Organisation design

1. V. HARIHARAN
RA1952001020041
MBA ‘A’

2. STRATEGY:
• Strategy can be defined as the determination of the
basic long-term goals and objectives of an enterprise,
and the adoption of courses of action and the allocation
of resources necessary for carrying out these goals.
• The term is derived from the Greek word for
generalship or leading an army.
• A method or plan chosen to bring about a desired
future.

3. • Corporate Level Strategy.
• Business Level Strategy.
• Functional Level Strategy.

4. • If an organization is in more than one business, it will
need a “Corporate level strategy”.
• In what set of Business should we be?
• It determines the roles that each business plays in the
organization.

5. • This level of strategy seeks to answer the question.
• It is same as that as of Corporate Level.
• Strategy as organization in multiple business, each
division will have its own strategy that defines the
product and services that they will ofer.

6. • It is in support of Business level strategy.
• Looks its management decisions as specific to a
functional area of the organization.
• It sees people and resources as an end and not means to
an end.

7.  Raymond Miles and Charles shows the four types of
strategies:
 Prospector:
Finding and exploiting new products.
 Defender:
Offers products to a new domain.
 Analyzer:
In between the prospector and defender.
 Reactor:
No long term plan.

8. • It is a way of an organization which is to be structured
and operated by its way.
• It is both a plan and process.

9. • Divides work to be done into specific jobs and
departments.
• Assigns tasks and responsibilities associated with an
individual jobs.
• Coordinates diverse organizational tasks.
• Establishes relationships among individuals, groups
and departments.
• Establishes formal lines of authority.
• Allocates organizational resources.
• Cluster jobs into units.

10. THANK YOU