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A Conversation with Silicon Valley Link August 2011
Bring long term sustainable competitive advantage to our clients Our Guiding Philosophy
Silicon Valley Link provides hands on  strategic marketing and  business development  support  to high velocity companies We work as part of the team, taking an active management role through the period of high growth and change, sharing the risk
Focused on your needs Explore the US market, learn the appropriate market timing, product development, market messaging, financial strategy, before making an expensive long term commitment Full experience for less than full investment Engage with flexible resources, with diverse skill sets, who can grow and adjust with you, at a fraction of the cost of a full time employee Leverage multiple insights Maintain an objective outside perspective, while gaining insider knowledge and dedication to your success Why utilize SVL
Small companies, often startups or established companies with new product  lines Typically <$1M/annual sales Seeking US presence Representation in US Preparation for US launch, mitigation of transition risk Preparation for US office s Support of new US operations Who we serve
Priming companies for long term US success Reduce risk by testing the US market for your product or service Adjusting and localizing your product or service Increase chance of success by building up channel, partnerships, VC interest Reduce costs and often long term investment How & When We Get Involved
Our industry expertise Smart grid Embedded systems & SW Telecom, broadcast,  video High velocity industries, rapidly evolving markets,  complex operations,  critical value chain relations, B2B marketplace Semiconductors Alternative energy B2B Web/Analytics
How we add value (examples)
US business development  Strategic partnerships Channel partners Customer identification US sales Customer acquisition Long term customer management, relationships, service Logistics support Support for and actively being the US office HR, Visa, accounting, “back office” as needed US fund raising Global perspective, local presence US Executive Management
Strategic & Product Marketing Product roadmap development Product feature development Market feasibility testing Business plan and pitch development Pivot strategy & execution Product launch planning and execution Channel strategy Funding strategy Competitive & market research Team development, organization Strategic Marketing
Business Development Customer & partner identification Complex IP licensing, joint venture, sponsorship negotiations Trade show & conference staffing Representation of companies in front of clients, investors, press Sales Customer & partner acquisition Management of contracts, terms, pricing Account planning Business Development & Sales
Communications Market messaging & positioning Localization White papers Collateral development Branding PR, traditional media & analyst relations, social media Communications
Workshops and Seminars on Silicon Valley Best Practices in Marketing & Business Development One day, half day, 1-2 hours courses for entrepreneurs wishing to learn more about Silicon Valley Held in US and Europe Topics include Sizing the US market Coming to Silicon Valley: Why and How Finding and acquiring customers in the US Hands on pitch development Courses are customizable Workshops and Seminars
Full Service Offering through Partner Network US based partner providing legal, immigration,  human resource, finance and other practical, hands on support to entrepreneurs expanding  into the US  US based PR and media communications strategy partner, with 40 years of high tech media  experience European based partner providing EMEA channel solutions We also have partnerships that provide administrative, customer service, graphics design, web design, apps dev, embedded software, IP advice and other professional support
Why us ,[object Object]
Passionate about & experienced in global expansion

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Introduction to Silicon Valley Link

  • 1. A Conversation with Silicon Valley Link August 2011
  • 2. Bring long term sustainable competitive advantage to our clients Our Guiding Philosophy
  • 3. Silicon Valley Link provides hands on strategic marketing and business development support to high velocity companies We work as part of the team, taking an active management role through the period of high growth and change, sharing the risk
  • 4. Focused on your needs Explore the US market, learn the appropriate market timing, product development, market messaging, financial strategy, before making an expensive long term commitment Full experience for less than full investment Engage with flexible resources, with diverse skill sets, who can grow and adjust with you, at a fraction of the cost of a full time employee Leverage multiple insights Maintain an objective outside perspective, while gaining insider knowledge and dedication to your success Why utilize SVL
  • 5. Small companies, often startups or established companies with new product lines Typically <$1M/annual sales Seeking US presence Representation in US Preparation for US launch, mitigation of transition risk Preparation for US office s Support of new US operations Who we serve
  • 6. Priming companies for long term US success Reduce risk by testing the US market for your product or service Adjusting and localizing your product or service Increase chance of success by building up channel, partnerships, VC interest Reduce costs and often long term investment How & When We Get Involved
  • 7. Our industry expertise Smart grid Embedded systems & SW Telecom, broadcast, video High velocity industries, rapidly evolving markets, complex operations, critical value chain relations, B2B marketplace Semiconductors Alternative energy B2B Web/Analytics
  • 8. How we add value (examples)
  • 9. US business development Strategic partnerships Channel partners Customer identification US sales Customer acquisition Long term customer management, relationships, service Logistics support Support for and actively being the US office HR, Visa, accounting, “back office” as needed US fund raising Global perspective, local presence US Executive Management
  • 10. Strategic & Product Marketing Product roadmap development Product feature development Market feasibility testing Business plan and pitch development Pivot strategy & execution Product launch planning and execution Channel strategy Funding strategy Competitive & market research Team development, organization Strategic Marketing
  • 11. Business Development Customer & partner identification Complex IP licensing, joint venture, sponsorship negotiations Trade show & conference staffing Representation of companies in front of clients, investors, press Sales Customer & partner acquisition Management of contracts, terms, pricing Account planning Business Development & Sales
  • 12. Communications Market messaging & positioning Localization White papers Collateral development Branding PR, traditional media & analyst relations, social media Communications
  • 13. Workshops and Seminars on Silicon Valley Best Practices in Marketing & Business Development One day, half day, 1-2 hours courses for entrepreneurs wishing to learn more about Silicon Valley Held in US and Europe Topics include Sizing the US market Coming to Silicon Valley: Why and How Finding and acquiring customers in the US Hands on pitch development Courses are customizable Workshops and Seminars
  • 14. Full Service Offering through Partner Network US based partner providing legal, immigration, human resource, finance and other practical, hands on support to entrepreneurs expanding into the US US based PR and media communications strategy partner, with 40 years of high tech media experience European based partner providing EMEA channel solutions We also have partnerships that provide administrative, customer service, graphics design, web design, apps dev, embedded software, IP advice and other professional support
  • 15.
  • 16. Passionate about & experienced in global expansion
  • 17. Broad skill sets & industry knowledge
  • 18. 1+1 >2, flexibility, availability & combined perspective
  • 19.