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A NEW PLATFORM FOR A NEW ERA

          gopivotal.com
Streaming Cloud Analytics
              Enabling Dynamic Product Innovation From
              User Experience Measurements

               Balu Rajagopal
               brajagopal@vmware.com


© Copyright 2013 Pivotal. All rights reserved.           2
It’s a Big Data World
 DATA                                                                                           2011      Machine
VOLUME                                Patterns                              2.0 Zettabytes in
                                    Information                             Enterprise Data
                                                                                                            To
 Zettabyte                            Insights                                                            Machine
                                                   Business
   Exabyte                                          Apps

  Petabyte
                                                                                   Interactions
  Terabyte

                                                  Transactions
                               Mainframe            PC           Internet             Mobile           Machine
                                                                                                                    Time
 Chart based on IDC and UC Berkeley Data Growth Estimates, Source: IDC & CosmoBC.com:
 http://techblog.cosmobc.com/2011/08/26/data-storage-infographic/


© Copyright 2013 Pivotal. All rights reserved.                                                                             3
Emerging Trends
Big Data Business Apps

① Separation of Data From Application

② Dynamic Feature Provisioning

③ Elastic Feature Level Scalability

④ Apps as a Service

⑤ It’s a Mashup – No More Function Point Apps


© Copyright 2013 Pivotal. All rights reserved.   4
Digital Business Model
 Three Key Components




Every
Enterprise
is Digital



                                                  Source: MIT Center For Digital Business



 © Copyright 2013 Pivotal. All rights reserved.                                             5
Product Innovation
Key Drivers

① Everything is on the Cloud (public, private) !
② Information as a Service !
③ Big Data is the new Gold Mine !
④ Agility is a Given !
⑤ Predictive Enterprise is Mandatory !           Graphic Source: Gartner




© Copyright 2013 Pivotal. All rights reserved.                             6
Analytics at the Core
Enabling Applications To Deliver Business Value
                                                                                New

      OLD
                                                                                User Experience
                                                                                    Centric

             Workflow
              Centric




                                                 Graphic Adapted From Gartner


© Copyright 2013 Pivotal. All rights reserved.                                                    7
The New Business App Framework
Enabling Data-Driven Decision Making




                                                 Business App
                                                 Analytics View




© Copyright 2013 Pivotal. All rights reserved.                    8
Core Analytics Capabilities
Creating Business Value


           1                                         Predictive analytics

           2                                     Real time business analytics

           3                            Root cause & investigative analytics

© Copyright 2013 Pivotal. All rights reserved.                                  9
Pivotal Analytics Stack
                                                                                                               Business analysts




                                                                     IT & Ops                                             Data engineers, scientists

                                                                                      • SQL Query      • Visualization
  App,
Log, Trans                                         Streaming data
                                                                                    • R & Modeling     • Aggregates
 action &                                          via: REST APIs,
                                                   Java SDK, JS,                                       • Raw Analytics
 Machine                                                                        • Vertical Analytics
                                                   Syslog, iOS
   data
                                                                           • Statistical Analysis      • Custom Measures


                                                                                       Cetas Analytics
                                                                                       Pivotal Analytics                      APIs




                                                                                         Pivotal Hadoop


  © Copyright 2013 Pivotal. All rights reserved.                                                                                                       10
Pivotal End-To-End Analytics Platform

                                                  Pivotal Streaming Analytics Platform



                Real-time and                                Discovery and                     Actions and
               Batch Ingestion                                 Analytics                      Collaboration

                                                         • SQL Query      • Visualization

                                                       • R & Modeling     • Aggregates

                                                  • Vertical Analytics    • Raw Analytics

                                                 • Statistical Analysis   • Custom Measures




© Copyright 2013 Pivotal. All rights reserved.                                                                11
Pivotal Real-Time Analytics UI




© Copyright 2013 Pivotal. All rights reserved.   12
Pivotal Analytics Value Proposition
① Instant intelligence for Business operations & Business users
            •       Batch and Real-time analysis of non-structured and transactional data
            •       Out-of-box Analytics

① Custom Analytics
            •       Customization of business KPI/measures
            •       Auto derive trends and patterns


③ Business Value and Insights from Hadoop Investments


④ Dramatically reduce time, effort and cost of Advanced Analytics



© Copyright 2013 Pivotal. All rights reserved.                                              13
Takeaways For App Development
Business App Design Considerations

① CONDUIT for Patterns, Information and Insights!

② INDIVIDUAL (Personalized) User Experience Matters !

③ RUN Anywhere Anytime w/Access to People and Data!

④ Big Data ANALYTICS at the Core!

⑤ Agile on Steroids - Rapid READY, AIM, FIRE, ANALYZE !


