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Iot and cloud trends summit stki 2016
1. Internet of Things and
Cloud
Managing the exponential data with
1Galit Fein & Pini Cohen’s work Copyright@2016. Do not remove source or attribution from any slide or graph.
Galit Fein Pini Cohen
STKI Summit 2016
2. Agenda
Internet of things
and Customer
Experience
IoT relevancy for
customer &
organization
IoT business
scenarios
CloudIoT Organization
structure
Recommendations
Galit Fein & Pini Cohen’s work Copyright@2016. Do not remove source or attribution from any slide or graph.
3. Galit Fein & Pini Cohen’s work Copyright@2016. Do not remove source or attribution from any slide or graph.
3
Internet has already connected people
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4
Now it connected devices & things
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5
A lot of them -
Internet of Things
10 billion
things
connected to
the Internet
0.0016%
of the actual devices &
things that exist right now
M2M it’s not a new concept
Only now connected objects
don’t need manual
intervention
to make decisions.
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6
IoT is a missing link in digital revolution
Customer expectations are changing
The competition of the bank today is not another bank,
but CX of Amazon, Uber or Airbnb
Connected to more than
sensors
150
times a day people
check their phones
25
7. Galit Fein & Pini Cohen’s work Copyright@2016. Do not remove source or attribution from any slide or graph.
7
What will be the digital experience?
“Ambience Computing ”
Ambient & continuous experience:
UX + Context information + across boundaries of devices, places, moments & data.
It is not about computing, it is about service
Gartner
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8
Service
based on your personal activity & preference
Source: http://www.designrulz.com/design/2015/01/luna-the-worlds-first-smart-bed-cover/
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9
IoT: what it is not and
what it is
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10
IoT will connect all elements of brand experience
Online journey
+ =
In-store journey
?
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11
Beacons
Enriched CX on
location
low-cost, low-powered transmitters (BLE), proximity-
based, context-aware messages
Communicate
with customers
Track behavior
Real time
dashboards
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12
In-door location:
WIFI vs BLE (Beacon)
› Must login to WIFI
› Open browser or installed
application
› Does not explicitly ask
user for their permission
(when used via mobile
browser)
› Bluetooth must be enabled
› Must have application
installed enabling location
detection and enabling
“receive notification”
› Must maintain beacons
13. Galit Fein & Pini Cohen’s work Copyright@2016. Do not remove source or attribution from any slide or graph.
13
במסכי אישי תוכן התאמת
בתאי טלוויזיהVIP
דרךBeaconsלמכשירים
אישיים–עופר סמי אצטדיון
לעיוורים הנגשה פתרון
באמצעות ראיה וכבדי
beacons-בקמפוסים
אונ של'פתוחה
מבוססת אינטראקציה
עם וקונטקסט מיקום
בחנות לקוחות.
לדוגמה חנות+20חנויות
בקניון פיילוט7הכוכבים
ומערכת דיגיטאלי שילוט
חולים בית תוך ניווט
חיפה כרמל
מבוססת קשר העמקת
עם וקונטקסט מיקום
בחנות הלקוח,מבוסס
טכנולוגיתBeacons
מצלמות עם
It’s small, it’s a start,
but it’s already here
Beacons
in Israel
מבני תוך ניווט מערכת,
מבוססbeacons, Wifi,
וPush notifications.
שניידר חולים בית
חכם אשפה פינוי.
רלוונטי מידע העברת
(נפח,טמפרטורה)
בזמן משנה לקבלני
העיריות ברוב אמת
בישראל הגדולות
RightHear by Zikit
Enrich CX instore Smart store
by Smart thing
Indoor navigation
by BynetEnrich CX
Smart garbage disposal
by Taldor
Indoor navigation
by 2plus P
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14
IoT implications : Consumer vs. Enterprise
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15
IoT B2B scenarios: new business models
Predictive
maintenance
The connected customer
Smart manufacturing
Smart Logistics
› No more “each X months” do..”
