Rail Revenue World Congress brings together experts implementing the most innovative projects, new revenue strategies and business plans that are helping to grow revenue and increase customer engagement. No matter where your interest lies, we have content, networking and new partners for you to meet. By bringing four events together under one roof, you get to choose the sessions most relevant for you to help your business grow revenues and implement new technologies and strategies to bring real innovation to your organisation.

1. 14-15 November 2016
Grand Hotel Krasnapolsky
Amsterdam, The Netherlands
6th
annual
Created byPart of
www.terrapinn.com/RailRevenue
Co-located with
REVENUE AND
SERVICE INNOVATION
FOR THE WORLD’S
RAILWAYS
Platinum Sponsor

2. Rail Revenue World Congress brings together experts implementing the most innovative
projects, new revenue strategies and business plans that are helping to grow revenue
and increase customer engagement. No matter where your interest lies, we have
content, networking and new partners for you to meet.
By bringing four events together under one roof, you get to choose the sessions most
relevant for you to help your business grow revenues and implement new technologies
and strategies to bring real innovation to your organisation.
Remember to book early for the best rates www.terrapinn.com/RailRevenue
Managing Revenue and access new
markets in a rapidly evolving travel
industry
The latest E-ticketing innovations and
creating partnerships with other travel
providers
Digital Transformation: How Big Data
and IoT are impacting the future of Rail
Improving interaction with customers,
providing excellent on-board
experiences and offering a broader
range of services to facilitate end to
end journeys

3. DMITRY GORBATOV
DIRECTOR OF REVENUE
MANAGEMENT AND LOYALTY,
RUSSIAN RAILWAYS
“THIS WAS ONE OF THE MOST EXCITING CONFERENCES
I HAVE ATTENDED. THE PLENARIES WERE EXCEPTIONAL,
THE PRESENTATIONS WERE RICH AND THE QUALITY OF
THE PRESENTERS WAS EXTRAORDINARY HIGH.”

4. YOUR EVENT, YOUR WAY
KEYNOTES EXHIBITION
ROUND TABLE
DISCUSSIONS
NETWORKING
EXPERT PANELS
ONE TO ONE
MEETINGS
Big Picture and vision
Choose which sessions
are relevant to you
Develop your business
relationships
Controversial issues
and debate
New strategies and
ideas for your network
Remember to book early for the best rates www.terrapinn.com/RailRevenue
4 EVENTS IN 1
With four co-located events covering Revenue, Ticketing, IT and Customer you
can pick and choose where you want to spend your time to hear the case studies,
strategies and news most relevant to you and your business.