© Copyright 2013 Pivotal. All rights reserved.            14
Analyze Now!



                                                 FREE Analytics
                                                    Sign-up

                                                 Visit cetas.net




© Copyright 2013 Pivotal. All rights reserved.                     15
A NEW PLATFORM FOR A NEW ERA

          gopivotal.com

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Streaming Cloud Analytics: Enabling Dynamic Product Innovation From User Experience Measurements

  • 1. A NEW PLATFORM FOR A NEW ERA gopivotal.com
  • 2. Streaming Cloud Analytics Enabling Dynamic Product Innovation From User Experience Measurements Balu Rajagopal brajagopal@vmware.com © Copyright 2013 Pivotal. All rights reserved. 2
  • 3. It’s a Big Data World DATA 2011 Machine VOLUME Patterns 2.0 Zettabytes in Information Enterprise Data To Zettabyte Insights Machine Business Exabyte Apps Petabyte Interactions Terabyte Transactions Mainframe PC Internet Mobile Machine Time Chart based on IDC and UC Berkeley Data Growth Estimates, Source: IDC & CosmoBC.com: http://techblog.cosmobc.com/2011/08/26/data-storage-infographic/ © Copyright 2013 Pivotal. All rights reserved. 3
  • 4. Emerging Trends Big Data Business Apps ① Separation of Data From Application ② Dynamic Feature Provisioning ③ Elastic Feature Level Scalability ④ Apps as a Service ⑤ It’s a Mashup – No More Function Point Apps © Copyright 2013 Pivotal. All rights reserved. 4
  • 5. Digital Business Model Three Key Components Every Enterprise is Digital Source: MIT Center For Digital Business © Copyright 2013 Pivotal. All rights reserved. 5
  • 6. Product Innovation Key Drivers ① Everything is on the Cloud (public, private) ! ② Information as a Service ! ③ Big Data is the new Gold Mine ! ④ Agility is a Given ! ⑤ Predictive Enterprise is Mandatory ! Graphic Source: Gartner © Copyright 2013 Pivotal. All rights reserved. 6
  • 7. Analytics at the Core Enabling Applications To Deliver Business Value New OLD User Experience Centric Workflow Centric Graphic Adapted From Gartner © Copyright 2013 Pivotal. All rights reserved. 7
  • 8. The New Business App Framework Enabling Data-Driven Decision Making Business App Analytics View © Copyright 2013 Pivotal. All rights reserved. 8
  • 9. Core Analytics Capabilities Creating Business Value 1 Predictive analytics 2 Real time business analytics 3 Root cause & investigative analytics © Copyright 2013 Pivotal. All rights reserved. 9
  • 10. Pivotal Analytics Stack Business analysts IT & Ops Data engineers, scientists • SQL Query • Visualization App, Log, Trans Streaming data • R & Modeling • Aggregates action & via: REST APIs, Java SDK, JS, • Raw Analytics Machine • Vertical Analytics Syslog, iOS data • Statistical Analysis • Custom Measures Cetas Analytics Pivotal Analytics APIs Pivotal Hadoop © Copyright 2013 Pivotal. All rights reserved. 10
  • 11. Pivotal End-To-End Analytics Platform Pivotal Streaming Analytics Platform Real-time and Discovery and Actions and Batch Ingestion Analytics Collaboration • SQL Query • Visualization • R & Modeling • Aggregates • Vertical Analytics • Raw Analytics • Statistical Analysis • Custom Measures © Copyright 2013 Pivotal. All rights reserved. 11
  • 12. Pivotal Real-Time Analytics UI © Copyright 2013 Pivotal. All rights reserved. 12
  • 13. Pivotal Analytics Value Proposition ① Instant intelligence for Business operations & Business users • Batch and Real-time analysis of non-structured and transactional data • Out-of-box Analytics ① Custom Analytics • Customization of business KPI/measures • Auto derive trends and patterns ③ Business Value and Insights from Hadoop Investments ④ Dramatically reduce time, effort and cost of Advanced Analytics © Copyright 2013 Pivotal. All rights reserved. 13
  • 14. Takeaways For App Development Business App Design Considerations ① CONDUIT for Patterns, Information and Insights! ② INDIVIDUAL (Personalized) User Experience Matters ! ③ RUN Anywhere Anytime w/Access to People and Data! ④ Big Data ANALYTICS at the Core! ⑤ Agile on Steroids - Rapid READY, AIM, FIRE, ANALYZE ! © Copyright 2013 Pivotal. All rights reserved. 14
  • 15. Analyze Now! FREE Analytics Sign-up Visit cetas.net © Copyright 2013 Pivotal. All rights reserved. 15
  • 16. A NEW PLATFORM FOR A NEW ERA gopivotal.com