The presentation "How marketing technology can amp your digital marketing 2017" stands to help traditional broadcasters to bridge the gap towards integrating digital into their business models.

2. Richard Dean Anderson

8. Millennials are considerably more engaged with digital
technology and social media than older generations.

12. Wherever a customer goes, so does his/her mobile device!

18. Business Insider - June 18, 2015
TRIVIA

61. Marketers need to know a campaign‘s effectiveness and
be able to scale it more broadly when it succeeds.

65. With consumers using multiple devices, creative teams must
seamlessly move across smartphones, desktops, tablets, and
even across other media such as OOH.
Targeting super-niches such as the specially-abled are now
possible because of the merging of technology, data and
creatives.

67. Video of Dunkin Donuts

74. What’s Next?

75. QMATIC VIDEO