Beautiful Beijing Business Opportunities

Beautiful Beijing-
Business Opportunities
Eero Siitonen, Cleantech Finland for China
Helsinki, June 19, 2013

Content
– What is Cleantech Finland for China-project ?
– Key Figures of Emission Sources in China
– Key Figures of Emission Sources in Beijing
– CFC`s Role in Beautiful Beijing –Project
– Business Opportunities
– How the Companies Can Participate
20.6.2013 Beautiful Beijing- Business Opportunities
2

Cleantech Finland for China (CFC)
– China will become the major market area for cleantech
business within the next 10 years
– Thus it is utmost important for Finland to develop a close
and active business and innovation partnership with China
in the fields of environment protection, energy efficiency,
clean process and renewable energy
– Cleantech Finland and Finpro launched its Cleantech
Finland for China project on March 1, 2013 to strengthen
and promote business and cooperation between Finland
and China in the cleantech sector
3

Cleantech Finland for China (CFC)
– Cleantech Finland for China project operates as a part of
the Cleantech Finland Program, which brings together the
best cleantech expertise and supports Finnish cleantech
business internationally
– The CFC project is founded partially by Ministry of
Employment and the Economy and partially by companies,
and the first phase will continue until May 31, 2014
– Beautiful Beijing-program is the main platform to CFC
4

Main Causes of Air Pollution in China
Three main causes to increasing air pollution problems in
China:
– Continued economical growth (GDP) based on domestic
investments causing increasing energy demand
– Most of energy use is based on coal (around 70 % in
country level)
– Urbanization and urban population growth
5

Key Figures of Emissions Producers in China
6

Some Key Figures of Emissions Producers
in China
7

Energy Supply and Demand
Zones in China
8
Beijing

Some Key Figures of Emissions Producers
in Beijing
– There are about 5,2 milj. cars and annual registerations still
growing with 20 %
– Buildings under construction around 180m m2, completed
40m m2, of which housing 21m m2 (2011)
– Total energy consumption around 490 TWh/a , around 1,7*
whole Finland (2011)
– Heating energy by district heating (DH) 99 TWh/a (in
Helsinki around 35 TWh/a)’
– Lenght of DH network 12 000 km
– Coal consumption is around 23 m tons /a
9

Major Sources and Air Pollutants in
Beijing
10
Major Sources of
Pollutants
• Motor vehicles
• Industrial facilities
• Burning coal for heating
and electricity
generation
• Chemical solvents
• Construction dust
• Air pollution caused by
emissions (1/3-2/3) in
the surrounding
provinces
Major Pollutants
• The primary air pollutants
• CO
• CO₂
• SO
• NOₓ
• PM₂.₅
• VOC
• Secondary air pollutants
• NO₂, O₃

The Project Has Five Sectors
11
Energy
Production &
Distribution
Buildings &
Construction
Traffic &
Transportation
Industry Air Quality
Monitor &
Analysis
The production and
distribution of heat,
gas, electricity and
other types of
energy which are
used for industry,
agriculture, living,
transportation, etc.
The energy and
emission for building
construction and
consumption which
are including building
material production,
building material
transportation,
heating & cooling
system in buildings,
supply air and indoor
air filtration and
purification recycling
waste material
efficiency.
The energy
consumption and
emission by traffic
and transport
industry including
fuel standard,
emission standard
etc.
Energy and
emission by
industrial
enterprises in/
surround Beijing.
Water, waste and
energy efficiency.
And material
efficiency recycling.
Air quality
monitoring &
measuring
standard, system,
and equipments,
data analyzing
system and
controlling system,
etc.

Project Structure and CFC‘s Role
12
Energy
Production &
Distribution
Buildings &
Construction
Traffic &
Transportation
Industry Air Quality
Monitor &
Analysis
Existing technologies, solution and innovations “CFC`s main object”
Solutions and technologies that need further development
Scientific research area
Regulation and policies
Category I
Category II
Category III
Category IV
Final report of the study, Common workshop, Delegation visit
Action
Plan I
Action
Plan II
Action
Plan III
Action
Plan IV

Business Opportunities
13
Existing technologies, solution and innovations
Category II
Category III
Category IV
China
Demands
• Willing
• Needs
• Capabilities
(finance,
opportunities etc.)
• Partners
Decision Makers
& Decision Making
Process
Finland
Offerings
• Technologies
• Services
• Solutions
• Policy and
Regulations
• Research
• Regulation & Standards
BUSINESS & PROJECT
OPPORTUNITIES
• Matchmakings
• Pilot Projects
• Demonstration Projects

