5. 2. Social commerce: your extended salesforce?
“Social curation” Social Gifting
6. 3. “Big Data” : Confusion or Competitive advantage?
Requires clarity…….clear objective in a specific area
New capabilities and talent…… phd engineers and data analysts
Joined up systems and data integration (structured and unstructured)
7. 4. Multi-channel: consumer experience?
Consistency vs uniqueness by channel, category etc
Burberry 44k sqft
100 screens
RFID in clothes
“magic mirrors”
Bloomingdales’s
virtual fitting
Net-a-porter
mobile window
pop up shop
10. 7. Experimental business models
Shoedazzle: subscription commerce
Rent the Runway: rent vs own
“price per wear”
Trunk Club: risk free trial, personal
shopping for men
11. 8. Innovation in payments.....
Payment on delivery: invoice or credit
ACH payment: pay with your online bank
Very low interchange
Reinvention of POS and cash registers Brings cash online and drives footfall to store
12. 9.Growth of Marketplaces and value chain disruption
Classified marketplace
C2C products and
services
B2C curated
marketplaces
Affiliate
Brokerage
Manufacturer direct
Mono Brand stores
Broad often unique range; customer service focus; working
capital efficient; leveraging scale; network effects
………winner takes all!
13. 10. Lean startup approach: test, learn, iterate
Principles based on lean manufacturing
Realtime demand led innovation
14. Summary: Etail/Retail trends from startup land
1. Blurring boundaries between media and retail………
2. Social commerce: your extended salesforce?
3. “Big Data” : Confusion or Competitive advantage?
4. Multi-channel: consumer experience?
5. Personalisation vs Homogeneity
6. Internet of things: Smart stores that read your mind?
7. Experimental business models
8. Innovation in payments.....
9. Growth of Marketplaces and value chain disruption
10. Lean startup approach: test, learn, iterate
15. Illustrious Panel
Oskar Hartmann (CEO KupiVip)
William Cooper (CEO Achica)
Geoff Van Sonsbeeck (CEO IsabellaOliver)
Chris Burch (CEO C Wonder)