • Circa £350 M controllable spend • Over 24,000 businesses • Over 220,000 residents • Circa 5000 employee’s • 600 plus different lines of business camden.gov.uk
  • 4. camden.gov.uk Context • Like all Councils we must save £150 M between 2012- 2018 from our bottom line • At the same time we need to deliver fundamental transformation to tackle inequality, foster economic growth and deliver citizen centric services • The challenges becomes harder because social and economic pressures are mounting as people live longer and populations expand & Citizen expectations of government services are rising driven by a transformation of consumer experience • We cannot deliver this without innovation and this drove us to rethink our approach to Digital Strategy
  • 5. Digital Strategy Democratic & Strategic Leadership • Citizen and Business Focused Council - Use modern business intelligence / customer analytics (e.g. via Google) to develop policy & direct resources to maximum effect • Civic dashboards – enable citizens to discover / explore decision making, use of resources for themselves using Council supplied Business Intelligence Dashboards and Open Data • Inside-out and outside in engagement – use social media for crowdsourcing / crowd funding / Ideation / Hackathons to drive new ways of engaging the community and our partners in helping the Council ; • Deliver Open Data about the Council that can be consumed by the myriad of free & commercial applications that are being developed to support us in nearly every aspect of our lives camden.gov.uk Hanessing Economic Growth • Digital skills – nurture & develop digital skills at school , and in adults; coding course for children ; connect business , HE / FE institutions with schools to share good practice ; • Digital Business – helping businesses to get on line , support them become digital, foster innovation incubation, attract inward investment , driving transactions through an integrated Business Account • Extend high capacity digital connectivity (including 4G) into CIP, business parks and new developments; • Open Spaces Wireless – free access to the internet in designated areas around the Borough • Apprenticeships and digital job creation – What more can be done through Camden sponsored initiatives to tackle worklessness and generate growth (eg Camden’s “Into Enterprise” initiative); • Location services– maximizing Camden’s on line profile to attract visitors and consumer spending into Camden Right first Time Service (Value for Money) • One Camden Account joining up citizen and business data to simplify and streamline processes • Digital Public Realm – Harness the potential of digital assets and smart devices to transform public services • Channel shift to be more efficient, joined-up and slicker when delivering local services • Agile workforce – mobile , collaborative and digital by default • Maximise Income from Digital - explore opportunities from e-advertising, , single view of debt and digital philanthropy Sustainable Neighbourhoods – Making Sure Non One Left Behind • Assisted access – Promote new approaches to the use of digital resources in libraries, resource centres, schools, post office ; Where appropriate invest in IT that helps vulnerable groups including elderly and disabled residents (particularly at risk of isolation) benefit from advances in technology • Maximize community access -, Libraries, Resource Centres, City Learning Centre provide high quality access o individuals and groups at risk of digital exclusion / poverty through new offer • Effectively signpost resources – so those who don’t know what’s digital actually do and use it • Open up new channels (eg Digital Television & Mobile) to encourage wider take-up & tackle exclusion Tackling Inequality through new solutions • Joined up data - across services and organizational boundaries • Predictive analytics - to aid in risk assessment and decision making • Integrated infrastructures - to enable access and data sharing • Camden Explorer – make Camden’s data searchable irrespective of where the data is stored
  • 6. Evolving for Digital Nurture Digitally Savvy Employees Develop our leadership teams and staff so they understand the opportunities offered by a digital future and can effectively use this knowledge to deliver new business models Build Digital Centres of Excellence Strengthen organisational capabilities in business intelligence, agile working, seamless government camden.gov.uk Deliver Open Systems / Open Source platform for Government Accelerate drive Open Applications, Open API’s, Open Data delivered to any mobile devices to enable information sharing and service integration across different systems and organizations Design Software from the Customers Perspective Design and build from the Customer journeys and apply Agile Methods Ensure “Digital Friendly” Policies Build digital thinking into key policies and processes (particularly procurement, service commissioning, planning and economic regeneration) Keep Information Safe Build robust identity management and security systems to keep the public’s data safe Incubate Open Systems Alliance for government Building an eco system between like minded authorities to accelarate innovation and reduce costs Protect Privacy Get data sharing and knowledge management right
  • 7. The focus of today’s presentation is on three key areas:- camden.gov.uk
  • 8. Citizen Driven Services Integrated Patient Care Across Sectors camden.gov.uk Early Intervention, Improved Life Chances Seamless, Multi Channel Transactions via citizen account Accelerating Connectivity, Code Clubs & business account
  • 9. Citizen Driven Services camden.gov.uk Using Customer Insight, Understanding Consumption & Costs to Deliver Services Differently, Integrating, Collaborating Efficiently - Multi Agency / Cross Sector Teams Digital by Default Workforce , Mobile, Paperless & Digitally Wired
  • 10. Reimagining Government Driven by IoT Big Belly Bins – Waste Management camden.gov.uk Toilet Flush Sensors – Independent Living Smart Parking Bays - Enforcement E-Tourism & location based services, Digital Ads
  • 11. Digital Engagement Crowdsourcing Citizen Facing You Cut camden.gov.uk Dashboards & Open Data
  • 12. Building Government as a Platform for to transform the Public Sector - Digital by Design, Open by Default camden.gov.uk
  • 13. BitCoin camden.gov.uk The Power of Open API’s Why bother automate banking when I can just replace banks through API’s? When we apply this to government its means lets not just automate govt but instead reimagine government through API’s
  • 14. Service Oriented Architecture (SOA) camden.gov.uk Architect for Flexibility Why should government be locked into proprietary software designed for a different era Lets take control of user experience, business process and data storage through SOA.