5. INSPIRING SPEAKERS
Barbara Juillet
Head of Revenue
Management
SNCF
Pascal Lannoo
Head of Digital
Customer Experience
Voyages-SNCF
Andreas
Willich
Head of Passenger
Transport
BLS (Confirmed)
Dato’ Zohari
Sulaiman
CEO Prasarana Rail
and Infrastructure
Project, Malaysia
Prasarana
Hendrik
Dueringe
Head of National
Yield Management
Deutsche Bahn
Fanney Mathey
Head of Revenue and
Pricing
Lyria
Andreas
Kronawitter
Head of IT-Strategy,
Innovation and
Architecture
BLS
Sherisse
Shelton-Smith
Distribution Systems
Manager
Govia Thamslink
Railway
Denis Grenier
VP Business
Development
APC Marketing
Thomas
Kraemer
Business Development
Manager
iQuest
Markus Basler
Deputy Director Digital
Transformation
SBB
Danny
Gonzalez
Sales and Marketing
Director
Virgin Trains East
Coast
River Taimoor-
Baig,
Co-Founder
Hacktrain
Alessandra
Berto
Innovation Program
Manager, IT
Shift2Rail
Yves
Desjardins-
Siciliano
CEO
VIA Rail Canada
Johan Soor
CEO
MTR Express
Pablo Vazquez
Vega
President
Renfe
Jeannine
Pilloud
Head of Passenger
Traffic
SBB
Danilo
Gismondi
CIO
Trenitalia
Bart Quinton-
Smith
Industry Manager –
Travel
Google
Rozenn
Belliard
Finance and
Commercial Director
iDTGV
Ryan Gaus
Director of Sales and
Business Development
Comply365
Raj Verma
CEO
Opinsta
Fabrizio Bona
CCO
NTV
Andrew Camp
Commercial Director
Abellio Greater
Anglia
Mohamed
Bhanji
Special Advisor to Chief
Commercial Officer
VIA Rail Canada
Lenetta
McCampbell
Senior Director,
Passenger Experience
Amtrak
Frederic Miel
Director
IZY
Nigel
Richardson
Distribution Systems
Manager
Eurostar
Prashanth
Kuchibhotla
Director Transport
Strategy and Business
Development
Expedia
Jenny Gejke
Head of Sales
Channels
SJ
Guy Levin
Head of Policy
Research, EMEA
Uber
Mark Kramer
Senior Manager,
Customer Relations &
Interaction
KLM
Kuldeep
Gharatya
HeadofTechnicalStrategy,
SystemPerformanceand
Innovation
LondonUnderground
Sofia Edholm
Head of Customer
Intelligence and Loyalty
SJ
Ingo Winkler
Europe Rail Segment
Leader
IBM
Justin Stenner
Head of Technology,
Heathrow Express
Bjørn Wahlsten
Managing Director
Rejsekort
Birgit Wirth
Head of Touch&Travel
and Projects
Deutsche Bahn
Jørgen
Villadsen
Head of Revenue
Management
DSB
Sami Sahala
Project Manager
Forum Helsinki
Fulvio D’Aloia
Cascone
Travel & Transportation
Business Solution
Leader, Associate
Partner
IBM
Maria Hofberg
Director Revenue
Management and
Pricing
SJ
Emil Eike
Commercial Director
Flytoget Oslo
Pierpaolo
Marabitti
Trenitalia Lead Account
Director
IBM
Thomas
Drexler
Global Head of Rail and
Ground Transportation
Amadeus
Keith Dierkx
Global Industry Leader
for Rail and Director
of the Global Rail
Innovation Center
IBM
Simone Lini
CEO & Co-Founder
Waynaut
Foutoun Hajjar
Head of Bahrain Office
Al Tamimi
Remember to book early for the best rates www.terrapinn.com/RailRevenue

6. Hear exclusively from Yves Desjardins-Siciliano who will discuss
VIA Rail’s plans for the future of travel in Canada and their focus
on developing innovative and sustainable infrastructures to provide
travellers with a seamless experience.
YVES DESJARDINS
SICILIANO
CEO
VIA Rail Canada

7. Monday 14th
NovemberCONFERENCE DAY 1 1
Registration08:00
Chair’s opening remarks09:00
KEYNOTE SESSION: RETHINKING RAIL – DISRUPTION AND DIGITAL DISTRIBUTION
KEYNOTE INTERVIEWS WITH NICOLAS OWEN, JOURNALIST & RAIL ENTHUSIAST, BBC
Following their interviews, our keynote speakers will join a panel discussion, where they will debate some of the biggest
challenges facing global rail operators. Key issues they will address include:
• What are we doing to adapt to the changing needs and expectations of passengers?
• How can you utilise on board Wi-Fi to create a new revenue stream?
• What will the next generation of rail travel experience look like?
• Is intermodality an important innovation in rail to provide a seamless travel experience for customers?
Yves Desjardins-Siciliano, President and CEO, VIA Rail Canada
Pablo Vazquez Vega, President, Renfe
09:45
10:30 Speed Networking
A fun, exciting and effective way to make a lot of initial connections (in a very different environment from the standard business
network meetings).
Technology and Strategy Round Tables - With rising passenger expectations and rapidly-changing technology, how can we as
an industry evolve to meet these challenges? Our roundtables are hosted by senior level topic specialists. Participants are asked to
introduce themselves to the table, and then as a group, they brainstorm and produce their suggestions on what technology would work
best for them. After 45 minutes, there is one rotation, so participants can join two tables during the session.
11:30
Yves Desjardins-Siciliano, President and CEO, VIA Rail Canada
Nicolas sits down with Yves Desjardins-Siciliano to discuss VIA Rail’s plans for the future of
travel in Canada and their focus on developing innovative and sustainable infrastructures to
provide travellers with a seamless experience
09:05
Thinking beyond the rails
• How are disruptions and digitalisation in mobility driving shifts in thinking?
• Turning the physical to the digital, from information to insight
• Understand how cognitive computing will enable this transformation
Keith Dierkx, Global Industry Leader for Rail and Director of the Global Rail Innovation Center, IBM
10:00
TABLE 3:
Building Rail in the Middle East (the GCC and
Egypt)
Foutoun Hajjar, Head of Bahrain Office, Al Tamimi
Euan Lloyd, Senior Associate, Al Tamimi
TABLE 2:
What are the challenges and requirements of
seamless multi-modal travelling considering
evolving technology, demands and needs?
Ingo Winkler, Europe Rail Segment Leader, IBM
TABLE 1:
How Deutsche Bahn are embracing BLE beacons
and other technologies to provide innovative
smart ticketing solutions
Birgit Wirth, Head of Touch&Travel and Projects,
DeutscheBahn
TABLE 6:
Which role to play into the digital competitive
landscape to keep control of the value to the
traveller? Using vision, partnership and assets to
face the digital disruptor
Fulvio D’Aloia Cascone. Travel & Transportation
Business Solution Leader, Associate Partner, IBM
TABLE 5:
How can Rail Operators be proactive in their CRM
strategy during disruption and capture new loyal
customers?
Frederic Miel, Director, IZY
TABLE 4:
Online travel is no longer just about flights. How
can Train Operators seize the opportunity in
multimodal travel?
Simone Lini, CEO & Co-Founder, Waynaut
Pablo Vazquez Vega, President, Renfe
Pablo joins us to discuss the digital revolution and how it is impacting the high-speed
passenger rail industry. Hear his thoughts on how Renfe are adapting to position itself to
compete with new entrants after 2022 and how rail can embrace new technologies to offer
more to its customers than ever before.
09:25

