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Lesson 7
Presentation Overview
How to get your point across through
the art of
Business Communications
Communication may be the single most
important skill of a manager. You can't be a
leader if you can't communicate your vision.
You can't motivate people if they can't
understand what you want.
It is essential to understand how to
communicate, both verbally and in written
format.
Communicate
through
Business Writing
Information must be:
• Complete
• Concise
• Accurate
and written in a way the reader,
can easily understand.
Informal subject
Write like you are talking to a friend
Write like you are talking to a classroom
Formal subject
Process = Series of actions
Procedure = Steps to perform
Task = A procedure for one
Proofread before you
send it out:
• Spelling and grammar
• Omitted words
• Relative subject line
• Reduce long words
• No run off sentences
• Stay away from passive verbs
• Stay away from vague modifiers
• Improper use of heterographs (E.g. to, too, two)
Communicate
Verbally
First make sure you:
• Have an open door policy
• Are flexible and approachable
• Are open and honest
• Are able to take criticism
• Are not defensive
• Do not lose your temper
• Have a sense of humor
Speak clearly, don’t blind with science
Listen with your full attention
Make sure your employees listen to you
Use the art of persuasion
Communicate by
Holding a Meeting
You need to hold meetings,
that is for certain.
But don’t make them a waste of time!
First make sure you:
• Send out a meeting request
• Send material to review
• Make copies
• Begin on time
• Set up ground rules
Get to the point, stay on topic
& follow the agenda
Get the quiet to talk, get the
dominate to be quiet
Know when to end, make sure important
topics were discussed
Communicate by
Preparing &
Delivering a
Presentation
First make sure you:
• Are thoroughly prepared
• Know PowerPoint
• Know how to use a projector
• Know your audience
• Have a backup plan
Have a strong opening
& closing
Introduction = what will be discussed
Conclusion = what was just discussed
Create a list of key points
Practice flow, not word-for-word
Show your personality
Remember, people want you to succeed
Communicate
change to your
employees
You need to determine and relate the who,
what, when, where, how & why
reasons and benefits for the change.
Even if it is perceived as negative, it
should still be perceived as a need for a
change in direction.
Effective business communication, both
verbally and written, is possible, with
the exceptional management skills you
will possess…
End of presentation

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Communications Management Training Course - Lesson 7 - How to Get your Point Across through the Art of Business Communications - www.masterclassmanagement.com certifications