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CONCEPT OF MANAGEMENT
 Management is essential
for organized life and
necessary to run all types
of management.
 Good management is the
backbone of successful
organizations.
 Managing life means
getting things done to
achieve life’s objectives
and managing an
organization means
getting things done with
and through other people
to achieve its objectives.
DEFINITIONS
OF MANAGEMENT
 Management is as a set of activities directed at
the efficient and effective utilization of resources
in the pursuit of one or more goals.
 F.W. Taylor (Father of Scientific Management)-
"Management is an art of knowing what is to be
done and seeing that it is done in the best
possible manner." (planning and controlling)
 Henri Fayol (Father of Modern Management)-
“Management is to forecast, to plan, to organize,
to command, to coordinate and control activities
of others.”
 Henry Sisk -
“Management is the coordination of all
resources through the process of planning,
OBJECTIVES
OF MANAGEMENT
 Getting Maximum Results with Minimum Efforts -
Management is basically concerned with thinking & utilizing human,
material & financial resources in such a manner that would result in
best combination. This combination results in reduction of various
costs.
 Increasing the Efficiency of factors of Production -
Through proper utilization of various factors of production, their
efficiency can be increased to a great extent which can be obtained
by reducing spoilage, wastages and breakage of all kinds.
 Maximum Prosperity for Employer & Employees -
Management ensures smooth and coordinated functioning of the
enterprise. This in turn helps in providing maximum benefits to the
employee in the shape of good working condition, suitable wage
system, incentive plans on the one hand and higher profits to the
employer on the other hand.
 Human betterment & Social Justice -
Management serves as a tool for the upliftment as well as
betterment of the society. Through increased productivity &
FEATURES
OF MANAGEMENT
 Management is a Goal Oriented Process:
Each and every organisation is established to achieve certain
goals. Every business enterprise has different set of goals
depending upon the nature of organization.
The efforts and the functions of the manager’s viz., planning,
organising, directing, staffing and controlling help in achieving
these goals. Moreover, the success of management is also
measured by the extent to which the established goals are
achieved.
 Management is all Pervasive or Universal:
Whether it is a commercial organisation or non commercial, big
or small, all require management to manage their operations.
The activities in management are applicable to every type of
organisation whether economic, social, charitable, religious or
political.
 Management is Multi Dimensional:
Management is a complex activity and involves three main
dimensions viz.
(a) Management of Work:
In each and every organization, certain types of jobs are to be
(b) Management of People:
Management is concerned with “getting things done through
people”, which itself is not an easy task at all. All the employees
have different personalities, needs, backgrounds and methods
of work. Thus, management’s job is to make them work as a
group by giving common direction to their efforts.
Management of people in this sense means reinforcing their
strengths and eliminating their weaknesses.
(c) Management of Operations:
Each organisation has to provide certain goods or services.
This involves processes that transform inputs into desired
output for customers. Thus, management of operations is
connected with both the above dimensions too.
 Management is a Continuous Process:
Management is a continuous process consisting of a series of
functions like planning, organising, directing, staffing, and
controlling. All the managers perform these functions regularly.
 Management is a Group Activity:
The management consists of a number of persons
who work as a group. Members of any organisation
may have different purpose for joining the organisation
but as its members they have to initiate, communicate,
coordinate and join their hands for the achievement of
organisational goals. Hence, it is a group activity.
 Management is Dynamic Function:
The environment in which a business exists keeps on
changing. Thus, in order to be successful,
management must change its goals, plans and policies
according to the needs of its environment.
 Management is an Intangible Force:
Management cannot be seen but we can realize the
presence of management in the operations of the
organisation.
Increasing inventory of finished products clearly
indicates mismanagement by the organisation but on
MANAGEMENT AS A
SCIENCE
 Science is the systematized body of knowledge,
principle and truth which is experimentally
proved. The basic principles of management are
based on observation and experiment and are
applied in all types of organizations, so it is a
social science as it deals with the people and
their behavior.
Main Characteristics of science are:
1. Systematic body of knowledge
2. Scientific principles are derived on the basis of
logical and scientific observations
3. Principles are based on repeated experiments
4. Universal Validity
5. Replication is possible
MANAGEMENT AS AN
ART
 Management is the art of getting things done
through and with people in formally organized
group.
Main Characteristics of Art are:
1. Existence of practical
2. knowledge
3. Personal skill
4. Result oriented approach
5. Creativity
6. Improvement through practice
MANAGEMENT AS A
PROFESSION
 A profession may be defined as an occupation
that requires specialized knowledge and
intensive academic preparations to which entry
is regulated by a representative body.
Essentials of a Profession are:
1. Specialized knowledge
2. Formal education and training
3. Representative of associations
4. Service elements/social obligation
5. Ethical standards
FUNCTIONS
OF
MANAGEMENT
PLANNING
 Planning is the process of thinking
before doing any activity.
