Proposal for Regional Products

1. REGIONAL
PRODUCTS:
SYNERGY AND COLLABORATION IN
APAC
Cyril Lopez-Uriarte :: cyril@kiddiekist.com :: +65 9322
2788

2. Basic Assumptions and
Caveats
 This is just the tip of
the iceberg
 Cursory review of
the needs of
SingTel’s Regional
Products Portfolio
 Will need further
analysis once
onboard

3. The Pitch for Regional Products
 Business Model Canvas for Regional Products
 Proposed 6-Month Plan
 Where to Synergize and Collaborate
 Detailed 3-Month Plan
 Key Take-Away and Conclusion

4. Business Model Canvas
Agile and innovative Internal Customers :
product development Reports, Updates
Build sustainable Associates: Reports,
ecosystem Synergy of Regional Forums, Co-creation
products among
associates
Internal Customers :
Regional associates Build Excellence External Customers: SingTel, Regional
Center Communities Associates
Suppliers
Economies of Scale
Collaboration Tools External Customers:
Bridge Alliance + Agile Processes Nomadic subscribers
Collaboration and Internal Customers: (Travellers, Businessmen)
Knowledge Sharing Weekly (Critical) or
Champions and monthly reports
Subscribers Evangelists
Address Internal and Associates: Weekly
External Customer pain updates from PMO
Key Stakeholders Excellence Center External Customers: Niche
(Executives, Champions, (Portal, etc.) points with innovative markets to be determined
Evangelists) products External customers: per product
To be determined
Financial (Budget) per product
Cost versus Value-
Infrastructure Driven Pricing to be Revenue
Transfer price
determined per product sharing
Hardware + Software Economies of scale Tiered/Volume-
based

5. The 6-Month Plan for Regional
Products
• Step back : Understand the internal and external customers
• Define the “pain points” of internal and external customers
• Define steps to address these pain points with a Product Roadmap
• Assign Champions and Evangelists in each Regional Associate and
1st to 3rd Key Partners; get buy-in and budget
• Launch an initial Minimum Viable Products (MVP) – Top 3 Initiatives
Month
• Iterate the MVPs until Critical Mass is reached
• Mass Market or Customize MVPs based on Customer Feedback
• Monitor Regional Associates and Key Partners
• Update Regional Associates and Key Partners through regular reports
4th to 6th and forums
• Set up Excellence Centre for Regional Initiatives
Month

6. Where to Synergize in Regional
Products
The whole is
greater than
the sum of Content Software + Hardware
its parts.
~ Aristotle
Network/Infrastructure Knowledge Sharing
Regional
Products

7. The Three-Month Plan for Regional
Products
• Economies of Scale • Leveraging with Regional
• Fixed-mobile convergence Associates to discuss with
• Seamless user Content Providers
experience • Innovative products using
OTT (ie exclusive content)
Content :
Infrastructure
Over-the-top
: IMS
Content
Knowledge
Software & Sharing:
Hardware :
OSS + BSS Excellence
Center
• OSS + BSS Knowledge • Reports and forums for
Sharing and Best CXOs
Practices • Champions and
• Seamless user Evangelists
experience

8. Key Take-Away: Build trust, Work together,
Succeed
If you believe in what you are doing, then let nothing hold you up in your
work. Much of the best work of the world has been done against seeming
impossibilities. The thing is to get the work done.
~ Dale Carnegie