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@HaimantikaM #DevRelCon
Creating Massive
Communities
@HaimantikaM #DevRelCon
Developer Advocate
@HaimantikaM
Haimantika Mitra
@HaimantikaM #DevRelCon
01 Defining a community
04 Ways to build a community
02 Importance of having a community
03 Identifying key elements
Contents
05 Case studies
@HaimantikaM #DevRelCon
What Is a
Community?
1
@HaimantikaM #DevRelCon
@HaimantikaM #DevRelCon
The definition of communities
is more about perspectives,
the people and the product.
Defining
Communities
@HaimantikaM #DevRelCon
Importance
of Having
Community
2
@HaimantikaM #DevRelCon
Innovation and
collaboration
Why Should You Build
a Community?
Converting user
to customer
Product
improvement
Brand building
and engagement
01 02 03 04
@HaimantikaM #DevRelCon
Identifying
Key Elements
3
@HaimantikaM #DevRelCon
Common
purpose
How to identify key elements
of a community?
Diversity
and inclusion
Effective
communication
Active
participation
01 02 03 04
@HaimantikaM #DevRelCon
Ways to Build
a Community
4
@HaimantikaM #DevRelCon
1. Creating a platform for communication
and collaboration
2. Hosting events and activities
3. Providing opportunities for learning and
development, which also includes training
and mentoring
4. Being responsive on various channels
5. Having learning resources available
to get started with the community.
First good steps
in building a
community
@HaimantikaM #DevRelCon
Case Studies
5
@HaimantikaM #DevRelCon
01 02
GitHub
Campus Expert
Postman Student
Expert Program
03
MLH
Coach
@HaimantikaM #DevRelCon
Postman Student
Expert Program
Helping students upskill,
learn industry skills, learn
how to build a community
What Are They Doing Differently?
Community Programs To Take Inspiration From
GitHub
Campus Expert
Help in developing
leadership skills, networking
and upskilling opportunities
MLH
Coach
Is a good opportunity for students to learn
and earn, in-person hackathon experience,
learning opportunities from industry experts
01 02 03
@HaimantikaM #DevRelCon
At Appwrite We
Did Something
Different
We launched an initiative called the OSS
Fund, where we separated a fund worth
$50,000 to support open-source projects
and maintainers
@HaimantikaM #DevRelCon
@HaimantikaM #DevRelCon
Pizza Swag
Fund
@HaimantikaM #DevRelCon
● Look at your community needs, type of people and
decide what type of initiative you should build
● Think about the future prospective and how you
can align your company and community goals
● For e.g - Postman Student Expert and GitHub
Campus Expert programs focus on students since
one of their target audience is student. Curate your
programs according to your audience.
● Plan well and think of how the program can be scalable
and used as a reference for future programs
How do we build
programs?
@HaimantikaM #DevRelCon
Leverage existing
networks
Collaborate with
influencers
Host in-person and
virtual events
Offer exclusive
content
Provide excellent
community support
Automate community
management
How to Scale a Community
@HaimantikaM #DevRelCon
01
Start small and focus
on building strong
relationships
02
Use social media platforms
to engage with community
members
03
Create engaging and
informative content & host
events that bring the
community together
04
Continuously monitor and
respond to feedback from
the community members.
This helps in growing trust
Conclusion
@HaimantikaM #DevRelCon
Join our
meetup
tomorrow
Thank you!
@appwrite #DevRelCon

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DevRelCon Japan.pdf