This slide contains details about the various types of digital advertising. Visit https://www.kreataglobal.com/digital-advertising-agency/ to get the best ads tailored for your brand.
Keppel Ltd. 1Q 2024 Business Update Presentation Slides
6 Types Digital Advertising Build Social Media Presence
1. The 6 Types Of
Digital Advertising
Build your social media presence
2. DISPLAY ADS
Display advertising is the most basic
form of digital ads & is primarily
comprised of images and text. These
usually will show up as banners,
landing pages, popups, or flash ads on
websites . They are typically very
affordable and simple to implement.
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3. NATIVE ADVERTISING.
Native advertising is based
on the audience's online
habits & history that will
show ads that may be
relevant to them. There are
sponsored listings that are
integrated & camouflaged
into the feed.
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4. SOCIAL MEDIA
ADVERTISING
A lot of different types of digital
marketing crossover with social ads
due to the nature of the platform. It is
very common to see a display, native,
and video ads on social media
platforms.
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5. SEARCH ENGINE
MARKEING (SEM)
It is a type of digital
advertising which is based
on keywords that users are
already looking for. The two
main types of SEM are PPC
& SEO. The most popular
SEM sites include Google &
Bing.
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6. VIDEO ADS
Video ads are the easiest type of
digital advertising as it is visually
appealing, shares the message, speaks
the brand, and has emotionally
enticing music or audio.
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7. EMAIL MARKETING
Email marketing is an easy
way to effectively reach a
target audience who is
already interested in the
business. Concise messages
are easier to get the point
across and increase
conversions.
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8. No two businesses are
the same, and marketing
each business is always
different. Approach a
digital marketing agency
to get personalized &
creative ads for your
brand.
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