8. TABLE 13:
How organizations can implement agile not only
in IT but also in business practices for success in
the digital era?
Marko Javornik, VP/GM Mobility & Travel, Comtrade
Digital Services
TABLE 12:
The value of embracing digital transformation
within your organisation: crafting a truly digital
railway
Ryan Gaus, Director of Sales and Business
Development, Comply365
TABLE 11:
The benefits of increasing the number of price
points to capture more customer segments
Fanny Mathey, Head of Pricing and Revenue
Management, Lyria TGV
TABLE 10:
How Shift2Rail JU is promoting research and
innovation on IT solutions for passenger services
and how will the European rail market benefit?
Alessandra Berto, Innovation Program Manager, IT,
Shift2Rail
TABLE 9:
Exploring technology that supports front-
line employees to deliver amazing Customer
Experience
Raj Verma, CEO, Opinsta
TABLE 8:
What impact Can live booking streams & live
reporting have for Revenue Management?
Nathanaël de Tarade, CCO, Wiremind
TABLE 7:
Using Predicitive Analysis and Digital innovation to
create accurate forecast and intelligent Revenue
Management approach
Maria Hofberg, Head of Revenue Management and
Pricing, SJ
13:00 Networking refreshment break
GLOBAL DISTRIBUTION
How can rail use OTAs to challenge air
travel’s supremacy?
• How operators can make the most of
distribution channels such as OTAs
• Challenges of managing the OTA relationship
• Investing in mobile booking technology to meet
the modern needs of your passengers
Prashanth Kuchibhotla, Director Transport Strategy and
Business Development, Expedia
How to compete with airlines for the
business traveller via GDS
• A look at how Eurostar have sold via GDS to
compete against their airline competitors
• Make booking rail as easy as air for the TMC
market
• Is distribution via GDS on a level playing
field with Airlines essential for reaching the
business traveller and higher yield tickets?
Nigel Richardson, Distribution Systems Manager,
Eurostar
Will Jane find you? A story about
engaging the always connected
traveler
• LIVE DEMO of Rail Commerce Platform:
paperless ticketing, personalisation and
ancillaries
• Put your budget where your passengers are:
changing customer engagement to drive sales
• Digital transformation asks for willingness,
courage and the right platform to support you
Thomas Kraemer, Business Development Manager,
iQuest
14:30
14:50
15:10
Monday 14th
NovemberCONFERENCE DAY 1 2
DOOR TO DOOR SERVICES &
CUSTOMER RELATIONS
SwissPass: How SBB builds a mobility
ecosystem together with over 200 public
transport and car/bike sharing providers
• Vision of a mobility ecosystem
• Bringing together over 200 public transport
and car/bike sharing providers
• Customer value creation and challenges
Jeannine Pilloud, Head of Passenger Traffic, SBB
Helsinki’s ground breaking project:
Providing flexible and connected travel
building a transport ecosystem
• Viewing mobility as a service: what innovative
types of public transport could benefit the
transport system?
• Next generation trip planning: integrating
a range of services to ensure convenient
connected travel
• What can train operators gain from smart
connected transport ecosystem?
Sami Sahala, Project Manager, Forum Helsinki
Whatareairlinesdoingdifferentlytoimprove
customerexperienceanddriveretention?
• Understand Air France KLM’s customer journey
model: Identify weak areas and innovate for
solutions
• Don’t just focus on the journey: Driving
customer value from the dreaming phase to
post-travel reflection
• Using innovation to create a broader strategy:
working with other industries to create inspired
partnerships
Mark Kramer, Director Customer Relations & Interaction,
KLM - Air-France
IOT & DIGITAL THINKING
Digital Transformation in Rail
• Understanding the critical areas that justify
investment to upgrade and improve crucial IT
systems
• Focusing on the financial justification for
investment and the long term benefits
• Future proofing your upgrade and looking at
the newest trends in digital – chatbots, AI and
data
Enhancing tomorrow’s rail experience
through embracing digital
• Voyage-SNCF’s vision for 2020: what will
travel by Rail look like?
• Hear about our newest projects facilitating real
change in digital innovation
• IOT and selling with Robots – what will the
impact on customer experience be?
Pascal Lannoo, Head of Digital Customer Experience,
Voyages-SNCF
Market pressure, mindset, technology
and digital innovation: Hear about
SBB’s Digital Transformation Program
• An overview of the areas the transformation
program isimpacting – a customer’s
perspective
• What are our biggest success stories and how
did we makethis happen?
• Convincing your board that a cultural change
is key tocontinued success in today’s world
– how we use innovativeideas to ignite the
cultural change
Markus Basler, Deputy Director Digital Transformation, SBB