  • 15. Harness the Potential of Open camden.gov.uk Source Why pay for the same stuff time and time again. Lets open source our apps and harness the crowd to scale it through an Open Systems Alliance Don’t outsource it, crowd source IT
  • 16. Disrupt the UK Software & Disrupt Medieval Markets camden.gov.uk Services Market Don’t be shaped by tired markets & inflexible solutions – but disrupt existing markets and create new ones. Build interoperability into new government contracts ; incubate API’s in vendor platforms to transform processes ; create a new market to deliver what we need
  • 17. Harness The Power of Joined Up & Don’t lock our data up camden.gov.uk Open Data Lets Mash it up using next generation analytics, MDM & open data platforms
  • 18. Camden’s Government As a Platform Service Oriented Architecture Ability to change how things look, how processes work and swap legacy systems in and out camden.gov.uk Master Data Management Linking our data together across silo’s to enable us to drive up data quality and mine data Agile Workforce • Mobile by default, electronic by default, unified communications by detault Analytical Capability Build breath taking dashboards that are driven by and responsive to the requirements of services Identity Assurance Using identity assurance to build services from different pieces of the jigsaw Citizen Account Intergrated point of access to services irrespective of channel and device Hybrid Cloud Govt Open API’s
  • 19. Other Lessons Learnt camden.gov.uk
  • 20. camden.gov.uk Challenge Doom and Gloom There are information and security risks to manage – but these should not prevent you doing something or lead to treacle like IT implementations where security forces rebellious (and high risk) behaviours or simply costs a lot of money
  • 21. Making it Happen – Agile Software camden.gov.uk Development - Co-creation - Co-Designed with Customers - Developed Iteratively - Bonding Across the Organisation
  • 22. Thematic Digital Centres of Excellence replace Old Style IT Departments Agile Working Customer Access & Channel Shift camden.gov.uk Seamless Government Business Intelligence, Analytics & Open Data Cross Cutting IT Capabilities
  • 23. Evolve the Organisation for Digital • Business Drive Digital Opportunity • Digitally Savvy Leaders • Digitally Skilled Staff • Digitally Progressive Policies • Evidence Based Policy Making • Embedding Digital Practices camden.gov.uk
  • 24. camden.gov.uk Other Key Enablers 1. Digital woven into other Strategies at key trigger points 2. Importance of external challenge and Systems Thinking 3. Loosening up of “classic” organisational controls 4. Focus on Pace from the top 5. Move to evidence based leadership 6. Integration of Services (including public Heath) 7. Changed behaviors & attitudes to Digital 8. Importance of leadership modelling & change champions
  • 25. We are at a tipping point for the public sector where we can save billions, drive better outcomes and meet rising expectations through digital… So lets get digital … camden.gov.uk
  • 26. And :- 1. Reimagine Government so we don’t just automate it we #Bitcoin IT 2. Lets not be defined by the market, but lets disrupt it #MedievalMarkets 3. Lets be Digital by Design and Open By Default #SOA #API’s #OpenSystems #GaaS 4. Don’t outsource IT, lets crowdsource IT #OpenSystemsAlliance #Opensource 5. Don’t lock our data up, lets mash it up! camden.gov.uk
  • 27. Let’s Get Digital – How Camden is Building Government as a Service - Digital by Design, Open by Default PSEICT conference 11th November 2014 John Jackson – CIO Camden Council (@johnjackson1066) camden.gov.uk