IMES Research is regarded as the industry standard for market research on dairy, beverage & packaging sectors across the Middle East and North Africa. Based in Dubai, clients vary from multinational food business looking to expand in the region to regional & local companies seeking to enter new categories. Visit us to find out more.

1. Corporate Profile
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2. IMES Research is both well-established & brand-new. Formerly part of IMES
Consulting, the long-standing Middle East consultancy, IMES Research has long
provided the industry standard for dairy & beverage information in the region. In
October 2010 IMES Research was acquired from IMES Consulting & amalgamated
into the ManSci Professional services group.
IMES Research is an industry market research & consultancy company specializing
in dairy, beverage & related packaging markets in the Middle East & North Africa.
We are widely used as a key input to companies' budget & planning cycles &
provide valuable back-up in forming individual companies' marketing strategies.
Managers use us in addition to retail audit rather than instead of - strategy vs
tactics - & our forecasting is of particular interest. We provide data, but we also
assist actively in strategic planning.
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3. In October 2010, Jeddah-based ManSci Group acquired the
Continuous Research function from IMES Consulting and created
IMES Research as a dedicated Dairy and Beverage industry market
research entity. For the time being IMES Research operates as a
division of ManSci’s corporate vehicle in the UAE.
Before After
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4.  We provide two services - published analysis and forecasting,
and customised data and consultancy solutions for our beverage,
dairy, packaging and ancillary services customers.
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5.  We publish annual market research reports, separately
for dairy and beverage consumption. These reports are structured in
the same manner for all countries in order to make them directly
comparable. They are aimed at a wide range of audience - from
ingredients suppliers, machinery or packaging material vendors via
the dairies and fillers themselves to multinationals who need to
organise their resources across the region. Our reports are considered
cost-effective to quickly gain knowledge about any given market.
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6.  Our data can also be worked over and presented in a client's
own format.
 Internal planning procedures often mean that stock
presentations may need to be refreshed on an annual basis.
 For various companies we already fill in their own data
templates, making the lives of Knowledge and Insights
Managers infinitely easier.
 Derivatives of our consumption data can notably include
production or filling data, but of course also stretch to
producing ready-made Powerpoint slides.
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7.  IMES Research takes pride in its comprehensive market coverage in
the Middle East region. We carry out ground research in
18 countries. Consultants conduct trade interviews, store audits and
scan the local market for data gathering, trend analysis and market
sizing.
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8.  Feed-in data ranges from the detailed to the general, from the sharing of actual sales
data by interviewees via discussion of individual companies' performance to
discussions on general market development. All discussions we have with industry
participants at any level, are then cross-checked with desk research results gathered
by our team of analysts - any relevant published data, journal articles, press releases,
company websites, import and export statistics, and governmental production
statistics, academic papers are reviewed continuously.
 Cross-checking information is the most important task our industry experts undertake.
This will eliminate issues with agendas that may be pursued by interviewing partners,
data transcription issues, data discrepancies or weaknesses in official statistics.
 Explaining the data - this is our main focus. We provide market measurement, we
provide market segmentation and shares, we provide trend analysis - but above all
we provide an explanation on why a market has behaved the way it has behaved,
and crucially, we provide market forecasts together with the necessary assumptions
that have to be taken.
 Through years of operating in a region that has proved to be fairly unpredictable,
both on supply and demand levels, we have learnt how to provide forecasts with
which our customers can agree with- and if they disagree with certain assumptions,
various scenarios can be built.
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9.  Retail audit is the mode of research most companies in
the dairy and beverage industry are familiar with - research among retail
outlets and subsequent extrapolation to arrive at market sizing and trend
analysis. Our approach is different from retail audit - we employ industry
market research, from the top down. We conduct field interviews with all
the stakeholders involved in the supply chain:
 Local Producers
 Licensee brand owners
 Regional offices of multinational suppliers
 Importers
 Distributors
 Retailers
 Packaging suppliers
 Packaging machinery suppliers
 Raw material suppliers
 Finance houses
 Government departments
- all with a stake in regional dairy and beverage market performance.
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10.  With an established regional presence spanning three
decades, IMES Research boasts of a clientele ranging from
multinational via regional to local. We are lucky to count
many customers among our interviewing partners so our feed-
in data is second to none, and many companies use our data
as their planning standard.
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11. Almarai (Saudi Arabia) Arla Foods Taanayel Les Fermes/RJW Foods
Al Safi Danone (Saudi Arabia) Nestle Orangina Schweppes
Nadec (Saudi Arabia) Nestle Waters Al Rihana (Syria)
Arcoma (Hochwald Saudi Arabia) International Dairy & Juice (Pepsi/Almarai JV) Al Naseem (Libya)
Al Othman (Saudi Arabia) Pinar SIG Combibloc
Tetra Pak Lactalis Saudi Industrial Development Food
Pepsi Beverages Fromageries Bel Bord Bia
Coca-Cola Liban Lait Tiger Global Management
Lebanese Beverage and Dairy Kuwaiti Danish Dairy Co (Kuwait) Friesland Campina
Industries
Al Al Ain Dairy (UAE) KPMG
Aujan Industries
Al Bunnia (Iraq) AMS Baeshen (Saudi Arabia)
Al Rabie Saudi Foods
Sadafco (Saudi Arabia) Ball Packaging
National Food Industries Co/Hayel
Anabtawi Group (Palestine/Jordan) Crown Beverage Can
Saeed
Hijazi Investment (Jordan) Rexam Beverage Can
Fonterra
Arrow Foods (Saudi Arabia) Gulf & Safa Dairy (UAE)
Juhayna (Egypt) Dandy Co (Qatar)
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12. Tel: +971 4 457 9185
Fax: +971 4 457 9186
Connect with us @
Address:
Jumeirah Business Centre 1, Cluster G
Office 2308/9, Jumeirah Lakes Towers
PO Box 334212, Dubai, United Arab Emirates
Email: marketing@imesresearch.com
Blog: http://www.imesresearch.wordpress.com
Website: www.imesresearch.com
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