9. Providing infotainment on-board for a
memorable customer experience
• Understand how Infotainments can be created
to provide both entertainment and real time
communication
• Was it worth the investment? What benefits
has this brought to Eurostar so far?
• How have customers reacted and what future
developments are planned?
15:50
Monday 14th
NovemberCONFERENCE DAY 1 3
18:30 Evening Drinks Reception
16:10 Networking refreshment break
LOW COST HIGH SPEED
Moderated by Pieter Dorhout
ON BOARD EXPERIENCE & WIFI
Fighting for fair open-access conditions in the Swedish
rail market
• Challenges of facing an incumbent on uneven grounds
• Building a new railway operator from scratch
• How have MTR Express been received in Sweden and what are the key
things that we do differently?
Johan Soor, CEO, MTR Express
How Amtrak is modernising its customer relationship and
experience
• Understand the goals for Amtrak and how a new era of customer centric
operation is coming to age
• How will Amtrak achieve improved customer experience?
• Focusing on personalised interaction and real time information to create a
modern CRM approach.
Lenetta McCampbell, Senior Director Customer Experience, Amtrak
16:40
Implementing a Revenue Management strategy and system in a
highly competitive multi-modal markt - what have we learned?
• Preparing to implement a revenue management system – what are the
most important aspects for Rail Operators?
• Hear how the implementation was executed and what we learnt
• How big an impact has the system had? Hear the first results post
implementation
Wouter Cassee, Managing Director, Sqills
Developing the Virgin Trains offer to create an amazing
customer experience
• Tailoring an on board entertainment system to today’s customer needs
• How onboard content has helped transform the customer experience
• Hear how customers have responded and was it worth the investment?
Danny Gonzalez, Sales and Marketing Director, Virgin Trains East Coast
17:00
Remember to book early for the best rates www.terrapinn.com/RailRevenue
Rail Innovation Dragons Den
The Hack Train Rail Tech Accelerator has been inviting some of the best developers from around the world to
solve the everyday problems that the rail industry faces. We will be selecting 5 of the very best projects
that have emerged from the accelerator to give a 5 minute pitch on stage to you the audience and to our
carefully selected judging panel of some of the industry’s most informed executives in the rail industry.
Join us to see how we as industry can innovate through collaborating with start-ups and Universities to meet
the needs of our passengers.
17:20
Panel Discussion: How can 21st
century rail operators become effective
global distributors?
• Air vs Rail – Can we fix the customer
experience for rail tickets to compete more
with air travel?
• Direct vs indirect distribution – What can the rail
industry learn from other sectors when it comes
to getting the right balance?
• What aspects will be key to delivering a more
personalised experience and bosting ancillary
sales?
• How can rail operators differentiate their offer
when selling through third parties?
Nigel Richardson, Distribution Systems Manager,
Eurostar
Prashanth Kuchibhotla, Director Transport Strategy and
Business Development, Expedia
Sherisse Shelton-Smith, Distribution Systems Manager,
Govia Thamslink Railway
Andreas Willich, Head of Passenger Transport, BLS
Key success factors and pit falls when
creating a competitive digital experience
throughout the customer journey
• Engaging the customer and employers in
developing the digital experience and creating
your digital roadmap?
• Aligning the online and offline sales and
service offering?
• Measuring your progress and sharing your
KPIs and insights?
Sofia Edholm, Head of Customer Intelligence and
Loyalty, SJ
Jenny Gejke, Head of Sales Channels, SJ
15:30 IT and Digital driving innovation at
Transport for London
• Looking at the future of transport and how
Digital transformation can achieve real
progress
• TfL’s big innovation projects benefitting
customer experience in addition to the back
end systems
• How can rail embrace Digital innovation and
what are the most pressing
Kuldeep Gharatya, Head of Technical Strategy, System
Performance and Innovation, London Underground
lezzgo – the simplest way to an
intermodal ticket
• Developing a ticketing app with the customers
• One « access » to the public transport system
– no knowledge about tariffs required and
always the correct ticket at the best price
• No infrastructure in vehicles or stations :
minimizing costs and efforts for the transport
enterprises
• Gaining insights and building new business
opportunities on the new data base
Andreas Kronawitter, Head of IT-Strategy, Innovation
and Architecture, BLS

