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Taking the Plunge!
- 1. Taking the Plunge!
- 10 entrepreneurial lessons
Charlie Gunningham
(former coFounder & MD of aussiehome.com)
- 4. 2. Just get out there
plan, but donât overplan;
and donât bet the bank
- 5. 3. Focus on the customer
think and be like them;
build your biz to back-end into theirs
- 6. 4. Timing is (almost) everything
windows of opportunities closeâŠ
but the best trends happen s l o w l y .
- 7. 5. Exploit
your niche
you canât be
everything to
everyoneâŠ
nor should
you be.
- 8. 6. The Trend is your Friend
the shift to online saved us âŠ
(what we foretold happened)
- 9. 7. Best people on the bus
they are your ONLY strategic asset ...
do not compromise.
- 10. 8. Be Brutally Honest
you need to know the bad news âŠ
sometimes you win, sometimes not
- 11. 9. You R&D yourself into bankruptcy
the reward for more sales is more R&DâŠ
donât get caught only doing the easy/fun stuff
- 12. 10. Harvesting the value
ultimately this is what it is aboutâŠ
thereâs always a $-number in your head.
- 13. Taking the Plunge!
- 10 entrepreneurial lessons
Charlie Gunningham
@ chazgunningham charliegunningham.com or