Determination of organizational goal
Making forecast for future activity and
events
Formulation of policies and procedures
Preparation of schedule , program ,
budget of work.
ORGANIZING
 Organizing is the process of identification of
major activities, grouping them on the basis of
nature and assigning them to different
departments.
 Major Activities are:
Grouping them to manageable units.
Assignment of work to different departments
and employees.
Development of rules and regulation and
procedures.
Delegation of necessary authority.
STAFFING
 Staffing is the recruitment, selection,
appointment and placement of right person to
the right job.
Determination of manpower required in
department
Recruitment, selection ,appointment of right
person
Management of developmental program eg.
Training
Development of evaluation , promotion and
DIRECTING
 Directing is concerned with providing
instruction , guidance and inspiration to
workers for achieving common goals.
 It also involve activities like :
Supervision
Coordinating
Motivation
Leadership
Communication.
CONTROLLING
 Controlling is the process of comparing actual
performance achieved with that of planned
performance and taking corrective measure if there
is deviation.
Setting standard for the designed work
Measuring actual performance with the
predetermined objectives
Locating deviation between actual and planned
performance
Analyzing the causes of deviation
Taking corrective action to achieve goals
LEVELS
OF MANAGEMENT
 The management hierarchy is divided into different level to
bring smoothness and uniformity in different branches of
organizational is called level of management.
 Most organizations have three management levels:
TOP- LEVEL MANAGEMENT
 The top level management determines the objectives,
policies and plans of the organisation.
 They mobilises (assemble and bring together) available
resources.
 The top level management does mostly the work of
thinking, planning and deciding. Therefore, they are also
called as the Administrators and the Brain of the
organisation.
 They spend more time in planning and organising.
 They prepare long-term plans of the organisation which are
generally made for 5 to 20 years.
 The top level management has maximum authority and
responsibility. They are the top or final authority in the
MIDDLE- LEVEL MANAGEMENT
 Middle level management gives recommendations
(advice) to the top level management.
 It executes (implements) the policies and plans which
are made by the top level management.
 It co-ordinate the activities of all the departments.
 They also have to communicate with the top level
Management and the lower level management.
 They spend more time in co-ordinating and
communicating.
 They prepare short-term plans of their departments
which are generally made for 1 to 5 years.
 The middle Level Management has limited authority and
responsibility. They are intermediary between top and
 Lower level management directs the workers /
employees.
 They develops morale in the workers.
 It maintains a link between workers and the middle level
management.
 The lower level management informs the workers about
the decisions which are taken by the management.
They also inform the management about the
performance, difficulties, feelings, demands, etc., of the
workers.
 They spend more time in directing and controlling.
 The lower level managers make daily, weekly and
monthly plans.
LOW- LEVEL MANAGEMENT
Concept of Management - Important Concept

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Concept of Management - Important Concept

  • 2.  Management is essential for organized life and necessary to run all types of management.  Good management is the backbone of successful organizations.  Managing life means getting things done to achieve life’s objectives and managing an organization means getting things done with and through other people to achieve its objectives.
  • 4.  Management is as a set of activities directed at the efficient and effective utilization of resources in the pursuit of one or more goals.  F.W. Taylor (Father of Scientific Management)- "Management is an art of knowing what is to be done and seeing that it is done in the best possible manner." (planning and controlling)  Henri Fayol (Father of Modern Management)- “Management is to forecast, to plan, to organize, to command, to coordinate and control activities of others.”  Henry Sisk - “Management is the coordination of all resources through the process of planning,
  • 6.  Getting Maximum Results with Minimum Efforts - Management is basically concerned with thinking & utilizing human, material & financial resources in such a manner that would result in best combination. This combination results in reduction of various costs.  Increasing the Efficiency of factors of Production - Through proper utilization of various factors of production, their efficiency can be increased to a great extent which can be obtained by reducing spoilage, wastages and breakage of all kinds.  Maximum Prosperity for Employer & Employees - Management ensures smooth and coordinated functioning of the enterprise. This in turn helps in providing maximum benefits to the employee in the shape of good working condition, suitable wage system, incentive plans on the one hand and higher profits to the employer on the other hand.  Human betterment & Social Justice - Management serves as a tool for the upliftment as well as betterment of the society. Through increased productivity &
  • 8.  Management is a Goal Oriented Process: Each and every organisation is established to achieve certain goals. Every business enterprise has different set of goals depending upon the nature of organization. The efforts and the functions of the manager’s viz., planning, organising, directing, staffing and controlling help in achieving these goals. Moreover, the success of management is also measured by the extent to which the established goals are achieved.  Management is all Pervasive or Universal: Whether it is a commercial organisation or non commercial, big or small, all require management to manage their operations. The activities in management are applicable to every type of organisation whether economic, social, charitable, religious or political.  Management is Multi Dimensional: Management is a complex activity and involves three main dimensions viz. (a) Management of Work: In each and every organization, certain types of jobs are to be
  • 9. (b) Management of People: Management is concerned with “getting things done through people”, which itself is not an easy task at all. All the employees have different personalities, needs, backgrounds and methods of work. Thus, management’s job is to make them work as a group by giving common direction to their efforts. Management of people in this sense means reinforcing their strengths and eliminating their weaknesses. (c) Management of Operations: Each organisation has to provide certain goods or services. This involves processes that transform inputs into desired output for customers. Thus, management of operations is connected with both the above dimensions too.  Management is a Continuous Process: Management is a continuous process consisting of a series of functions like planning, organising, directing, staffing, and controlling. All the managers perform these functions regularly.