10. Tuesday 15th
NovemberCONFERENCE DAY 2 1
Registration08:00
KEYNOTE SESSION: INTER-MODAL & DIGITISED TRANSPORTATION
Keynote Panel: How are industry disruptors changing the way that we travel and what will the rail industry need to do to adapt
to offer a more digitised inter-modal service?
• Understanding the way that passengers now view and approach travelling is changing and examining what this mean for rail operators?
• How will APi integration become more common to help enable a more seamless passenger experience?
• Convenience, personalisation and seamless experiences. All well and good in theory but is anyone doing it?
• What type of business models and partnerships will emerge from the evolution of digitised intermodal travel?
• Understanding how human behaviour is changing and how we as an industry need to adapt so we can be more nimble to
create and execute new ideas quickly
River Taimoor-Baig, Co-Founder, Hacktrain
Guy Levin, Head of Policy Research, EMEA, Uber
Bart Quinton-Smith, Industry Manager – Travel, Google
Kuldeep Ghuratya, Head of Technical Strategy, Systems Performance and Innovation, London Underground
09:50
Digital, cloud-based, open: How is technology changing the rail industry?
• Technology is powering all customer touch points
• How are railways embracing technological innovation – Understand some of the major trends
• Looking at how technology can increase profitability
Thomas Drexler, Global Head of Rail and Ground Transportation, Amadeus
09:30
10:30 Networking refreshment break
AIRLINE STYLE REVENUE
Moderated by Pieter Dorhout
BEACONS AND NEW SMART TICKETING TECHNOLOGIES
Moderated by Birgit Wirth
Working with beacon enabled technology and its impact on
rail ticketing
• What were the findings behind Greater Abellio Anglia’s Beacon trial?
• Understanding the problems behind beacon technology and what can be
done around this issue?
Andrew Camp, Commercial Director, Abellio Greater Anglia
Implementing an ‘airline style revenue management program’
• Taking a new approach to Revenue Management in rail: How does DSB’s
new approach differ?
• What have been the results of the new program been?
• Creating a range of product price points in order to stimulate new revenue
and fill trains
Jørgen Villadsen, Head of Revenue Management, DSB
11:00
Case Study: How have Thalys adjusted their approach to Revenue
Management and Distribution for their low-cost offering?
• Launching a new offer to compete with route alternatives (ridesharing, bus,
traditional car) and appeal to a new segment of customers
• Izy’s focus on being a web-centric offer and implementing a digitally
focused revenue management system
• Can straight forward revenue management and pricing systems generate
real results?
Frederic Miel, Director, IZY
Overcoming the challenges of E-ticketing and integrating
ticket sales with transport partners
• Understand the most important aspects of the Heathrow Express app
which provides E-ticketing and customer care services
• What are the barriers to introducing a range of e-ticketing services to suit
all demographics
• Partnering with Airlines to provide intermodal ticketing – how can
Integrated ticketing be successfully implemented
Justin Stenner, Head of Technology, Heathrow Express
11:20
Visionary Insight: The technologies revolutionising rail marketing and how TOCs can navigate a
complex travel marketing landscape
• Plugging into the modern travellers expectations: what brands can do to provide great mobile experiences
• What are the biggest marketing tech-trends that Google think will impact the Rail industry?
• Plugging into the modern travellers expectations:what brands can do to provide great
mobile experiences
• How the use of automation is becoming increasingly important in B2C marketing of travel
and what can TOCs learn from this?
Bart Quinton-Smith, Industry Manager – Travel, Google
09:10
Are you maximizing your rail/air revenue potential
• What are the important approaches to drive growth in rail/air
revenue streams?
• Sales are good but are you collecting all your revenues?
• Interline and code share with airlines: some winning strategies
Denis Grenier, VP Business Development, APC Marketing
Updating your digital channels to reflect your local market
and target customer
• Hear how an International TOC can ensure that their websites are
optimised for local norms
• Understanding how different regions use devices in different situations
• Discover how we approached our transformation and the final results
11:40