› Maintenance costs reduction by 40%;
unplanned downtime cut in half
› Redesign of ERP modules
› Hyper relevant CX
endless marketing possibilities
› Proactive, real time service
continual monitoring of clients health indicators,
based on a personal history
› Direct connection to the customer (no middleman)
› The future of manufacturing
Better understanding of products function actual
usage (data from products rather than from
customer focus groups) leads to better
manufacturing
› On line logistics decisions
› Might utilize blockchain technologies
› Inventory mng
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16
Build it from
scratch
build it with IOT
platforms
Buy (or outsource) business
application (process)
IOT project implementation concepts
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17
IOT platform (on premise or in the cloud)
18. Galit Fein & Pini Cohen’s work Copyright@2016. Do not remove source or attribution from any slide or graph.
18
IOT new communication paradigm – Low Power WAN
Source: https://www.linkedin.com/pulse/lora-vs-lte-m-sigfox-nick-hunn
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19
Cisco buys Jasper Technologies for 1.4B$
G
20. Galit Fein & Pini Cohen’s work Copyright@2016. Do not remove source or attribution from any slide or graph.
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IoT
Israeli
solutions
today
•במנעול לשלוט מאפשר
מהטלפון ישירות הדלת
החכם
•בטכנולוגית שימוש
Bluetoothשאינה מוצפנת
או התקשורת ברשת תלויה
האינטרנט
•התראות קבלת:דלת
פתוחה/נעולה,סוללה מצב
• Bridge the gap
between the brewery
and the final consumer
• Provide the supplier
with access to
consumption trends,
beer quality, & bar
inventory via a simple
kit installed in the bar
examples
חכם אשפה פינוי.העברת
רלוונטי מידע(נפח,
טמפרטורה)משנה לקבלני
אמת בזמן
Smart garbage
disposal
The app presents the
data gathered by devices
which "listen" to a
machines sounds and
alerts when faults are
being "heard"
• Presents the data &
analytics gathered by
devices which are
connected to the
electricity closets in
buildings
• Raises flags for over
consumption of electricity
and other faults
Robotic lawn
mower with a
smartphone app
Smart things
Various sensors
enforcement of road
safety, electronic
handcuffs in Israeli
police today
נתונים העברת(חום,טמפרטורה)
בעיריות אמת בזמן משנה לקבלני
בישראל גדולות
Smart waste
disposal
Source: AlterNet
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21
Track your heart,
breathing rates and sleep
patterns with Smart
Wake-Up function and
tips helps you improve
your sleep and wellness
• The New Bar Experience -
Your drinking glass just
got smarter
• Charge your Glassify with
bar money, send bar
money to friends, receive
promotions for every glass
scan and earn free drinks
• The smart
breastfeeding meter
• Providing mothers with
real-time knowledge of
their baby’s milk intake
and nursing habits
• A flexible wristband
• Monitors your vitals &
provides you with data
that can be used to
inform your lifestyle
choices, leading to
better health & physical
fitness
• Medical Technology
• FDA approved device for
non-drug treatment of
hypertension & stress
• Included in treatment
guidelines of the
American Heart Association
הישראלי החיישן
כמה שמזהה
באוכל יש קלוריות
• Comprehensive
pregnancy
monitoring – at
home!
• Real time FHR
analysis
2breathe.com
Source: AlterNet P
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22
STKI
IoT recommendations:
