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The Art of Innovation (Spanish version)

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Guy Kawasaki
Guy Kawasaki

This is the Spanish version of The Art of Innovation used at El Ser Creativo in Malaga, Spain on October 22, 2010. Translated by Vlad Rebellon.

BusinessTechnologie
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Guy Kawasaki EL ARTE DE LA INNOVACION
MEANING MAKE1. (CREA SIGNIFICADO)
TO THE NEXT JUMP CURVE 2. (SALTA AL PROXIMO NIVEL)
1.0 HARVEST ICE
FACTORY 2.0 ICE
FRIDGE 3.0 ICE
3. IT GREAT MAKE (HAZLO GENIAL)
BE CRAPPY DON’T WORRY 4. (NO LE TEMAS AL FRACASO)
100 FLOWERS LET BLOSSOM 5. (DEJA FLORECER)
6. PEOPLE POLARIZE (POLARIZA A LA GENTE)
7. BABY, CHURN CHURN (SIGUE MEJORANDO)
THYSELF NICHE8. (CREA TU SEGMENTO UNICO)
Value Unique
Value Unique
Value Unique
Value Unique
Value Unique
9. FOLLOW RULE 10 20 30 (SIGUE LA REGLA DEL “10-20-30”)
10 slides
20 min
30 point font This is 20 points This is 14 points This is 12 points
THE BOZOS GRIND DON’T LET YOU DOWN 10. (NO LES HAGAS CASO A LOS SABIONDOS)

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