Linkedin mastery - Profiles, Groups, and Paid Ads
â˘Als PPT, PDF herunterladenâ˘
0 gefällt mirâ˘682 views
Empfohlen
Empfohlen
Weitere ähnliche Inhalte
Was ist angesagt?
Was ist angesagt? (20)
Ăhnlich wie Linkedin mastery - Profiles, Groups, and Paid Ads
Ăhnlich wie Linkedin mastery - Profiles, Groups, and Paid Ads (20)
KĂźrzlich hochgeladen
KĂźrzlich hochgeladen (20)
Linkedin mastery - Profiles, Groups, and Paid Ads
- 1. Ads and Organic Presented by: @JabezLeBret http://www.Linkedin.com/in/JabezLeBret http://www.Twitter.com/JabezLeBret http://www.GetNoticedGetFound.com
- 2. @JabezLeBret
- 3. @JabezLeBret
- 4. @JabezLeBret
- 5. Linkedin â Organic Domination Linkedin â PPC Domination @JabezLeBret
- 6. Linkedin â Organic Domination ⢠Who is Using Linkedin ⢠Why is that Important ⢠Your Profile ⢠Group Strategy ⢠Creating a Group @JabezLeBret
- 7. 49% 51% @JabezLeBret
- 8. 61% 25 - 54 @JabezLeBret
- 11. Your Profile @JabezLeBret
- 12. @JabezLeBret
- 13. Simple, Face Simple, Face Real Name Real Name Title Plus Benefits Title Plus Benefits @JabezLeBret
- 14. Summary ââ 3rd Person, Keyword Rich, Ok to Brag Summary 3rd Person, Keyword Rich, Ok to Brag @JabezLeBret
- 15. @JabezLeBret
- 16. New -- Skills and Experience Function New Skills and Experience Function @JabezLeBret
- 17. Request from Trusted Connections Request from Trusted Connections Target 20 â 30 Max Target 20 â 30 Max @JabezLeBret
- 18. Custom Name URLs Custom Name URLs Keywords Keywords Groups (50 max) Groups (50 max) @JabezLeBret
- 19. @JabezLeBret
- 20. Groups @JabezLeBret
- 21. Groups You Groups You Own Own Groups Your In Groups Your In @JabezLeBret
- 22. Groups Your In Groups Your In Where to Start: â˘50 Groups Max â˘80% Focus on Prospects Why? Why? One group = 34,000 members One group = 34,000 members â˘20% Peer Groups 3 consecutive weeks on top 3 consecutive weeks on top 3 weekly digest emails 3 weekly digest emails Benefits: 1 = $10K speaking gig 1 = $10K speaking gig â˘Exposure to Prospects â˘Quality Connection â˘Increased Visits = SEO â˘Weekly Digest Email @JabezLeBret
- 23. @JabezLeBret
- 24. Top Influencer with 5 Top Influencer with 5 comments comments @JabezLeBret
- 25. Key to Domination Key to Domination Manage Your Domination: â˘Ask people to comment â˘Reply to each comment â˘Fuel the fire â˘3 comments with 3 replies @JabezLeBret
- 26. Groups You Own Groups You Own Where to Start: â˘Part of 50 Groups â˘100% Focus on Prospects â˘Geo v. National â˘Non Branded Benefits: â˘Control Competition â˘Email the Group â˘Set up Events @JabezLeBret
- 27. Psychology of the User Psychology of the User Milgram Experiment â˘Ppl Listen to Authority â˘Take Action When Told â˘Prefer to Follow @JabezLeBret
- 28. @JabezLeBret
- 29. Non-Branded Image Non-Branded Image Specific to Target Specific to Target Keyword Keyword Avoid Temptation Avoid Temptation @JabezLeBret
- 30. Check All Check All Geo-Targeted Geo-Targeted Location Location @JabezLeBret
- 31. @JabezLeBret
- 32. Custom Templates ââ Think Email Marketing Custom Templates Think Email Marketing @JabezLeBret
- 33. Group Group Poaching: Poaching: â˘â˘Be In Group Be In Group â˘â˘Discussion Discussion â˘â˘Manage Manage @JabezLeBret
- 34. @JabezLeBret
- 35. Target Groups with 3,000 + Members Target Groups with 3,000 + Members @JabezLeBret
- 36. @JabezLeBret
- 37. @JabezLeBret
- 38. Key to Your Group Domination Key to Your Group Domination Manage Your Domination: â˘Actively Invite People â˘Create Valuable Content â˘Email Occasionally â˘Host Live Events â˘Webinar @JabezLeBret
- 39. Linkedin â PPC Domination Linkedin â Organic Domination @JabezLeBret
- 40. Planning for PPC on Linkedin Planning for PPC on Linkedin Manage Your Domination: â˘Set Target Prospect â˘Strategize Offering â˘Start with Landing Page â˘Build Visuals â˘Create Test(s) - Repeat @JabezLeBret
- 41. Ads on your landing page Ads on your landing page @JabezLeBret
- 42. Ads on your group page Ads on your group page @JabezLeBret
- 43. @JabezLeBret
- 44. No Impact on Campaign No Impact on Campaign Example Example Custom URL Custom URL Ad Copy 25 HL, Ad Copy 25 HL, 75 Body 75 Body Image *Most Important Part of Ad Image *Most Important Part of Ad Ad Testing ââ Up to 15 Ad Testing Up to 15 @JabezLeBret
- 45. @JabezLeBret
- 46. @JabezLeBret
- 47. @JabezLeBret
- 48. @JabezLeBret
- 49. The More Targeted the Higher CTR ââ Fewer Impression The More Targeted the Higher CTR Fewer Impression @JabezLeBret
- 50. @JabezLeBret
- 51. @JabezLeBret
- 52. Lead Collection Lead Collection Ad on Linkedin Ad on Linkedin @JabezLeBret
- 53. Key to Ad Domination Key to Ad Domination Manage Your Domination: â˘Target Specific â˘CTR 2.5%+ â˘Speak in Benefits â˘Landing Page Match Ad â˘Image is Very Important @JabezLeBret
- 54. Benefits Tree Benefits Tree Feature Benefit #1 Benefit #2 Benefit #3 Professional Increased Better More Clients Website Time on Page Ranking & Traffic Clean Consistency Larger Reputation Citations Footprint Defense @JabezLeBret
- 55. Ads and Organic Presented by: @JabezLeBret http://www.Linkedin.com/in/JabezLeBret http://www.Twitter.com/JabezLeBret http://www.GetNoticedGetFound.com