Do now
Be aware
› IoT is strategic - you better get your feet wet
now
› You should have clear business case even for
your first IoT project
› Use IoT business solutions or IoT platforms
› IoT, beacon & Wifi technologies are still evolving
› Technologies, standards, regulations and partnerships are not stable
G
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23
IoT is the 'killer app' for the cloud
24. Galit Fein & Pini Cohen’s work Copyright@2016. Do not remove source or attribution from any slide or graph.
24
3
1 2
Breaking the bottle neck
HW & SW procurement,
installation and maintenance
Cloud-only
is a default for customer centric projects
Cloud native speakers
It’s already on cloud
Elasticity and scalability
ability to scale up & scale down
Plug & play
Start immediately
25. Galit Fein & Pini Cohen’s work Copyright@2016. Do not remove source or attribution from any slide or graph.
25
• It’s on cloud anyway
• Fastest time to market
• Significant cost reduction
• Shut down when not needed
• Already out of org. boundaries
• Native support of DDOS attacks
Lift and shift
Non critical systems
• Improve your application for most
effective use of cloud resources
• Leverage from modern cloud
functionality
• Migrate an existing application to
a modern cloud platform as is
• Extra copies of backups, secure
browsing, ITSM
• On-demand reports, complex
calculations consuming lots of
compute resources
Redesign existing applicationsNew customer centric apps
DevTest/ Training
DMZ
Cloud is cool, let’s go cloud!
Your cloud checklist scenarios:
P
26. Galit Fein & Pini Cohen’s work Copyright@2016. Do not remove source or attribution from any slide or graph.
26
How are we getting organized for cloud?
27. Galit Fein & Pini Cohen’s work Copyright@2016. Do not remove source or attribution from any slide or graph.
27
The main principal – do not divide responsibilities
CIO
Innovation
department
IT delivery
department
Software
house
Analytics
department
Technologies Execution
Data
Platforms
Connectivity
Integration
ITSM BSM
Execution
orchestration
Cloud
Partial org. structureRT
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Has technical responsibility –
enabling clouds to the teams
using it and CSB
(Cloud Service Broker)
Implements security and
regulation (changing) policy
Cloud team main missions
5
1
2
3
4
Implements policy
(priorities, budgets, etc.)
Budget control in public cloud is
tricky!
Vendors management – 360° of
cloud vendor activities
Cloud Forecasting
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29
All roads lead to Rome:
Security
deep packet
inspection
Storage
deduplication
Machine
learning batch
program
Constant
Deploy of
code and
infra
Burst into
cloud
ERP
Balance
with other
private
clouds
Online pricing
optimization
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30
Burst to public cloud
“bursting into public cloud via cloud broker”
31. Galit Fein & Pini Cohen’s work Copyright@2016. Do not remove source or attribution from any slide or graph.
31
Cloud service broker
“bursting into public cloud via cloud broker”
Srouce:https://www.google.co.il/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&cad=rja&uact=8&ved=0ahUKEwi49aXf7rjLAhWi8nIKHSnYAgEQFgggMAA&url=http%3A%2F%2Fwww.gsd.inesc-
id.pt%2F~mcouceiro%2Feurotm%2F1stmeeting%2F23-AntonioPuliafito.ppt&usg=AFQjCNEXB5InNHoNlTGLwCEKt8AM-6wEsw
32. Galit Fein & Pini Cohen’s work Copyright@2016. Do not remove source or attribution from any slide or graph.
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Cloud Resource Broker tasks
Discover
resources
collecting and indexing
all the resources
available.
Translate
translating the
application
requirements.
Estimation
estimating
the capacity
needs
QOS
managing the
available resources in
order to ensure
specific requirements
of QoS
.
Reallocating
dynamically
reallocating
resources
Monitor
monitoring the usage
of allocated resources
in order to guarantee
the SLA
Source:
https://www.google.co.il/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&cad=rja&uact=8&ved=0ahUKEwi49aXf7rjLAhWi8nIKHSnYAgEQF
gggMAA&url=http%3A%2F%2Fwww.gsd.inesc-id.pt%2F~mcouceiro%2Feurotm%2F1stmeeting%2F23-
AntonioPuliafito.ppt&usg=AFQjCNEXB5InNHoNlTGLwCEKt8AM-6wEsw
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33
Containers (Docker) will change everything!