11. Tuesday 15th
NovemberCONFERENCE DAY 2 2
13:30 VIA Rail’s vision of a single interconnected ground transport
system providing seamless travel experience
• Hear how VIA Rail has created over 20 partnerships with international airlines,
local & regional transit , inter-city bus and rail services.
• Learn how to provide “last-mile” mobility solutions: Installing innovative kiosk
and vehicle technology to offer smart car rental
• Understand how you can implement similar schemes and how VIA Rail has
created integration frameworks and distribution systems to foster intermodality
Mohamed Bhanji, Special Advisor to Chief Commercial Officer, VIA Rail Canada
13:50
Case Study: Introducing creation of strategic advantages
through value networks – The Airport Express (Flytoget) in
Norway
• Strategic partnerships that create customer value
• Use of technology as the business enabler
• Future opportunities that self-driving cars bring to rail
Emil Eike, Commercial Direct, Flytoget
14:30 Standardising European rail to provide intermodality and
customer satisfaction
• Understanding how European Rail Operators can overcome challenges to
allow data standardisation and ease Distribution and Intermodality
• Looking at how the Shift2Rail project is encouraging research and
innovation in digital data and ticketing solutions
• Looking to 2020 – what will shift2rail achieve and how will the European
rail market benefit?
What does the future for new ticketing and payment
technologies look like?
Themes include:
• Looking at beacons – are the challenges too big for this technology to
become commonplace?
• What do the customers want and need? How can the Smart Ticketing
industry utilise new technologies to solve these issues?
• What opportunities come with the smart phone – how can ticketing create
a smooth journey for regular customers – commuters,business and leisure
travellers?
Moderated by:
Birgit Wirth, Head of Touch&Travel and Projects, Deutsche Bahn
Panellists:
Andrew Camp, CCO, Abellio Greater Anglia
Bjorn Wahlsten, Managing Director, Rejsekort
Paul Bowden, Head of Commercial Strategy, Chiltern Railways
14:50
15:10
One ticket for Rail, Bus and Metro: understand how Denmark
implemented this ticketing system
• Understand how was a country wide interoperate ticketing system
organised and implemented
• Hear how the public have reacted to the system and which unexpected
issues arose
• With all PTOs using Rejsekort, hear the innovative ways in which data is
being used and analysed to continually improve operations
Bjørn Wahlsten, Managing Director, Rejsekort
14:10
12:00 Networking lunch
15:50 Close of Congress
15:30 Sponsored Presentation Sponsored Presentation
INTERMODAL PARTNERSHIPS AND TICKETING CHANNELS
Using innovative revenue management strategies to grow
market share in Germany
• Reacting to a diverse travel market in Germany: targeting low cost customers
• Reassessing the relationship between first and second class pricing to
create new value
• Using new price points to capture a new market
Hendrik Dueringer, Head of Revenue Management, Deutsche Bahn
Responding to the rise of car-sharing across France: IDTGV’s
plan to fight back
• Understanding disruptions in the travel industry which are decreasing Rail’s
market share
• How have customers responded to IDGTV’s unlimited loyalty plan devised
to attract loyalty to rail over car-sharing?
• The latest digital approach may not always be best: Ensuring accuracy in
revenue management forecasting
Rozenn Belliard, Finance and Commercial Director, iDTGV
Creating new revenue streams on Malaysia’s revenue management
• How are Malaysia Prasarana including commercial strategy in the
construction period?
• Creating new services and strategies to increase revenue streams in rail
• Understand what the future could hold and where our strategy could grow
Dato’ Zohari Sulaiman, CEO Rapid Rail, Malaysia Prasarana
NEW RM MODELS
Increasing the focus on customer experience at Trenitalia
• How will the Italian mobility market evolve in the next 5/10 years?
• Hear whatTrenitalia’s core initiatives are and why these areas are being prioritised
• Learn how Trenitalia will implement these transformation goals
Danilo Gismondi, CIO, Trenitalia
Pierpaolo Marabitti, Trenitalia Lead Account Director, IBM
Reaping the rewards of a three year revenue management project
• Hear how SNCF have increased pricing points and understand how much
growth we expect this to stimulate
• How rail operators can ensure that they prepare their teams in order to
capitalise on this opportunity
• Communicating the change to our customers: how did we make sure the
message was heard?
Barbara Juillet, Head of Revenue Management, SNCF
Providing a unique and alternative offer in a competitive rail
environment understanding NTV’s success
• A look at revenue management and our aggressive approach to pricing
• Understand how NTV differentiated their high-speed rail brand in order to
attract younger customers
• Providing a smooth service on board and the impact superb customer
experience on the bottom line
Fabrizio Bona, CCO, NTV

