Weitere ähnliche Inhalte Ähnlich wie Boost your Bottom Line Using the Payment Market Today (20) Kürzlich hochgeladen (20) Boost your Bottom Line Using the Payment Market Today2. 11/19/2015
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“This is by far the most complex industry I have ever
been associated with. I always tell new employees to give
themselves six to nine months to become comfortable
with the lingo and to understand how the payment
processing system works.”
– David Schwartz, Director of Marketing, Authorize.net (April 2006)
4. 11/19/2015
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Level I & Level II
certified platforms
Various Products Available Today
Merchant Accounts
ACH Programs
Checks – Truncation, Verification, Guarantee
ATM Machines
Gift & Loyalty Cards
Business/Merchant Cash Advance
Full line of equipment including mobile
processing solutions & POS systems
CFO Approved
Solutions
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Merchant Accounts (cont’d)
Industry Jargon
Qualified transaction
Mid-Qualified transaction
Non-Qualified transaction
Rewards/Points-based card transaction
Debit/Check Card transaction
Durbin Amendment (July 2010)
Interchange (Visa, MasterCard & Discover)
PCI & Regulatory Fees
7. 11/19/2015
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Merchant Accounts (cont’d)
Types of accounts:
Retail (swiped)
Countertop devices
EMV
POS systems
Wireless devices
MO/TO (keyed)
Virtual terminals
e-Commerce (Internet sales)
Gateways
8. 11/19/2015
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Merchant Accounts (cont’d)
Terminals Available:
Stand-alone terminals (dial-up,
IP based or dual-comm)
Several models available to fit your needs
Point-of-Sale terminals (computerized systems)
Several options available to fit your needs
Wireless terminals
Several models & plans available based
on your usage and needs
Online/Virtual terminals
Authorize.net and others
??? FREE vs. PURCHASED vs. LEASED vs. RENTED ???
9. 11/19/2015
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POS Solutions
Data is king!
Gain deeper understanding
of customers, operations
and sales
Optimize operations and
marketing
Understand what attracts new
customers and what brings guests back
See the products and staff members that bring in the most
revenue
Spot red flags earlier and make decisions that impact your
bottom line
10. 11/19/2015
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ACH Programs
An ACH (Automated Clearing
House) program is an electronic
funds transfer (EFT) service that
enables you to automatically debit
your customers from their checking
or savings account.
Debited funds are deposited into your business account the next
business day after collection.
Scheduled/automated debits
Improved efficiencies
Predictable Cash Flow!
12. 11/19/2015
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ATM
Store sales increase between 8-12%
by having an ATM inside
ATM cardholders spend an average
of 20-30% more then none ATM
customers.
People use their ATM cards in
convenience store more than any other point-of-sale
cash back device by nearly 28 to 1.
13. 11/19/2015
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Gift & Loyalty Cards
Myth: Only the large retailers and
chain stores offer gift cards to their
customers
Fact: Not true! The expenses
to make these programs cost-effective
for small retail and even start-up merchants have been
greatly reduced.
14. 11/19/2015
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Gift & Loyalty Cards (cont’d)
Gift and Loyalty cards:
Generate money for merchants.
Are great advertising pieces.
Encourage repeat business.
Are the fastest growing form of non-cash payment in the
country.
Are great to hand-out for promotional events.
Can be used for store credit in place of cash or refunds on
returned merchandise.
Compatible with almost all existing terminals.
Replace paper gift certificates for easier accounting.
15. 11/19/2015
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Gift & Loyalty Cards (cont’d)
What types of merchants would benefit from:
Gift Cards: Small & large retailers,
restaurants and franchises benefit from a gift
card program. Gift cards work well to replace
traditional paper gift certificates and/or store credit slips.
Loyalty cards: Car washes, delis, restaurants, retailers, dry
cleaners, and other merchants that depend on and reward
repeat business.
16. 11/19/2015
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Business/Merchant Cash Advance
Allows you to receive money now in
exchange for the purchase of a small
portion of your future Visa®and
MasterCard® sales or via an ACH program.
Deposited into your business checking account
giving you immediate access to needed funds.
If traditional bank loans are not an option, or you
simply want to borrow against your future sales,
then a Business/Merchant Cash Advance may be
the perfect alternative for you.