34. Galit Fein & Pini Cohen’s work Copyright@2016. Do not remove source or attribution from any slide or graph.
34
SaaS operation challenge
“Less Control” scenario
Building The System from
Ground up fully controlled by
the organization
Moving to SaaS
modern Organization
Less control of
processes, data,
ways of
integration and
change of the
above
SaaS “Native
Integration
Capabilities” vs.
“build your own”?
Integrate several
SaaS processes into
one business
scenario
No Single
point of
truth
SaaS
application is
changing at it’s
own will
35. Galit Fein & Pini Cohen’s work Copyright@2016. Do not remove source or attribution from any slide or graph.
35
STKI
Cloud recommendations:
Do now
Be aware
› Cloud time is here- have at least 2 cloud use cases
› Start with customer centric projects, they already exist in cloud
› Build dedicated cloud team and start with processes, not tools
› Highly regulated or very stable applications are not cloud best fit
› Cloud project owner must be main benefiter
› Non cloud organizations automatically lose to cloud competitors
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36
Lunch Time
13:00 – 14:00
Galit Fein and Pini Cohen
That’s it.
www.stki.info
09-7907000
0547-000022
0547-000023
galit@stki.info
pini@stki.info
שלום לכולם, במשך חצי שעה הקרובה ננסה לתאר כיצד מנהלים את הכמויות העצומות של הנתונים שעינת ופיני דברו עליהם במצגת הקודמת, בעזרת ioT וענן
זוהי האג'נדה ונתחיל בהגדרה של IOT
אינטרנט כבר חיבר בין האנשים
כעת הוא מחבר גם בין מכשירים ועצמים שונים
המון מכשירים ודברים! ידוע שלמוח האנושי קשה לתפוס מספרים גדולים אז רק אומר שנכון להיום 10 מיליארד דברים, שעונים, מכוניות, ומכשירים חכמים לבישים כבר מחוברים לאינטרנט ואחד לשני וזה 1 חלקי 600 אחוז מהדברים שיהיו מחוברים בעוד 4 שנים. אגב, מכונות מחוברות למרכז הבקרה הן לא רעיון חדש, רק עכשיו הם לא צריכים מעורבות אנושית על מנת לקבל החלטות.
אין ספק כי IOT הוא החוליה החסרה במהפכה הדיגיטאלית המאפשרת לקבל את חוויית הלקוחות לה הם מצפים. שירות חכם ורלוונטי עבורם. במיוחד אם מבינים כי התחרות האמיתית של בנק או כל אחד אחר איננו בנק אחר אלא חווית השירות של אמזון אובר או AIR BNB
The competition of the bank today is not another bank, but Amazon, Uber or Airbnb
אז מה תהיה החוויה הדיגטאלית כזו - קוראים לזה אמביאנט COMPUTING, חווית משתמש מתמשכת המוחקת גבולות במעברים בין המכשירים, מקומות ורגעים השונים במסע לקוח היום יומי. יותר חשוב להבין שלא מדובד במחשוב - מדובר בשירות!
The user experiences CONTINUITY across boundaries of devices, places, moments & data while “moving through his daily journey”
שירות מדויק המבוסס על פעילות הפרסונלית של בן אדם ועל העדפות האישיות שלו. כך למשל, כיסוי מיטה חכם של לונה עוזר לי להבין את איכות השינה שלי ע"י מדידת דופק, דפיקות הלב, כמה פעמים התהפכתי או התעוררתי בלילה. מסתבר שיש טמפרטורה אחרת לכל אחד המאפשרת הירדמות המהירה ביותר. מסתבר שלכל אחד מאתנו יש אותו הטקס לפני שינה – של כיבוי אורות ונעילת דלתות שחוזר על עצמו כל ערב. כיסוי מיטה חכם יכוון את הטמפרטורה במיטה בהתאמה לכל אחד מבני הזוג, נועלת דלתות, מכבה את האור בבית, מכוונת שעון מעורר,. מעירה בשלב המדיוק של השינה, תדליק מכונת קפה, תתחבר לאפליקציות אחרות תנתח את המידע ממקורות נוספים ותמליץ על פעילות ספורט שתשפר את איכות השינה.