  • 10.  Management is a Group Activity: The management consists of a number of persons who work as a group. Members of any organisation may have different purpose for joining the organisation but as its members they have to initiate, communicate, coordinate and join their hands for the achievement of organisational goals. Hence, it is a group activity.  Management is Dynamic Function: The environment in which a business exists keeps on changing. Thus, in order to be successful, management must change its goals, plans and policies according to the needs of its environment.  Management is an Intangible Force: Management cannot be seen but we can realize the presence of management in the operations of the organisation. Increasing inventory of finished products clearly indicates mismanagement by the organisation but on
  • 12.  Science is the systematized body of knowledge, principle and truth which is experimentally proved. The basic principles of management are based on observation and experiment and are applied in all types of organizations, so it is a social science as it deals with the people and their behavior. Main Characteristics of science are: 1. Systematic body of knowledge 2. Scientific principles are derived on the basis of logical and scientific observations 3. Principles are based on repeated experiments 4. Universal Validity 5. Replication is possible
  • 14.  Management is the art of getting things done through and with people in formally organized group. Main Characteristics of Art are: 1. Existence of practical 2. knowledge 3. Personal skill 4. Result oriented approach 5. Creativity 6. Improvement through practice
  • 16.  A profession may be defined as an occupation that requires specialized knowledge and intensive academic preparations to which entry is regulated by a representative body. Essentials of a Profession are: 1. Specialized knowledge 2. Formal education and training 3. Representative of associations 4. Service elements/social obligation 5. Ethical standards
  • 18. PLANNING  Planning is the process of thinking before doing any activity. Determination of organizational goal Making forecast for future activity and events Formulation of policies and procedures Preparation of schedule , program , budget of work.
  • 19. ORGANIZING  Organizing is the process of identification of major activities, grouping them on the basis of nature and assigning them to different departments.  Major Activities are: Grouping them to manageable units. Assignment of work to different departments and employees. Development of rules and regulation and procedures. Delegation of necessary authority.
  • 20. STAFFING  Staffing is the recruitment, selection, appointment and placement of right person to the right job. Determination of manpower required in department Recruitment, selection ,appointment of right person Management of developmental program eg. Training Development of evaluation , promotion and
  • 21. DIRECTING  Directing is concerned with providing instruction , guidance and inspiration to workers for achieving common goals.  It also involve activities like : Supervision Coordinating Motivation Leadership Communication.
  • 22. CONTROLLING  Controlling is the process of comparing actual performance achieved with that of planned performance and taking corrective measure if there is deviation. Setting standard for the designed work Measuring actual performance with the predetermined objectives Locating deviation between actual and planned performance Analyzing the causes of deviation Taking corrective action to achieve goals
  • 24.  The management hierarchy is divided into different level to bring smoothness and uniformity in different branches of organizational is called level of management.  Most organizations have three management levels:
  • 25.
  • 26. TOP- LEVEL MANAGEMENT  The top level management determines the objectives, policies and plans of the organisation.  They mobilises (assemble and bring together) available resources.  The top level management does mostly the work of thinking, planning and deciding. Therefore, they are also called as the Administrators and the Brain of the organisation.  They spend more time in planning and organising.  They prepare long-term plans of the organisation which are generally made for 5 to 20 years.  The top level management has maximum authority and responsibility. They are the top or final authority in the
  • 27. MIDDLE- LEVEL MANAGEMENT  Middle level management gives recommendations (advice) to the top level management.  It executes (implements) the policies and plans which are made by the top level management.  It co-ordinate the activities of all the departments.  They also have to communicate with the top level Management and the lower level management.  They spend more time in co-ordinating and communicating.  They prepare short-term plans of their departments which are generally made for 1 to 5 years.  The middle Level Management has limited authority and responsibility. They are intermediary between top and
  • 28.  Lower level management directs the workers / employees.  They develops morale in the workers.  It maintains a link between workers and the middle level management.  The lower level management informs the workers about the decisions which are taken by the management. They also inform the management about the performance, difficulties, feelings, demands, etc., of the workers.  They spend more time in directing and controlling.  The lower level managers make daily, weekly and monthly plans. LOW- LEVEL MANAGEMENT