Main Actions and Schedule for CFC Companies 1/2
20.6.2013
14
Activities (2013-2014) 2013
JUN JUL AU
G
SEP OCT NO
V
DEC
2014
JAN FEB MAR APR MA
Y
1. WS and Seminar in
Finland, 19.06.2013
2.Beijing’s current air
quality situation and short
term/middle term targets.
3.basic data collection
from Chinese Part
4.Company confirmation,
phase 1 ,by 13.09.2013
5.Participating in analysis
and reporting done by
experts, action plan
development, Category 1
6.Separate company /
sector specific studies
financed by CFC,
development of concrete
projects / demos
X
X
X
Action plan of Category 1
= Tekes -project = activities of CFC and Companies
studies financed by CFC

Main Actions and Schedule for CFC Companies 2/2
15
Phase 1 Autumn 2013
Together with the leading Chinese experts and decision
makers participate in preparation of the action plan for Beijing
city.
– At the same time influence in specifications of technical solutions and
products.
Phase 2 January 2014 – May 2014
Based on action plan:
– Opportunities to implement demo and pilot projects in short term.
These can lead to big projects in Beijing and even bigger in whole China.
– Separate group projects will be implemented matching the need and
company spesific offering.

Main Reports
– Report on improving Beijing air quality (August
2013):
– Beijing’s current air quality situation and short term/middle term
targets.
– Data report on each focus sectors (September
2013):
– Energy production & distribution, building & construction, traffic &
transportat, industry and air quality monitorin & analysis
– Sectors specific action plan reports from Category1
(December 2013):
– Energy production & distribution, building & construction, traffic &
transportat, industry and air quality monitorin & analysis
16

Window is Open –
Next Two Years Are Crucial !
– During 12th Five Year Program (FYP) period Beijing will implement many
projects
– Especially during 2013-2015 the city will achieve the emission reduction
targets
– 13th Five Year Plan’s planning will start
– “Success stories” from using new technologies and solutions will be
utilized in plan when setting guidelines and targets
– New leadership in Central Government and also in Beijing City have just
come to power
– They need quick & concrete actions + success cases
– There is increasing public anger about pollution in Beijing and also in China
as a whole
17

Concrete Actions (1/2)
Ming Dengli, Director , Beijing Minicipal Environmental Protection
Bureau:
– Central Government will invest in air quality improvement about 1
trillion RMB (125 billion EUR) until 2020
– Beijing will be one of the main focus areas of investments at the first
phase
– During the next two years concrete actions are needed:
– Pilot and demo projects
– Successful implementation of projects to prove technology & solutions
suitable for national use
18

Concrete Actions (2/2)
– Beijing has the numerical target to reduce emissions by 2 % (SO2, Nox,
COD, NH3-N and will use 760 million euro for energy efficiency and
environmental protection just in 2013
– For example coal boilers of 44 000 old residences and all coal boilers in
central area residence will be replaced
– Beijing has decided to cut coal consumption from 23.3 million tons in
2012 to 15 million tons (- 35 %) in 2015
19

Benefits to Companies (1/2)
– Beijing is megalopolis with over 20 million habitants
– Government is in a hurry, projects are big, innovative technology
and solutions are needed, opportunities is now!
– With a small input utilize 1 million euro project
– Get an overview of real business opportunities
– Find project opportunities for your products and services
– Know who are and network with decision makers in China
20

Benefits to Companies (2/2)
– Have the opportunity to implement demo and pilot projects
in short term
– These can lead to big projects in Beijing and even bigger in whole
China
– Explore financing opportunities from Finland and China
– Participate in preparation of the action plan for Beijing city
– Influence specifications of technical solutions and products
together with the leading Chinese experts and decision
makers
21

Supersized Cities China`s 13
Megalopolises
22
Beautiful Beijing
project is
gateway to
opportunities
also in other
megalopolises of
China in addition
to opportunities
in Greater Beijing
region!

Example of Potential Business Sectors for
Finnish Companies
– Energy efficiency improvement
– Buildings, industry, energy production and distribution, traffic, etc.
– Energy production and distribution
– District heating and cooling, renewable energy, CHP, etc.
– Indoor air quality
– Air condition, ventilation, supply air purification technologies, etc.
– Air quality monitoring & analyzing
– Waste management
– Water and waste water treatment technologies, waste to energy,
etc.
23

Summary
– Beijing is a megalopolis with massive opportunities
– Air pollution is not only a Beijing’s local problem
– Great opportunities to expand business to other cities
– China will be in few years the biggest cleantech market- now is the
perfect timing to Companies to grasp it!
– Possibility of rapid establishment in Chinese market through Beautiful
Beijing-project
– With a small input the opportunity to reach big output
– Cleantech technology and solutions for whole China are tested and
chosen now in Beijing
– It is not only the best time but last moment to get in!
24

25
Kiitos !
Thank you!
谢谢！

Beautiful Beijing Business Opportunities

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