כשמדברים על IOT חשוב גם לחדד מה זה כן ומה זה לא – אין ספק שמדובר בסנסורים אשר משדרים מידע לגבי אנשים או עצמים. אבל מדובר רק השלב הראשון IOT האמיתי מחבר בין הנתונים, דברים, ואינטרנט ומביאים ניתוח מידע ותובנות זמן אמת.
Using a wearable fitness tracker to monitor your exercise is one thing. Yet the real value comes when biometric sensor data in the tracker can connect to a post-surgical recovery plan, communicate healing progress back to the surgeon in real time, show how the patient’s progress compares to other (anonymous) patients’, suggest more effective ways to expedite healing and mobility and avoid increases in long-term medical insurance premiums. Here, the connection between data, things, and the Internet can transform the experience—, both immediate and long term.
The Internet of Things refers to the networking of physical objects through the use of embedded sensors, actuators, and other devices that can collect or transmit information about the objects. The data amassed from these devices can then be analyzed to optimize products, services, and operations. Perhaps one of the earliest and best-known applications of such technology has been in the area of energy optimization: sensors deployed across the electricity grid can help utilities remotely monitor energy usage and adjust generation and distribution flows to account for peak times and downtimes. But applications are also being introduced in a number of other industries. Some insurance companies, for example, now offer plans that require drivers to install a sensor in their cars, allowing insurers to base premiums on actual driving behavior rather than projections. And physicians can use the information collected from wireless sensors in their patients’ homes to improve their management of chronic diseases. Through continuous monitoring rather than periodic testing, physicians could reduce their treatment costs by between 10 and 20 percent, according to McKinsey Global Institute research—billions of dollars could be saved in the care of congestive heart failure alone.
ועוד דבר – עד היום כשאנחנו מדברים על ראית הלקוח מ 360 מעלות בדרך מתכוונים ל אבל כש הלקוח נכנס לשדה תעופה ביח או חנות אין לנו מ
what do you want your app users to know - and when
Beacons are low-cost, low-powered transmitters equipped with Bluetooth Low Energy or BLE
(also called Bluetooth 4.0 or Bluetooth Smart) that can be used to deliver proximity-based,
context-aware messages.They are ideal for detecting smartphones indoors, where GPS isn’t
always effective, and sending alerts and data to apps on those devices. Also while GPS operates
at a macro range, beacons work at micro range, giving brands an opportunity to interact with
customers not only at a store level but also target narrowly at an aisle or a fixture level. In terms
of range, beacons function in the interim of NFC (too narrow) and GPS (too broad) ranges, and
that is what makes it more effective than the other two.
Beacons rely on the two-way communication (that the BLE technology allows) between an app
and a strategically placed beacon. The technology gives brands and businesses an opportunity
to build innovative proximity-aware apps for any Bluetooth Low Energy-capable mobile device.
It’s the first proximity technology (with Apple already on board!) that is supported by all major
The lights in this building are all connected, and they’re all connected to motion sensors. They’re harvesting data about building occupancy. If there were fewer people in here, you’d see them turning on one by one as people walk under them and then switching off once they walk away. This kind of technology can save companies a lot of money. They throw off less heat than traditional lights, so you can put them in cold storage. And they give you a lot of insight into your business—what the high-traffic areas are in your warehouse
game-changing opportunities: production efficiency, distribution, and innovation
New type of data & customers data is already on cloud
Even if each sensor will be delivering tiny amounts of data, we are dealing with a huge amount of aggregate data
IoT is not about capturing data from the real world, but getting insight before your rivals do
1. Lift and Shift
The Lift and Shift cloud migration technique includes migrating an existing application to a modern cloud platform as is, with very little modification to the architecture of the application. Because the architecture of the existing application was likely architected for its original host, the application might fail to take advantage of the features and benefits of the new cloud platform.
Benefits
Minimal development work ($)