12. FLOOR PLAN
For more information about sponsorship or exhibition call Adam Hayward on +44 207 092 1166 or email adam.hayward@terrapinn.com
Wiremind Opinsta
Sqills
Comtrade
iQuest
Comply365
Expretio
ENTRANCE
CONFERENCE
Buffet Buffet
Buffet Buffet
Coffee
Sqiva
Waynaut
ACP
Marketing
21 Net
IBM
Reserved
Sold Reserved
Amadeus
Jublia
Meeting Area
1-21 Meeting Area

13. GAURAV AGARWAL
DIRECTOR CORPORATE
CO-ORDINATION,
MINISTRY OF RAILWAYS
INDIA
“IT IS A PERFECT PLATFORM TO SHARE LATEST
DEVELOPMENTS IN RAILROAD INDUSTRY”

14. SPONSORSHIP OPPORTUNITIES
CASE STUDY
PRESENTATIONS
Showcase one of
your best customer
case studies to
establish awareness
and visibility to a
room of potential
prospects
THOUGHT
LEADERSHIP
PRESENTATIONS
Deliver your message
as a thought leader
on your chosen topic
to a room of up to
300 Senior Rail
Executives
WORKSHOPS
Host an exclusive
workship of up to 40
rail executives on a
topic chosen by you
ROUND TABLES
Host a round table
of up to 15 industry
professionals and
have an in depth
conversation around
key topics
PANEL DISCUSSIONS
Join senior rail executives on
a key panel discussions
For more information about sponsorship or exhibition call Adam Hayward on +44 207 092 1166
or email adam.hayward@terrapinn.com

15. CONFIRMED ATTENDEES FOR
2016 DON’T MISS OUT
Remember to book early for the best rates www.terrapinn.com/RailRevenue

16. RESERVE YOUR PLACE TODAY
The earlier you book the more you’ll save. It’s really easy
to book your place online. And our online calculator will
ensure you take advantage of the best deal.
Go to and book now on
www.terrapinn.com/RailRevenue
Don’t forget that the earlier you book the more you save.
DELEGATE BOOKING
Before
7 Oct 2016
Before
28 Oct 2016
Final PricePACKAGE
€2,395
SAVE €595
€2,690
SAVE €300
€2,990
€425
SAVE €100
€495
SAVE €30
€525
2 Day Conference Pass
2 Day Conference Pass for
rail Operators

17. 2016 SPONSORS & EXHIBITORS
For more information about sponsorship or exhibition call Adam Hayward on +44 207 092 1166
or email adam.hayward@terrapinn.com
Gold Sponsors
Associate Sponsors
Platinum Sponsor
Exhibitors
Media Partners