When being you is more than good enough re-branding you as you!

When being you is more
than good enough
- re-branding you as you!
www.onlinemarketingprincess.com

Do you have those moments so self doubt? Of
course you do! You are human!!....
(If you are reading this and you never have self
doubt then I suggest you may be a narcissist or
something along those lines and you may need
to speak to someone.... Just saying...)

We all experience it at some time and it is what
keeps us on our toes and helps keep us honest.
But lately I have been seeing this whole new
version of people who are experiencing this self
doubt, and I have a few thoughts on this issue...

Here is the scenario: New online businesses are
popping up with no experience or training while
creating an illusion of success. This is great on so
many levels and I completely love that people are
taking the initiative. Unfortunately there are all
these people out there with many years of
experiences who are struggling to find their place
in the online world.www.onlinemarketingprincess.com

It often deflates those with real insight and
experience thinking "how can I compete with that?"

The trick is not to compete, use the Blue
Ocean Strategy.
It is a big world out there... And I guarantee you don't need a big
piece of the pie to be successful. Create your own unique offer. Use
everything about you to your advantage. Got fired once? Use that
as a positive. Almost everything have a positive side to it. You
don't need to lie, you just need to remove the negative from the
experience. By putting all of YOUR traits, values, experiences,
knowledge together you will find people who want what you offer.

Don't get left behind by being stuck is the past.
One of the biggest issues I face as a coach is helping these people
leave behind the "old ways" and move forward. It is ok to have your
own style and your own brand, but this needs to brought into the
modern ways. A good example would be that as people moved from
the 1940's to the 1950's they had to change their fashion and hair
whether they liked it or not, it is just what progress was all about.

For instance I have a client who offers spiritual
healing. I worked with her to create a new website
and re-brand her image. I showed her my modern,
simple, stunning design draft idea for her new site
and by the time she finished telling me what to
change we were back to where she started, an
outdated website!

Remember what we tell children?
The most used advice we give to all kids is 'Be yourself
and the right people will see how wonderful you are".
Well???? What happened to your own advice? You
need to take that advice yourself! Just be yourself!
There is only one you.

Finding your own style and making it
work for you:
You don't need to be, nor should you try to be, like
anyone else. As much as you may be worried that you
are knocking out a large part of your target audience,
you are more likely to alienate everyone.

Use your competition for inspiration not for
copyiration
Look at your competitor and think about what they
are not doing that your perfect customer wants. Work
out what you have, can share, know that your
competition doesn't know. Look at ways in which you
can differentiate yourself from them.

Don't let people compare oranges to oranges.
The only way to be truly unique in business is to be
you. By being similar to someone else you allow
others to compare you to them. If you are yourself,
when someone says "I was also looking at your
competitor" you can honestly say "Sorry I don't have
competition, no-one can offer you what I offer".

Finding the balance
It can be hard to find the balance between what you are
use to and what you need to do to progress. I can offer 1
piece of the advice which I promise is 100% true for
absolutely everyone.... The first step is always the hardest.
Once you get past that initial shock you will be able to
move forward with seeing things in a different light, and
you will feel differently about it as time goes on.www.onlinemarketingprincess.com

To begin with you will need to be ready to be a little uncomfortable.
I suggest you sit on things for a while. If you need a new website or
maybe you need to get some photos done for your website and you
need to update your look, start by creating a board on Pinterest and
collecting ideas. Show your closest friends and ask them to help you
and tell them you are open to suggestions.
You need to find what works for you so don't feel pressured. But set
a time frame otherwise you may keep procrastinating!

What is normal?
If you are loud and swear all the time, the last thing you want to do is
pretend you are a quiet god fearing soul. Changing yourself to fit the
"norm" is not ideal as there is no normal. A Christian thinks their
religion is normal yet a Muslim thinks they are normal. I think living
next to the beach is the only way to live yet I know others that can't
understand my logic. Find your normal and you will find your "tribe"

The smoke and mirrors never last
There is a lot of smoke and mirrors in business these days as it is much
easier than ever before to create the illusion, and this year I have seen it
more than ever. What I know for sure is these people will not last. They
can portray themselves as they wish, I do not care to worry about that.
They might tell you they receive a lot of work, however I know for a fact
many lose any credibility once they come face to face with their client as
they are not able to "walk the talk". There is no point trying to work out
what is true and what is not, just make sure you are exactly who you
want to people to know you are. People are much more savvy these days
and want to see a genuine person behind the website.www.onlinemarketingprincess.com

3 ways to get more of the the
right client by being you.
http://onlinemarketingprincess.com/when-being-you-is-
more-than-good-enough-re-branding-you-as-you/

When being you is more than good enough re-branding you as you!

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When being you is more than good enough re-branding you as you!