9. Gamification is the use of game design technique,
game thinking and game mechanics to enhance non-
game contexts.
Deterding. S, Dixon. D, Khaled, R. Nacke. L. From Game Design Elements to
Gamefullness: Defining “Gamification”. ACM, Finland, 2011, 9-14
21. MDA Framework
Mechanics: Functioning components
Dynamics: Interactions
Aesthetics: Fun parts
This framework is created by Robin Hunicke, Marc LeBlank and Robert Zubek. Hunick, R.,
LeBlanc, M., Zubek, R., MDA: A Formal Approach to Game Design and Game Research
[http://www.cs.northwestern.edu/~hunicke/MDA.pdf]
36. RESULTS (pilot – only email)
Les Cherry Picking
SLA Improvement
First time Fix +8%
37. RESULTS (pilot – only email)
Les Cherry Picking
SLA Improvement
First time Fix +8%
Higher knowladgebase usage +12%
38. RESULTS (pilot – only email)
Les Cherry Picking
SLA Improvement
First time Fix +8%
Higher knowladgebase usage +12%
More items for the knowladge base +17%
39. RESULTS (pilot – only email)
Les Cherry Picking
SLA Improvement
First time Fix +8%
Higher knowladgebase usage +12%
More items for the knowladge base +17%
More fun in the job / Competition
40.
41.
42. Chris van den Berg
Email: chris@engageit.co
Website: http://www.engageit.co
Twitter: http://twitter.com/chrisvdberg
Linkedin: http://www.chrisvdberg.com
Questions? Contact me !